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House cleaning businesses in the Charlottesville, VA metro area

Competitor counts, household spending and official business counts for house cleaning businesses in the Charlottesville, VA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 65 out of 100: Upper middle

Ranked #73 of 375 scored metro areas
#3 of 9 scored metro areas based in Virginia

Listings
18
2 chain locations (11%)
Official establishments
67
+1.6% since 2019
Household spending a year
$151.6M
On lawn care, cleaning and other household services · $1,677 a household
Spending per listing
$8.4M
32% above the U.S.
Listings per 10k households
2.0
9% below the U.S.
Population, 2025
228,597
+3.1% since 2020

See the house cleaning businesses around any address in the Charlottesville metro area

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Charlottesville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 18 house cleaning businesses in the Charlottesville metro area. Chain locations make up 11% of them, against 8% across the U.S. That is 2.0 per 10,000 households, 9% below the U.S. rate of 2.2.

Household spending on lawn care, cleaning and other household services in the Charlottesville metro area comes to about $151.6M a year: $1,677 per household, 19% above the U.S. average. Spread across 18 house cleaning businesses, that is $8.4M per business, 32% above the U.S. figure of $6.4M. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade.

In 2023, official counts showed 67 businesses with payroll in the Charlottesville metro area classed as janitorial and carpet cleaning services, up 1.6% from 2019. That is one for every 1,350 households, against one for every 1,735 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $433K has gone to businesses classed as janitorial and carpet cleaning services in the Charlottesville metro area.

Population estimates put the population change in the Charlottesville metro area from 2020 to 2025 at +3.1%, in step with the U.S. (+3.1%). The Charlottesville metro area scores 65 (upper middle) on the Groundwork market score for house cleaning businesses, ranking #73 of 375 scored metro areas and #3 of 9 scored metro areas based in Virginia. That puts it in the top quarter of metro areas.

How the Charlottesville metro area compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in Charlottesville, VA metro area compared with Virginia and the U.S.
MeasureCharlottesville metro areaVirginiaU.S.
Listings per 10k households2.02.52.2
Spending per listing$8.4M$6.8M$6.4M
Households per official establishment1,3501,4481,735
Official establishment growth, 2019–2023+1.6%−4.4%+6.6%
Population growth, 2020–2025+3.1%+2.8%+3.1%
Spending per household on lawn care, cleaning and other household services$1,677$1,683$1,414
Median household income$93,598$93,170$80,734
Groundwork market score6561

Official counts and lending

Businesses

Official establishments, 2019 to 2023
67+1.6% over the period
Employees, 2023
419
Annual payroll, 2023
$11M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
182 chain locations
Listings at the U.S. rate for this spending
24The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$433K

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in the Charlottesville metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Charlottesville metro area

Population, 2025 estimate
228,597+3.1% since 2020
Households
90,452
Median age
41.6
Homes lived in by their owners
66%
Vehicles per household
1.9
Land area
1,644 sq. mi.
People per square mile
136
Median household income
$93,598+28.8% vs. 2015–2019, before inflation
Average household income
$130,972
Median home value
$430,300
Jobs located here
108,968
Daytime population
237,767Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Charlottesville metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

Or open the report at the center of the Charlottesville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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House cleaning across Virginia

Every Virginia market ranked →

The highest-scoring metro areas in Virginia for house cleaning businesses, numbered among those based in Virginia (a market based in another state is listed without a number), with the Charlottesville metro area marked.

Top metro areas in Virginia

Metro areas in Virginia ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Blacksburg-Christiansburg-Radford, VA7450.7$19.8M−0.1%#34 of 375
2Staunton-Stuarts Draft, VA6971.3$10.6M+3.2%#47 of 375
3Charlottesville, VA65182.0$8.4M+3.1%#73 of 375
4Lynchburg, VA63111.1$13.2M+2.9%#81 of 375
5Richmond, VA601372.6$6.3M+5.5%#101 of 375
6Winchester, VA-WV60152.7$5.8M+6.5%#103 of 375
7Roanoke, VA59231.7$8.2M+0.4%#104 of 375
Kingsport-Bristol, TN-VA56292.2$6M+2.3%#126 of 375
8Harrisonburg, VA54112.2$6.6M+3.5%#138 of 375
Washington-Arlington-Alexandria, DC-VA-MD-WV547483.2$6.2M+3.3%#142 of 375

Other business types in the Charlottesville metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in the Charlottesville, VA metro area?

The Charlottesville metro area has 18 house cleaning businesses on map listings as of September 2026. 2 of them (11%) are chain locations. The listings count house cleaners and carpet cleaners. Official counts show 67 businesses with payroll classed as janitorial and carpet cleaning services in 2023, up 1.6% from 2019.

How much do households in the Charlottesville, VA metro area spend on lawn care, cleaning and other household services?

About $151.6M a year, or $1,677 per household. That is 19% above the U.S. average (an index of 119, where 100 is the U.S. average). Spread across the 18 house cleaning businesses on map listings, it comes to $8.4M per business. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses. It is estimated from the incomes of the 90,452 households in the Charlottesville metro area and national spending patterns by income.

How does the Charlottesville, VA metro area compare with the U.S. for house cleaning businesses?

The Charlottesville metro area has 2.0 house cleaning businesses per 10,000 households, 9% below the U.S. rate of 2.2. Spending per business is $8.4M, 32% above the U.S. figure of $6.4M. At the national ratio of house cleaning businesses to household spending, the Charlottesville metro area would have about 24, against 18 on map listings. There is one business with payroll in the industry for every 1,350 households, against one for every 1,735 across the U.S. The official count rose 1.6% from 2019 to 2023, against +6.6% for the U.S.

How fast is the Charlottesville, VA metro area growing?

Population estimates put the Charlottesville metro area at 228,597 people in 2025, up 3.1% since 2020, in step with the U.S. (+3.1%). It has 90,452 households. Median household income in the Charlottesville metro area is $93,598, 16% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Charlottesville metro area scores 65 for house cleaning businesses (upper middle), #73 of 375 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Charlottesville metro area. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in the Charlottesville metro area

Screening a site or an acquisition in the Charlottesville metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Charlottesville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.