Groundwork

Fitness and classes · County · Mississippi

Gyms in Prentiss County, MS

The gyms in Prentiss County, MS, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 15 out of 100: Low

Ranked #1,714 of 1,792 scored counties
#29 of 38 scored counties in Mississippi

Listings
10
1 chain location (10%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$5.2M
On memberships, classes and admissions · $539 a household
Spending per listing
$517K
60% below the U.S.
Listings per 10k households
10.4
37% above the U.S.
Population, 2025
25,284
+1.3% since 2020

See the gyms around any address in Prentiss County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Prentiss County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for gyms in Prentiss County is 15 (low), #1,714 of 1,792 scored counties and #29 of 38 scored counties in Mississippi. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 10 gyms in Prentiss County. One of them (10%) is a chain location, against 28% across the U.S. That comes to 10.4 for every 10,000 households, 37% above the U.S. rate of 7.6.

Households in Prentiss County spend about $5.2M a year on memberships, classes and admissions, or $539 per household, 45% below the U.S. average. That works out to $517K per gym, 60% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

There is no official count of businesses with payroll classed as fitness and recreational sports centers in Prentiss County: counts under 3 aren’t published. Between 2020 and 2025, the population of Prentiss County grew 1.3%, slower than the U.S. (+3.1%).

How Prentiss County compares

The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Prentiss County, MS compared with Mississippi and the U.S.
MeasurePrentiss CountyMississippiU.S.
Listings per 10k households10.47.07.6
Spending per listing$517K$832K$1.3M
Households per official establishment (all fitness and recreational sports centers)n/a4,4923,109
Official establishment growth, 2019–2023n/a+4.9%+5.8%
Population growth, 2020–2025+1.3%−0.1%+3.1%
Spending per household on memberships, classes and admissions$539$581$983
Median household income$49,724$56,447$80,734
Groundwork market score1527

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/aAll fitness and recreational sports centers
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
101 chain location
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Prentiss County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Prentiss County

Population, 2025 estimate
25,284+1.3% since 2020
Households
9,595
Median age
38.7
Homes lived in by their owners
78%
Vehicles per household
2.0
Land area
415 sq. mi.
People per square mile
61
Median household income
$49,724+26.7% vs. 2015–2019, before inflation
Average household income
$72,563
Median home value
$122,500
Jobs located here
7,623
Daytime population
22,329Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Prentiss County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Prentiss County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Mississippi for gyms, numbered among those based in Mississippi, with Prentiss County marked.

Top counties in Mississippi

Counties in Mississippi ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1DeSoto County, MS59507.0$1.1M+6.3%#581 of 1,792
2Jackson County, MS54366.2$1M+3.0%#773 of 1,792
3Tate County, MS5154.5$1.3M+2.1%#867 of 1,792
4Hancock County, MS42167.9$832K+1.6%#1,205 of 1,792
5Pearl River County, MS42209.1$632K+5.6%#1,211 of 1,792
6Madison County, MS394710.7$812K+6.5%#1,279 of 1,792
7Harrison County, MS39627.4$801K+4.0%#1,280 of 1,792
8Panola County, MS3554.1$1.2M−1.4%#1,369 of 1,792
9Lamar County, MS332610.2$689K+4.7%#1,435 of 1,792
10Jones County, MS32239.2$600K−1.0%#1,461 of 1,792
29Prentiss County, MS151010.4$517K+1.3%#1,714 of 1,792

Other business types in Prentiss County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Prentiss County, MS?

Prentiss County has 10 gyms on map listings as of September 2026. One of them (10%) is a chain location. The listings count gyms and fitness centers. No official count is published for fitness and recreational sports centers in Prentiss County: counts under 3 are left out.

How much do households in Prentiss County, MS spend on memberships, classes and admissions?

About $5.2M a year, or $539 per household. That is 45% below the U.S. average (an index of 55, where 100 is the U.S. average). Spread across the 10 gyms on map listings, it comes to $517K per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 9,595 households in Prentiss County and national spending patterns by income.

How does Prentiss County, MS compare with the U.S. for gyms?

Prentiss County has 10.4 gyms per 10,000 households, 37% above the U.S. rate of 7.6. Spending per gym is $517K, 60% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Prentiss County would have about 4, against 10 on map listings.

How fast is Prentiss County, MS growing?

Population estimates put Prentiss County at 25,284 people in 2025, up 1.3% since 2020, slower than the U.S. (+3.1%). It has 9,595 households. The median household income in Prentiss County is $49,724 a year, 38% below the U.S. median of $80,734. That rose 26.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Prentiss County scores 15 for gyms (low), #1,714 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Prentiss County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Prentiss County

Screening a site or an acquisition in Prentiss County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Prentiss County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.