Fitness and classes · County · South Dakota
Gyms in Minnehaha County, SD
The gyms in Minnehaha County, SD, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 49 out of 100: Lower middle
Ranked #965 of 1,792 scored counties
#6 of 13 scored counties in South Dakota
- Listings
- 77
- 24 chain locations (31%)
- Official establishments
- 40
- All fitness and recreational sports centers · −4.8% since 2019
- Household spending a year
- $78.1M
- On memberships, classes and admissions · $921 a household
- Spending per listing
- $1M
- 22% below the U.S.
- Listings per 10k households
- 9.1
- 20% above the U.S.
- Population, 2025
- 212,691
- +7.6% since 2020
See the gyms around any address in Minnehaha County
The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Minnehaha County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Minnehaha County spend about $78.1M a year on memberships, classes and admissions, or $921 per household, 6% below the U.S. average. Spread across 77 gyms, that is $1M per gym, 22% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.
There are 77 gyms on map listings in Minnehaha County as of September 2026. 24 of them (31%) are chain locations, against 28% across the U.S. Per 10,000 households, that is 9.1, 20% above the U.S. rate of 7.6.
In 2023, official counts showed 40 businesses with payroll in Minnehaha County classed as fitness and recreational sports centers, down 4.8% from 2019. That is one for every 2,120 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Since fiscal 2022, 3 SBA-backed loans worth $2.8M have gone to businesses classed as fitness and recreational sports centers in Minnehaha County.
Population estimates show Minnehaha County grew 7.6% from 2020 to 2025, faster than the U.S. (+3.1%). For gyms, Minnehaha County has a Groundwork market score of 49 (lower middle): #965 of 1,792 scored counties and #6 of 13 scored counties in South Dakota.
How Minnehaha County compares
The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Minnehaha County | South Dakota | U.S. |
|---|---|---|---|
| Listings per 10k households | 9.1 | 8.7 | 7.6 |
| Spending per listing | $1M | $1M | $1.3M |
| Households per official establishment (all fitness and recreational sports centers) | 2,120 | 3,207 | 3,109 |
| Official establishment growth, 2019–2023 | −4.8% | −5.0% | +5.8% |
| Population growth, 2020–2025 | +7.6% | +5.3% | +3.1% |
| Spending per household on memberships, classes and admissions | $921 | $876 | $983 |
| Median household income | $76,880 | $75,081 | $80,734 |
| Groundwork market score | 49 | 44 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 42 → 40All fitness and recreational sports centers · −4.8% over the period
- Employees, 2023
- 855
- Annual payroll, 2023
- $16.1M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 7724 chain locations
- Listings at the U.S. rate for this spending
- 60The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 3
- Amount
- $2.8M
SBA-backed loans to businesses classed as fitness and recreational sports centers in Minnehaha County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.
Population and households in Minnehaha County
- Population, 2025 estimate
- 212,691+7.6% since 2020
- Households
- 84,814
- Median age
- 36.9
- Homes lived in by their owners
- 63%
- Vehicles per household
- 1.9
- Land area
- 807 sq. mi.
- People per square mile
- 252
- Median household income
- $76,880+24.5% vs. 2015–2019, before inflation
- Average household income
- $102,921
- Median home value
- $287,600
- Jobs located here
- 135,684
- Daytime population
- 228,682Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Minnehaha County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.
Or open the report at the center of Minnehaha County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms across South Dakota
Every South Dakota market ranked →The highest-scoring counties in South Dakota for gyms, numbered among those based in South Dakota, with Minnehaha County marked.
Top counties in South Dakota
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Union County, SD | 64 | 7 | 9.6 | $1.1M | +3.3% | #407 of 1,792 |
| 2Pennington County, SD | 59 | 38 | 8.2 | $1.1M | +6.6% | #584 of 1,792 |
| 3Brookings County, SD | 56 | 10 | 7.2 | $1.1M | +9.6% | #695 of 1,792 |
| 4Yankton County, SD | 55 | 6 | 6.2 | $1.3M | +1.5% | #722 of 1,792 |
| 5Meade County, SD | 53 | 10 | 8.4 | $1M | +2.7% | #817 of 1,792 |
| 6Minnehaha County, SD | 49 | 77 | 9.1 | $1M | +7.6% | #965 of 1,792 |
| 7Lincoln County, SD | 48 | 36 | 12.9 | $877K | +17.5% | #1,006 of 1,792 |
| 8Butte County, SD | 46 | 5 | 11.6 | $766K | +5.5% | #1,080 of 1,792 |
| 9Lawrence County, SD | 45 | 14 | 11.6 | $715K | +14.0% | #1,117 of 1,792 |
| 10Codington County, SD | 37 | 12 | 9.6 | $807K | +4.3% | #1,334 of 1,792 |
Other business types in Minnehaha County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms are in Minnehaha County, SD?
As of September 2026, map listings count 77 gyms in Minnehaha County. 24 of them (31%) are chain locations. The listings count gyms and fitness centers. Official counts show 40 businesses with payroll classed as fitness and recreational sports centers in 2023, down 4.8% from 2019. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.
How much do households in Minnehaha County, SD spend on memberships, classes and admissions?
About $78.1M a year, or $921 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 77 gyms on map listings, it comes to $1M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 84,814 households in Minnehaha County and national spending patterns by income.
How does Minnehaha County, SD compare with the U.S. for gyms?
Minnehaha County has 9.1 gyms per 10,000 households, 20% above the U.S. rate of 7.6. Spending per gym is $1M, 22% below the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Minnehaha County would have about 60, against 77 on map listings. There is one business with payroll in the industry for every 2,120 households, against one for every 3,109 across the U.S. The official count fell 4.8% from 2019 to 2023, against +5.8% for the U.S.
How fast is Minnehaha County, SD growing?
Population estimates put Minnehaha County at 212,691 people in 2025, up 7.6% since 2020, faster than the U.S. (+3.1%). It has 84,814 households. Median household income in Minnehaha County is $76,880, 5% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.5%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Minnehaha County scores 49 for gyms (lower middle), #965 of 1,792 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Minnehaha County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms · All 56 business types in Minnehaha County
Screening a site or an acquisition in Minnehaha County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Minnehaha County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.