Groundwork

Beauty and personal care · County · Indiana

Hair salons in Madison County, IN

How Madison County, IN compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 65 out of 100: Upper middle

Ranked #467 of 2,339 scored counties
#24 of 86 scored counties in Indiana

Listings
106
14 chain locations (13%)
Official establishments
12
Businesses with payroll, 2023
Household spending a year
$47.8M
On personal care products and services · $894 a household
Spending per listing
$451K
5% above the U.S.
Listings per 10k households
19.8
15% below the U.S.
Population, 2025
135,088
+3.8% since 2020

See the hair salons around any address in Madison County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 106 hair salons in Madison County. Chain locations make up 13% of them, against 14% across the U.S. Per 10,000 households, that is 19.8, 15% below the U.S. rate of 23.4.

Household spending on personal care products and services in Madison County comes to about $47.8M a year: $894 per household, 11% below the U.S. average. That is about $451K of household spending for each salon on map listings, 5% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

Official counts show 12 businesses with payroll classed as beauty salons in Madison County in 2023. That is one for every 4,452 households, against one for every 1,535 across the U.S. Another 344 one-person businesses have no payroll, by official counts. Since fiscal 2022, 4 SBA-backed loans worth $469K have gone to businesses classed as beauty salons in Madison County.

Population estimates show Madison County grew 3.8% from 2020 to 2025, faster than the U.S. (+3.1%). Madison County scores 65 (upper middle) on the Groundwork market score for hair salons, ranking #467 of 2,339 scored counties and #24 of 86 scored counties in Indiana. That puts it in the top quarter of counties.

How Madison County compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Madison County, IN compared with Indiana and the U.S.
MeasureMadison CountyIndianaU.S.
Listings per 10k households19.821.123.4
Spending per listing$451K$460K$430K
Households per official establishment4,4521,8891,535
Official establishment growth, 2019–2023n/a+6.1%+6.0%
Population growth, 2020–2025+3.8%+2.7%+3.1%
Spending per household on personal care products and services$894$971$1,005
Median household income$63,037$71,957$80,734
Groundwork market score6551

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12 → 12
Employees, 2023
67
Annual payroll, 2023
$1.6M
One-person businesses, 2023
344Businesses with no payroll
Map listings, September 2026
10614 chain locations
Listings at the U.S. rate for this spending
111The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$469K

SBA-backed loans to businesses classed as beauty salons in Madison County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Madison County

Population, 2025 estimate
135,088+3.8% since 2020
Households
53,429
Median age
41.6
Homes lived in by their owners
70%
Vehicles per household
1.8
Land area
452 sq. mi.
People per square mile
292
Median household income
$63,037+27.3% vs. 2015–2019, before inflation
Average household income
$81,039
Median home value
$161,300
Jobs located here
39,528
Daytime population
114,511Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Madison County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Indiana

Every Indiana market ranked →

The highest-scoring counties in Indiana for hair salons, numbered among those based in Indiana, with Madison County marked.

Top counties in Indiana

Counties in Indiana ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Morgan County, IN864515.9$641K+4.4%#35 of 2,339
2LaGrange County, IN811310.1$1M+1.9%#64 of 2,339
3Brown County, IN81710.3$966K+1.9%#65 of 2,339
4Clark County, IN818015.6$621K+7.5%#70 of 2,339
5Boone County, IN785719.8$622K+13.5%#105 of 2,339
6DeKalb County, IN772715.8$602K+2.9%#123 of 2,339
7Warrick County, IN774718.7$582K+4.4%#124 of 2,339
8Parke County, IN76711.4$795K+3.0%#130 of 2,339
9Spencer County, IN741012.4$767K+1.2%#169 of 2,339
10Hancock County, IN747321.8$510K+13.5%#192 of 2,339
24Madison County, IN6510619.8$451K+3.8%#467 of 2,339

Other business types in Madison County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Madison County, IN?

There are 106 hair salons on map listings in Madison County as of September 2026. 14 of them (13%) are chain locations. The listings count hair and beauty salons. Official counts show 12 businesses with payroll classed as beauty salons in 2023. Official counts list 344 one-person businesses without payroll.

How much do households in Madison County, IN spend on personal care products and services?

About $47.8M a year, or $894 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 106 hair salons on map listings, it comes to $451K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 53,429 households in Madison County and national spending patterns by income.

How does Madison County, IN compare with the U.S. for hair salons?

Madison County has 19.8 hair salons per 10,000 households, 15% below the U.S. rate of 23.4. Spending per salon is $451K, 5% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, Madison County would have about 111, against 106 on map listings. There is one business with payroll in the industry for every 4,452 households, against one for every 1,535 across the U.S.

How fast is Madison County, IN growing?

Population estimates put Madison County at 135,088 people in 2025, up 3.8% since 2020, faster than the U.S. (+3.1%). It has 53,429 households. The median household income in Madison County is $63,037 a year, 22% below the U.S. median of $80,734. That rose 27.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Madison County scores 65 for hair salons (upper middle), #467 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Madison County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Madison County

Screening a site or an acquisition in Madison County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.