Real estate · County · South Dakota
Real estate agents and brokers in Minnehaha County, SD
How Minnehaha County, SD compares with other counties and the U.S. for real estate agents and brokers: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 51 out of 100: Upper middle
Ranked #1,002 of 2,176 scored counties
#2 of 17 scored counties in South Dakota
- Listings
- 170
- 3 chain locations (2%)
- Official establishments
- 81
- +19.1% since 2019
- Household spending a year
- $1.2B
- On rent and homeowner costs · $14,251 a household
- Housing spending per listing (U.S. = 100)
- 130
- 30% above the U.S.
- Listings per 10k households
- 20.0
- 35% below the U.S.
- Population, 2025
- 212,691
- +7.6% since 2020
See the real estate agents and brokers around any address in Minnehaha County
The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Minnehaha County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on rent and homeowner costs in Minnehaha County comes to about $1.2B a year: $14,251 per household, 14% below the U.S. average. Housing spending per office is 30% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in.
Minnehaha County has 170 real estate agents and brokers on map listings as of September 2026. Of those, 3 are chain locations, or 2%, against 4% across the U.S. That comes to 20.0 for every 10,000 households, 35% below the U.S. rate of 30.6.
Official counts show 81 businesses with payroll classed as offices of real estate agents and brokers in Minnehaha County in 2023, up 19.1% from 2019. That is one for every 1,047 households, against one for every 788 across the U.S. Since fiscal 2022, 5 SBA-backed loans worth $1.6M have gone to businesses classed as offices of real estate agents and brokers in Minnehaha County.
Population estimates show Minnehaha County grew 7.6% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for real estate agents and brokers in Minnehaha County is 51 (upper middle), #1,002 of 2,176 scored counties and #2 of 17 scored counties in South Dakota.
How Minnehaha County compares
The same measures for South Dakota and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Minnehaha County | South Dakota | U.S. |
|---|---|---|---|
| Listings per 10k households | 20.0 | 26.5 | 30.6 |
| Housing spending per listing (U.S. = 100) | 130 | 96 | 100 |
| Households per official establishment | 1,047 | 802 | 788 |
| Official establishment growth, 2019–2023 | +19.1% | +36.1% | +20.1% |
| Population growth, 2020–2025 | +7.6% | +5.3% | +3.1% |
| Spending per household on rent and homeowner costs | $14,251 | $13,945 | $16,661 |
| Median household income | $76,880 | $75,081 | $80,734 |
| Groundwork market score | 51 | 38 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 68 → 81+19.1% over the period
- Employees, 2023
- 189
- Annual payroll, 2023
- $12.4M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 1703 chain locations
- Listings at the U.S. rate for this spending
- 222The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 5
- Amount
- $1.6M
SBA-backed loans to businesses classed as offices of real estate agents and brokers in Minnehaha County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Minnehaha County
- Population, 2025 estimate
- 212,691+7.6% since 2020
- Households
- 84,814
- Median age
- 36.9
- Homes lived in by their owners
- 63%
- Vehicles per household
- 1.9
- Land area
- 807 sq. mi.
- People per square mile
- 252
- Median household income
- $76,880+24.5% vs. 2015–2019, before inflation
- Average household income
- $102,921
- Median home value
- $287,600
- Jobs located here
- 135,684
- Daytime population
- 228,682Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Minnehaha County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.
Or open the report at the center of Minnehaha County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardReal estate agents and brokers across South Dakota
Every South Dakota market ranked →The highest-scoring counties in South Dakota for real estate agents and brokers, numbered among those based in South Dakota, with Minnehaha County marked.
Top counties in South Dakota
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Union County, SD | 51 | 14 | 19.2 | 145 | +3.3% | #995 of 2,176 |
| 2Minnehaha County, SD | 51 | 170 | 20.0 | 130 | +7.6% | #1,002 of 2,176 |
| 3Yankton County, SD | 49 | 16 | 16.5 | 152 | +1.5% | #1,089 of 2,176 |
| 4Roberts County, SD | 44 | 5 | 13.8 | 176 | −0.1% | #1,360 of 2,176 |
| 5Meade County, SD | 44 | 20 | 16.7 | 154 | +2.7% | #1,367 of 2,176 |
| 6Brookings County, SD | 43 | 33 | 23.9 | 104 | +9.6% | #1,432 of 2,176 |
| 7Beadle County, SD | 42 | 13 | 17.3 | 141 | +2.4% | #1,461 of 2,176 |
| 8Butte County, SD | 41 | 10 | 23.2 | 110 | +5.5% | #1,523 of 2,176 |
| 9Davison County, SD | 40 | 18 | 20.2 | 120 | +0.6% | #1,581 of 2,176 |
| 10Hughes County, SD | 40 | 18 | 24.8 | 105 | −0.9% | #1,591 of 2,176 |
Other business types in Minnehaha County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
- Real estate45
- Real estate agents and brokers51
- Property management36
- Mortgage brokers and lenders60
- Home inspectors55
Funeral services
Questions
How many real estate agents and brokers are in Minnehaha County, SD?
Map listings as of September 2026 show 170 real estate agents and brokers in Minnehaha County. 3 of them (2%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 81 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 19.1% from 2019.
How much do households in Minnehaha County, SD spend on rent and homeowner costs?
About $1.2B a year, or $14,251 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). For the 170 real estate agents and brokers on map listings, housing spending per office is 30% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in. It is estimated from the incomes of the 84,814 households in Minnehaha County and national spending patterns by income.
How does Minnehaha County, SD compare with the U.S. for real estate agents and brokers?
Minnehaha County has 20.0 real estate agents and brokers per 10,000 households, 35% below the U.S. rate of 30.6. The index of housing spending per office is 130, where 100 is the U.S. At the U.S. ratio of real estate agents and brokers to household spending, Minnehaha County would have about 222, against 170 on map listings. There is one business with payroll in the industry for every 1,047 households, against one for every 788 across the U.S. The official count rose 19.1% from 2019 to 2023, against +20.1% for the U.S.
How fast is Minnehaha County, SD growing?
Population estimates put Minnehaha County at 212,691 people in 2025, up 7.6% since 2020, faster than the U.S. (+3.1%). It has 84,814 households. Median household income in Minnehaha County is $76,880, 5% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.5%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Minnehaha County scores 51 for real estate agents and brokers (upper middle), #1,002 of 2,176 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Minnehaha County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for real estate agents and brokers · All 56 business types in Minnehaha County
Screening a site or an acquisition in Minnehaha County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Minnehaha County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.