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House cleaning businesses in Kenosha County, WI

How Kenosha County, WI compares with other counties and the U.S. for house cleaning businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #560 of 847 scored counties
#11 of 29 scored counties in Wisconsin

Listings
16
2 chain locations (13%)
Official establishments
31
+19.2% since 2019
Household spending a year
$88M
On lawn care, cleaning and other household services · $1,277 a household
Spending per listing
$5.5M
14% below the U.S.
Listings per 10k households
2.3
5% above the U.S.
Population, 2025
168,448
−0.4% since 2020

See the house cleaning businesses around any address in Kenosha County

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Kenosha County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 16 house cleaning businesses in Kenosha County. 2 of them (13%) are chain locations, against 8% across the U.S. Per 10,000 households, that is 2.3, 5% above the U.S. rate of 2.2.

Household spending on lawn care, cleaning and other household services in Kenosha County comes to about $88M a year: $1,277 per household, 10% below the U.S. average. That is about $5.5M of household spending for each business on map listings, 14% below the U.S. figure of $6.4M. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade.

Official counts show 31 businesses with payroll classed as janitorial and carpet cleaning services in Kenosha County in 2023, up 19.2% from 2019. That is one for every 2,223 households, against one for every 1,735 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $97K has gone to businesses classed as janitorial and carpet cleaning services in Kenosha County.

Population estimates show Kenosha County declined 0.4% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for house cleaning businesses in Kenosha County is 42 (lower middle), #560 of 847 scored counties and #11 of 29 scored counties in Wisconsin.

How Kenosha County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in Kenosha County, WI compared with Wisconsin and the U.S.
MeasureKenosha CountyWisconsinU.S.
Listings per 10k households2.32.02.2
Spending per listing$5.5M$6.4M$6.4M
Households per official establishment2,2231,7921,735
Official establishment growth, 2019–2023+19.2%+5.4%+6.6%
Population growth, 2020–2025−0.4%+1.3%+3.1%
Spending per household on lawn care, cleaning and other household services$1,277$1,250$1,414
Median household income$81,239$77,485$80,734
Groundwork market score4240

Official counts and lending

Businesses

Official establishments, 2019 to 2023
26 → 31+19.2% over the period
Employees, 2023
284
Annual payroll, 2023
$8.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
162 chain locations
Listings at the U.S. rate for this spending
14The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$97K

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in Kenosha County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Kenosha County

Population, 2025 estimate
168,448−0.4% since 2020
Households
68,904
Median age
40.1
Homes lived in by their owners
67%
Vehicles per household
1.9
Land area
272 sq. mi.
People per square mile
620
Median household income
$81,239+27.5% vs. 2015–2019, before inflation
Average household income
$103,301
Median home value
$265,500
Jobs located here
76,591
Daytime population
157,773Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Kenosha County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

Or open the report at the center of Kenosha County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

House cleaning across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for house cleaning businesses, numbered among those based in Wisconsin, with Kenosha County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Ozaukee County, WI6651.3$11.1M+3.0%#144 of 847
2Fond du Lac County, WI6261.4$8.7M+0.5%#195 of 847
3Outagamie County, WI61141.8$7.3M+2.6%#221 of 847
4Winnebago County, WI58111.5$8M+1.4%#264 of 847
5Wood County, WI5551.6$7.4M−0.2%#312 of 847
6Columbia County, WI5452.1$6.2M−0.7%#335 of 847
7Marathon County, WI5391.6$7.9M+1.0%#345 of 847
8Brown County, WI49191.7$7.3M+2.6%#431 of 847
9Portage County, WI4862.0$6M+2.2%#456 of 847
10Dane County, WI46622.5$5.5M+4.9%#497 of 847
11Kenosha County, WI42162.3$5.5M−0.4%#560 of 847

Other business types in Kenosha County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in Kenosha County, WI?

Kenosha County has 16 house cleaning businesses on map listings as of September 2026. 2 of them (13%) are chain locations. The listings count house cleaners and carpet cleaners. Official counts show 31 businesses with payroll classed as janitorial and carpet cleaning services in 2023, up 19.2% from 2019.

How much do households in Kenosha County, WI spend on lawn care, cleaning and other household services?

About $88M a year, or $1,277 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 16 house cleaning businesses on map listings, it comes to $5.5M per business. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses. It is estimated from the incomes of the 68,904 households in Kenosha County and national spending patterns by income.

How does Kenosha County, WI compare with the U.S. for house cleaning businesses?

Kenosha County has 2.3 house cleaning businesses per 10,000 households, 5% above the U.S. rate of 2.2. Spending per business is $5.5M, 14% below the U.S. figure of $6.4M. At the national ratio of house cleaning businesses to household spending, Kenosha County would have about 14, against 16 on map listings. There is one business with payroll in the industry for every 2,223 households, against one for every 1,735 across the U.S. The official count rose 19.2% from 2019 to 2023, against +6.6% for the U.S.

How fast is Kenosha County, WI growing?

Population estimates put Kenosha County at 168,448 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 68,904 households. Median household income in Kenosha County is $81,239, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kenosha County scores 42 for house cleaning businesses (lower middle), #560 of 847 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Kenosha County. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in Kenosha County

Screening a site or an acquisition in Kenosha County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Kenosha County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.