Groundwork

Fitness and classes · County · West Virginia

Gyms in Nicholas County, WV

The gyms in Nicholas County, WV, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
1 chain location (25%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$5M
On memberships, classes and admissions · $530 a household
Spending per listing
$1.3M
4% below the U.S.
Listings per 10k households
4.2
45% below the U.S.
Population, 2025
23,848
−2.9% since 2020

See the gyms around any address in Nicholas County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Nicholas County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on memberships, classes and admissions in Nicholas County comes to about $5M a year: $530 per household, 46% below the U.S. average. Spread across 4 gyms, that is $1.3M per gym, 4% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.

There are 4 gyms on map listings in Nicholas County as of September 2026. That is 4.2 per 10,000 households, 45% below the U.S. rate of 7.6.

Official counts don’t publish a figure for fitness and recreational sports centers in Nicholas County, since they leave out counts under 3.

Between 2020 and 2025, the population of Nicholas County declined 2.9%, against +3.1% for the U.S. With 4 gyms on map listings, Nicholas County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Nicholas County compares

The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Nicholas County, WV compared with West Virginia and the U.S.
MeasureNicholas CountyWest VirginiaU.S.
Listings per 10k households4.25.37.6
Spending per listing$1.3M$1.1M$1.3M
Households per official establishment (all fitness and recreational sports centers)n/a6,1753,109
Official establishment growth, 2019–2023n/a−12.6%+5.8%
Population growth, 2020–2025−2.9%−1.4%+3.1%
Spending per household on memberships, classes and admissions$530$595$983
Median household income$54,639$59,608$80,734
Groundwork market scoreNot scored36

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/aAll fitness and recreational sports centers
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
41 chain location
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Nicholas County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Nicholas County

Population, 2025 estimate
23,848−2.9% since 2020
Households
9,466
Median age
45.2
Homes lived in by their owners
82%
Vehicles per household
1.9
Land area
647 sq. mi.
People per square mile
38
Median household income
$54,639+36.3% vs. 2015–2019, before inflation
Average household income
$74,713
Median home value
$121,600
Jobs located here
6,859
Daytime population
22,538Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Nicholas County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Nicholas County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms across West Virginia

Every West Virginia market ranked →

The highest-scoring counties in West Virginia for gyms, numbered among those based in West Virginia, with Nicholas County marked.

Top counties in West Virginia

Counties in West Virginia ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jefferson County, WV9183.5$2.7M+9.2%#7 of 1,792
2Berkeley County, WV85102.0$3.8M+13.7%#31 of 1,792
3Preston County, WV5253.9$1.5M−0.6%#826 of 1,792
4Putnam County, WV51187.7$1M−1.0%#888 of 1,792
5Mineral County, WV4754.5$1.4M−0.4%#1,013 of 1,792
6Ohio County, WV46105.5$1.1M−4.4%#1,052 of 1,792
7Hancock County, WV4353.9$1.5M−4.5%#1,153 of 1,792
8Greenbrier County, WV3753.4$1.4M−4.0%#1,314 of 1,792
9Kanawha County, WV35476.1$982K−4.3%#1,379 of 1,792
10Cabell County, WV34246.1$959K−3.2%#1,406 of 1,792
Nicholas County, WVNot scored44.2$1.3M−2.9%

Other business types in Nicholas County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Nicholas County, WV?

As of September 2026, map listings count 4 gyms in Nicholas County. The listings count gyms and fitness centers. No official count is published for fitness and recreational sports centers in Nicholas County: counts under 3 are left out.

How much do households in Nicholas County, WV spend on memberships, classes and admissions?

About $5M a year, or $530 per household. That is 46% below the U.S. average (an index of 54, where 100 is the U.S. average). Spread across the 4 gyms on map listings, it comes to $1.3M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 9,466 households in Nicholas County and national spending patterns by income.

How does Nicholas County, WV compare with the U.S. for gyms?

Nicholas County has 4.2 gyms per 10,000 households, 45% below the U.S. rate of 7.6. Spending per gym is $1.3M, 4% below the U.S. figure of $1.3M. The count on map listings matches the U.S. ratio of gyms to household spending.

How fast is Nicholas County, WV growing?

Population estimates put Nicholas County at 23,848 people in 2025, down 2.9% since 2020, against +3.1% for the U.S. It has 9,466 households. Median household income in Nicholas County is $54,639, 32% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 36.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Nicholas County has no market score for gyms: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Nicholas County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Nicholas County

Screening a site or an acquisition in Nicholas County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Nicholas County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.