Groundwork

Fitness and classes · County · New Hampshire

Gyms in Coos County, NH

The gyms in Coos County, NH, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 29 out of 100: Lower middle

Ranked #1,518 of 1,792 scored counties
#10 of 10 scored counties in New Hampshire

Listings
13
1 chain location (8%)
Official establishments
4
All fitness and recreational sports centers
Household spending a year
$9.3M
On memberships, classes and admissions · $664 a household
Spending per listing
$715K
45% below the U.S.
Listings per 10k households
9.3
22% above the U.S.
Population, 2025
31,343
+0.4% since 2020

See the gyms around any address in Coos County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Coos County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For gyms, Coos County has a Groundwork market score of 29 (lower middle): #1,518 of 1,792 scored counties and #10 of 10 scored counties in New Hampshire. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 13 gyms in Coos County. One of them (8%) is a chain location, against 28% across the U.S. That comes to 9.3 for every 10,000 households, 22% above the U.S. rate of 7.6.

Household spending on memberships, classes and admissions in Coos County comes to about $9.3M a year: $664 per household, 33% below the U.S. average. That is about $715K of household spending for each gym on map listings, 45% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

The official count of businesses with payroll classed as fitness and recreational sports centers in Coos County was 4 in 2023. That is one for every 3,501 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Population estimates put the population change in Coos County from 2020 to 2025 at +0.4%, slower than the U.S. (+3.1%).

How Coos County compares

The same measures for New Hampshire and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Coos County, NH compared with New Hampshire and the U.S.
MeasureCoos CountyNew HampshireU.S.
Listings per 10k households9.39.97.6
Spending per listing$715K$1.1M$1.3M
Households per official establishment (all fitness and recreational sports centers)3,5011,9043,109
Official establishment growth, 2019–2023n/a+7.8%+5.8%
Population growth, 2020–2025+0.4%+2.7%+3.1%
Spending per household on memberships, classes and admissions$664$1,127$983
Median household income$57,677$99,031$80,734
Groundwork market score2938

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7 → 4All fitness and recreational sports centers
Employees, 2023
22
Annual payroll, 2023
$150K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
131 chain location
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Coos County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Coos County

Population, 2025 estimate
31,343+0.4% since 2020
Households
14,002
Median age
48.8
Homes lived in by their owners
74%
Vehicles per household
1.7
Land area
1,795 sq. mi.
People per square mile
17
Median household income
$57,677+22.4% vs. 2015–2019, before inflation
Average household income
$83,445
Median home value
$188,900
Jobs located here
11,577
Daytime population
27,944Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Coos County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Coos County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms across New Hampshire

Every New Hampshire market ranked →

The highest-scoring counties in New Hampshire for gyms, numbered among those based in New Hampshire, with Coos County marked.

Top counties in New Hampshire

Counties in New Hampshire ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sullivan County, NH7684.8$1.9M+2.1%#120 of 1,792
2Cheshire County, NH73175.6$1.6M+2.3%#166 of 1,792
3Strafford County, NH66377.1$1.5M+3.0%#318 of 1,792
4Carroll County, NH61146.4$1.5M+5.0%#485 of 1,792
5Hillsborough County, NH521649.7$1.2M+2.5%#837 of 1,792
6Rockingham County, NH5014911.7$1.1M+3.0%#917 of 1,792
7Merrimack County, NH447011.5$923K+2.6%#1,140 of 1,792
8Belknap County, NH393111.8$864K+2.1%#1,274 of 1,792
9Grafton County, NH364512.1$858K+2.2%#1,355 of 1,792
10Coos County, NH29139.3$715K+0.4%#1,518 of 1,792

Other business types in Coos County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Coos County, NH?

There are 13 gyms on map listings in Coos County as of September 2026. One of them (8%) is a chain location. The listings count gyms and fitness centers. Official counts show 4 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in Coos County, NH spend on memberships, classes and admissions?

About $9.3M a year, or $664 per household. That is 33% below the U.S. average (an index of 67, where 100 is the U.S. average). Spread across the 13 gyms on map listings, it comes to $715K per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 14,002 households in Coos County and national spending patterns by income.

How does Coos County, NH compare with the U.S. for gyms?

Coos County has 9.3 gyms per 10,000 households, 22% above the U.S. rate of 7.6. Spending per gym is $715K, 45% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Coos County would have about 7, against 13 on map listings. There is one business with payroll in the industry for every 3,501 households, against one for every 3,109 across the U.S.

How fast is Coos County, NH growing?

Population estimates put Coos County at 31,343 people in 2025, up 0.4% since 2020, slower than the U.S. (+3.1%). It has 14,002 households. The median household income in Coos County is $57,677 a year, 29% below the U.S. median of $80,734. That rose 22.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Coos County scores 29 for gyms (lower middle), #1,518 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Coos County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Coos County

Screening a site or an acquisition in Coos County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Coos County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.