Groundwork

Beauty and personal care · Metro area · Iowa

Hair salons in the Davenport-Moline-Rock Island, IA-IL metro area

How the Davenport-Moline-Rock Island, IA-IL metro area compares with other metro areas and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #226 of 387 scored metro areas
#6 of 8 scored metro areas based in Iowa

Listings
375
70 chain locations (19%)
Official establishments
82
−6.8% since 2019
Household spending a year
$157.8M
On personal care products and services · $976 a household
Spending per listing
$421K
2% below the U.S.
Listings per 10k households
23.2
In line with the U.S.
Population, 2025
380,452
−0.9% since 2020

See the hair salons around any address in the Davenport-Moline-Rock Island metro area

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Davenport-Moline-Rock Island metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in the Davenport-Moline-Rock Island metro area comes to about $157.8M a year: $976 per household, 3% below the U.S. average. Spread across 375 hair salons, that is $421K per salon, 2% below the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

The Davenport-Moline-Rock Island metro area has 375 hair salons on map listings as of September 2026. Of those, 70 are chain locations, or 19%, against 14% across the U.S. Per 10,000 households, that is 23.2, in line with the U.S. rate of 23.4.

The official count of businesses with payroll classed as beauty salons in the Davenport-Moline-Rock Island metro area was 82 in 2023, down 6.8% from 2019. That is one for every 1,972 households, against one for every 1,535 across the U.S. Official counts list 858 one-person businesses without payroll. Since fiscal 2022, 5 SBA-backed loans worth $612K have gone to businesses classed as beauty salons in the Davenport-Moline-Rock Island metro area.

Population estimates show the Davenport-Moline-Rock Island metro area declined 0.9% from 2020 to 2025, against +3.1% for the U.S. The Davenport-Moline-Rock Island metro area scores 46 (lower middle) on the Groundwork market score for hair salons, ranking #226 of 387 scored metro areas and #6 of 8 scored metro areas based in Iowa.

How the Davenport-Moline-Rock Island metro area compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Davenport-Moline-Rock Island, IA-IL metro area compared with Iowa and the U.S.
MeasureDavenport-Moline-Rock Island metro areaIowaU.S.
Listings per 10k households23.223.523.4
Spending per listing$421K$422K$430K
Households per official establishment1,9721,6531,535
Official establishment growth, 2019–2023−6.8%−2.1%+6.0%
Population growth, 2020–2025−0.9%+1.5%+3.1%
Spending per household on personal care products and services$976$990$1,005
Median household income$72,738$75,059$80,734
Groundwork market score4639

Official counts and lending

Businesses

Official establishments, 2019 to 2023
82−6.8% over the period
Employees, 2023
426
Annual payroll, 2023
$14M
One-person businesses, 2023
858Businesses with no payroll
Map listings, September 2026
37570 chain locations
Listings at the U.S. rate for this spending
367The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$612K

SBA-backed loans to businesses classed as beauty salons in the Davenport-Moline-Rock Island metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Davenport-Moline-Rock Island metro area

Population, 2025 estimate
380,452−0.9% since 2020
Households
161,702
Median age
41.0
Homes lived in by their owners
72%
Vehicles per household
1.8
Land area
2,270 sq. mi.
People per square mile
168
Median household income
$72,738+24.3% vs. 2015–2019, before inflation
Average household income
$95,004
Median home value
$174,100
Jobs located here
174,294
Daytime population
383,694Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Davenport-Moline-Rock Island metro area?

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Hair salons across Iowa

Every Iowa market ranked →

The highest-scoring metro areas in Iowa for hair salons, numbered among those based in Iowa (a market based in another state is listed without a number), with the Davenport-Moline-Rock Island metro area marked.

Top metro areas in Iowa

Metro areas in Iowa ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Omaha, NE-IA6282121.1$505K+4.2%#77 of 387
1Ames, IA619118.3$540K+2.2%#86 of 387
2Sioux City, IA-NE-SD5712522.5$431K+1.0%#125 of 387
3Des Moines-West Des Moines, IA5670223.8$451K+6.7%#131 of 387
4Iowa City, IA5317223.8$426K+4.1%#149 of 387
5Cedar Rapids, IA5226022.8$445K+1.0%#156 of 387
6Davenport-Moline-Rock Island, IA-IL4637523.2$421K−0.9%#226 of 387
7Waterloo-Cedar Falls, IA4416023.1$414K+0.5%#245 of 387
8Dubuque, IA3510726.1$382K+0.1%#338 of 387

Other business types in the Davenport-Moline-Rock Island metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Davenport-Moline-Rock Island, IA-IL metro area?

Map listings as of September 2026 show 375 hair salons in the Davenport-Moline-Rock Island metro area. 70 of them (19%) are chain locations. The listings count hair and beauty salons. Official counts show 82 businesses with payroll classed as beauty salons in 2023, down 6.8% from 2019. Official counts also show 858 one-person businesses without payroll.

How much do households in the Davenport-Moline-Rock Island, IA-IL metro area spend on personal care products and services?

About $157.8M a year, or $976 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 375 hair salons on map listings, it comes to $421K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 161,702 households in the Davenport-Moline-Rock Island metro area and national spending patterns by income.

How does the Davenport-Moline-Rock Island, IA-IL metro area compare with the U.S. for hair salons?

The Davenport-Moline-Rock Island metro area has 23.2 hair salons per 10,000 households, in line with the U.S. rate of 23.4. Spending per salon is $421K, 2% below the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, the Davenport-Moline-Rock Island metro area would have about 367, against 375 on map listings. There is one business with payroll in the industry for every 1,972 households, against one for every 1,535 across the U.S. The official count fell 6.8% from 2019 to 2023, against +6.0% for the U.S.

How fast is the Davenport-Moline-Rock Island, IA-IL metro area growing?

Population estimates put the Davenport-Moline-Rock Island metro area at 380,452 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 161,702 households. Median household income in the Davenport-Moline-Rock Island metro area is $72,738, 10% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Davenport-Moline-Rock Island metro area scores 46 for hair salons (lower middle), #226 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Davenport-Moline-Rock Island metro area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Davenport-Moline-Rock Island metro area

Screening a site or an acquisition in the Davenport-Moline-Rock Island metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Davenport-Moline-Rock Island metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.