Beauty and personal care · Small-town market · Oregon
Hair salons in the Coos Bay-North Bend, OR area
The hair salons in the Coos Bay-North Bend, OR area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 71 out of 100: Upper middle
Ranked #49 of 538 scored small-town markets
#3 of 12 scored small-town markets based in Oregon
- Listings
- 44
- 5 chain locations (11%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $25.5M
- On personal care products and services · $887 a household
- Spending per listing
- $579K
- 35% above the U.S.
- Listings per 10k households
- 15.3
- 35% below the U.S.
- Population, 2025
- 63,992
- −1.5% since 2020
See the hair salons around any address in the Coos Bay-North Bend area
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Coos Bay-North Bend area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Coos Bay-North Bend area scores 71 (upper middle) on the Groundwork market score for hair salons, ranking #49 of 538 scored small-town markets and #3 of 12 scored small-town markets based in Oregon. That puts it in the top 10% of small-town markets for hair salons.
Map listings as of September 2026 show 44 hair salons in the Coos Bay-North Bend area. 5 of them (11%) are chain locations, against 14% across the U.S. That comes to 15.3 for every 10,000 households, 35% below the U.S. rate of 23.4.
At $887 per household (12% below the U.S. average), households in the Coos Bay-North Bend area spend about $25.5M a year on personal care products and services. Spread across 44 hair salons, that is $579K per salon, 35% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.
In 2023, official counts showed 3 businesses with payroll in the Coos Bay-North Bend area classed as beauty salons. That is one for every 9,577 households, against one for every 1,535 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $500K have gone to businesses classed as beauty salons in the Coos Bay-North Bend area. Between 2020 and 2025, the population of the Coos Bay-North Bend area declined 1.5%, against +3.1% for the U.S.
How the Coos Bay-North Bend area compares
The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Coos Bay-North Bend area | Oregon | U.S. |
|---|---|---|---|
| Listings per 10k households | 15.3 | 20.7 | 23.4 |
| Spending per listing | $579K | $501K | $430K |
| Households per official establishment | 9,577 | 2,148 | 1,535 |
| Official establishment growth, 2019–2023 | n/a | −3.1% | +6.0% |
| Population growth, 2020–2025 | −1.5% | +0.7% | +3.1% |
| Spending per household on personal care products and services | $887 | $1,036 | $1,005 |
| Median household income | $62,143 | $83,011 | $80,734 |
| Groundwork market score | 71 | 66 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3
- Employees, 2023
- 2
- Annual payroll, 2023
- $98K
- One-person businesses, 2023
- 117Businesses with no payroll
- Map listings, September 2026
- 445 chain locations
- Listings at the U.S. rate for this spending
- 59The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $500K
SBA-backed loans to businesses classed as beauty salons in the Coos Bay-North Bend area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Coos Bay-North Bend area
- Population, 2025 estimate
- 63,992−1.5% since 2020
- Households
- 28,731
- Median age
- 48.1
- Homes lived in by their owners
- 71%
- Vehicles per household
- 1.9
- Land area
- 1,596 sq. mi.
- People per square mile
- 41
- Median household income
- $62,143+37.9% vs. 2015–2019, before inflation
- Average household income
- $82,730
- Median home value
- $337,800
- Jobs located here
- 22,992
- Daytime population
- 63,860Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Coos Bay-North Bend area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of the Coos Bay-North Bend area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Oregon
Every Oregon market ranked →The highest-scoring small-town markets in Oregon for hair salons, numbered among those based in Oregon, with the Coos Bay-North Bend area marked.
Top small-town markets in Oregon
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hermiston-Pendleton, OR | 73 | 53 | 16.0 | $574K | +1.8% | #38 of 538 |
| 2Roseburg, OR | 72 | 83 | 17.5 | $505K | +0.6% | #46 of 538 |
| 3Coos Bay-North Bend, OR | 71 | 44 | 15.3 | $579K | −1.5% | #49 of 538 |
| 4Ontario, OR-ID | 70 | 40 | 20.0 | $436K | +5.0% | #57 of 538 |
| 5Baker City, OR | 68 | 6 | 8.2 | $1.1M | −0.4% | #68 of 538 |
| 6Newport, OR | 66 | 45 | 19.5 | $460K | +0.3% | #86 of 538 |
| 7Klamath Falls, OR | 56 | 63 | 21.7 | $393K | +0.9% | #204 of 538 |
| 8Brookings, OR | 55 | 20 | 17.9 | $505K | −3.8% | #210 of 538 |
| 9Astoria, OR | 55 | 47 | 26.1 | $365K | −0.6% | #221 of 538 |
| 10La Grande, OR | 54 | 22 | 20.2 | $450K | −1.0% | #228 of 538 |
Other business types in the Coos Bay-North Bend area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas68
- Hair salons71
- Barbershops59
- Nail salons49
- Spas and skin care52
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in the Coos Bay-North Bend, OR area?
There are 44 hair salons on map listings in the Coos Bay-North Bend area as of September 2026. 5 of them (11%) are chain locations. The listings count hair and beauty salons. Official counts show 3 businesses with payroll classed as beauty salons in 2023. Another 117 one-person businesses have no payroll, by official counts.
How much do households in the Coos Bay-North Bend, OR area spend on personal care products and services?
About $25.5M a year, or $887 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 44 hair salons on map listings, it comes to $579K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 28,731 households in the Coos Bay-North Bend area and national spending patterns by income.
How does the Coos Bay-North Bend, OR area compare with the U.S. for hair salons?
The Coos Bay-North Bend area has 15.3 hair salons per 10,000 households, 35% below the U.S. rate of 23.4. Spending per salon is $579K, 35% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, the Coos Bay-North Bend area would have about 59, against 44 on map listings. There is one business with payroll in the industry for every 9,577 households, against one for every 1,535 across the U.S.
How fast is the Coos Bay-North Bend, OR area growing?
Population estimates put the Coos Bay-North Bend area at 63,992 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 28,731 households. The median household income in the Coos Bay-North Bend area is $62,143 a year, 23% below the U.S. median of $80,734. That rose 37.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Coos Bay-North Bend area scores 71 for hair salons (upper middle), #49 of 538 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Coos Bay-North Bend area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in the Coos Bay-North Bend area
Screening a site or an acquisition in the Coos Bay-North Bend area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Coos Bay-North Bend area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.