Beauty and personal care · County · Virginia
Hair salons in Hampton city, VA
How Hampton city, VA compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 38 out of 100: Lower middle
Ranked #1,738 of 2,339 scored counties
#73 of 104 scored counties in Virginia
- Listings
- 137
- 17 chain locations (12%)
- Official establishments
- 23
- Businesses with payroll, 2023
- Household spending a year
- $49.5M
- On personal care products and services · $852 a household
- Spending per listing
- $361K
- 16% below the U.S.
- Listings per 10k households
- 23.6
- In line with the U.S.
- Population, 2025
- 137,315
- 0.0% since 2020
See the hair salons around any address in Hampton city
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hampton city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 137 hair salons in Hampton city. Of those, 17 are chain locations, or 12%, against 14% across the U.S. Per 10,000 households, that is 23.6, in line with the U.S. rate of 23.4.
Household spending on personal care products and services in Hampton city comes to about $49.5M a year: $852 per household, 15% below the U.S. average. Spread across 137 hair salons, that is $361K per salon, 16% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.
Official counts show 23 businesses with payroll classed as beauty salons in Hampton city in 2023. That is one for every 2,524 households, against one for every 1,535 across the U.S. Another 493 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $50K has gone to businesses classed as beauty salons in Hampton city.
Population estimates show Hampton city held about level from 2020 to 2025, against +3.1% for the U.S. For hair salons, Hampton city has a Groundwork market score of 38 (lower middle): #1,738 of 2,339 scored counties and #73 of 104 scored counties in Virginia.
How Hampton city compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Hampton city | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 23.6 | 22.0 | 23.4 |
| Spending per listing | $361K | $466K | $430K |
| Households per official establishment | 2,524 | 1,294 | 1,535 |
| Official establishment growth, 2019–2023 | n/a | +4.1% | +6.0% |
| Population growth, 2020–2025 | 0.0% | +2.8% | +3.1% |
| Spending per household on personal care products and services | $852 | $1,023 | $1,005 |
| Median household income | $69,621 | $93,170 | $80,734 |
| Groundwork market score | 38 | 52 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 19 → 23
- Employees, 2023
- 86
- Annual payroll, 2023
- $2.2M
- One-person businesses, 2023
- 493Businesses with no payroll
- Map listings, September 2026
- 13717 chain locations
- Listings at the U.S. rate for this spending
- 115The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $50K
SBA-backed loans to businesses classed as beauty salons in Hampton city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Hampton city
- Population, 2025 estimate
- 137,3150.0% since 2020
- Households
- 58,057
- Median age
- 38.1
- Homes lived in by their owners
- 57%
- Vehicles per household
- 1.7
- Land area
- 52 sq. mi.
- People per square mile
- 2,673
- Median household income
- $69,621+23.7% vs. 2015–2019, before inflation
- Average household income
- $87,727
- Median home value
- $245,700
- Jobs located here
- 49,061
- Daytime population
- 130,091Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Hampton city?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Hampton city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for hair salons, numbered among those based in Virginia, with Hampton city marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Goochland County, VA | 98 | 7 | 6.8 | $1.7M | +17.4% | #1 of 2,339 |
| 2Clarke County, VA | 91 | 7 | 11.9 | $916K | +5.4% | #8 of 2,339 |
| 3Caroline County, VA | 90 | 11 | 9.2 | $1M | +11.3% | #11 of 2,339 |
| 4Fluvanna County, VA | 88 | 7 | 6.8 | $1.5M | +6.2% | #18 of 2,339 |
| 5Rockingham County, VA | 85 | 23 | 7.0 | $1.3M | +6.6% | #36 of 2,339 |
| 6Louisa County, VA | 85 | 13 | 8.4 | $1.1M | +13.6% | #37 of 2,339 |
| 7New Kent County, VA | 85 | 15 | 16.2 | $689K | +21.2% | #40 of 2,339 |
| 8Frederick County, VA | 84 | 35 | 9.9 | $1M | +8.8% | #44 of 2,339 |
| 9King George County, VA | 82 | 9 | 8.9 | $1.2M | +10.5% | #57 of 2,339 |
| 10Dinwiddie County, VA | 80 | 9 | 8.4 | $1.1M | +3.6% | #72 of 2,339 |
| 73Hampton city, VA | 38 | 137 | 23.6 | $361K | 0.0% | #1,738 of 2,339 |
Other business types in Hampton city
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas29
- Hair salons38
- Barbershops20
- Nail salons26
- Spas and skin care46
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Hampton city, VA?
There are 137 hair salons on map listings in Hampton city as of September 2026. 17 of them (12%) are chain locations. The listings count hair and beauty salons. Official counts show 23 businesses with payroll classed as beauty salons in 2023. Official counts list 493 one-person businesses without payroll.
How much do households in Hampton city, VA spend on personal care products and services?
About $49.5M a year, or $852 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 137 hair salons on map listings, it comes to $361K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 58,057 households in Hampton city and national spending patterns by income.
How does Hampton city, VA compare with the U.S. for hair salons?
Hampton city has 23.6 hair salons per 10,000 households, in line with the U.S. rate of 23.4. Spending per salon is $361K, 16% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, Hampton city would have about 115, against 137 on map listings. There is one business with payroll in the industry for every 2,524 households, against one for every 1,535 across the U.S.
How fast is Hampton city, VA growing?
Population estimates put Hampton city at 137,315 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 58,057 households. The median household income in Hampton city is $69,621 a year, 14% below the U.S. median of $80,734. That rose 23.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hampton city scores 38 for hair salons (lower middle), #1,738 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Hampton city. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Hampton city
Screening a site or an acquisition in Hampton city?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Hampton city. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.