Groundwork

Fitness and classes · County · Texas

Gyms in Rusk County, TX

How Rusk County, TX compares with other counties and the U.S. for gyms: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 59 out of 100: Upper middle

Ranked #585 of 1,792 scored counties
#24 of 126 scored counties in Texas

Listings
11
1 chain location (9%)
Official establishments
3
All fitness and recreational sports centers
Household spending a year
$11.8M
On memberships, classes and admissions · $657 a household
Spending per listing
$1.1M
17% below the U.S.
Listings per 10k households
6.1
20% below the U.S.
Population, 2025
54,854
+5.0% since 2020

See the gyms around any address in Rusk County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rusk County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 11 gyms in Rusk County. One of them (9%) is a chain location, against 28% across the U.S. That is 6.1 per 10,000 households, 20% below the U.S. rate of 7.6.

Households in Rusk County spend about $11.8M a year on memberships, classes and admissions, or $657 per household, 33% below the U.S. average. That works out to $1.1M per gym, 17% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

In 2023, official counts showed 3 businesses with payroll in Rusk County classed as fitness and recreational sports centers. That is one for every 6,009 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.

Population estimates put the population change in Rusk County from 2020 to 2025 at +5.0%, faster than the U.S. (+3.1%). The Groundwork market score for gyms in Rusk County is 59 (upper middle), #585 of 1,792 scored counties and #24 of 126 scored counties in Texas.

How Rusk County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Rusk County, TX compared with Texas and the U.S.
MeasureRusk CountyTexasU.S.
Listings per 10k households6.18.47.6
Spending per listing$1.1M$970K$1.3M
Households per official establishment (all fitness and recreational sports centers)6,0093,1733,109
Official establishment growth, 2019–2023n/a+18.9%+5.8%
Population growth, 2020–2025+5.0%+8.5%+3.1%
Spending per household on memberships, classes and admissions$657$810$983
Median household income$68,658$78,476$80,734
Groundwork market score5941

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3All fitness and recreational sports centers
Employees, 2023
9
Annual payroll, 2023
$261K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
111 chain location
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Rusk County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Rusk County

Population, 2025 estimate
54,854+5.0% since 2020
Households
18,027
Median age
39.7
Homes lived in by their owners
79%
Vehicles per household
2.0
Land area
924 sq. mi.
People per square mile
57
Median household income
$68,658+24.3% vs. 2015–2019, before inflation
Average household income
$94,041
Median home value
$171,300
Jobs located here
12,491
Daytime population
43,759Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rusk County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Rusk County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Texas for gyms, numbered among those based in Texas, with Rusk County marked.

Top counties in Texas

Counties in Texas ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chambers County, TX85105.8$1.7M+22.6%#35 of 1,792
2Waller County, TX80126.5$1.3M+21.9%#73 of 1,792
3Medina County, TX7584.5$1.6M+11.4%#134 of 1,792
4Fort Bend County, TX712338.0$1.4M+17.4%#212 of 1,792
5Denton County, TX702938.1$1.4M+16.9%#236 of 1,792
6Upshur County, TX6963.9$1.6M+8.2%#244 of 1,792
7Guadalupe County, TX66416.3$1.4M+15.8%#325 of 1,792
8Polk County, TX6594.6$1.3M+5.9%#368 of 1,792
9Liberty County, TX65175.5$1.3M+31.3%#371 of 1,792
10Brazoria County, TX651088.1$1.2M+12.2%#375 of 1,792
24Rusk County, TX59116.1$1.1M+5.0%#585 of 1,792

Other business types in Rusk County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Rusk County, TX?

There are 11 gyms on map listings in Rusk County as of September 2026. One of them (9%) is a chain location. The listings count gyms and fitness centers. Official counts show 3 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in Rusk County, TX spend on memberships, classes and admissions?

About $11.8M a year, or $657 per household. That is 33% below the U.S. average (an index of 67, where 100 is the U.S. average). Spread across the 11 gyms on map listings, it comes to $1.1M per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 18,027 households in Rusk County and national spending patterns by income.

How does Rusk County, TX compare with the U.S. for gyms?

Rusk County has 6.1 gyms per 10,000 households, 20% below the U.S. rate of 7.6. Spending per gym is $1.1M, 17% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Rusk County would have about 9, against 11 on map listings. There is one business with payroll in the industry for every 6,009 households, against one for every 3,109 across the U.S.

How fast is Rusk County, TX growing?

Population estimates put Rusk County at 54,854 people in 2025, up 5.0% since 2020, faster than the U.S. (+3.1%). It has 18,027 households. The median household income in Rusk County is $68,658 a year, 15% below the U.S. median of $80,734. That rose 24.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rusk County scores 59 for gyms (upper middle), #585 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rusk County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Rusk County

Screening a site or an acquisition in Rusk County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rusk County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.