Groundwork

Fitness and classes · County · Mississippi

Gyms in Holmes County, MS

The gyms in Holmes County, MS, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 1.

Listings
1
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$2.6M
On memberships, classes and admissions · $427 a household
Spending per listing
$2.6M
Too few listings to compare
Listings per 10k households
1.6
Too few listings to compare
Population, 2025
15,465
−8.4% since 2020

See the gyms around any address in Holmes County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Holmes County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Holmes County spend about $2.6M a year on memberships, classes and admissions, or $427 per household, 57% below the U.S. average. That is about $2.6M of household spending for each gym on map listings. The spending figure covers all memberships, classes and admissions, not only gyms.

There is 1 gym on map listings in Holmes County as of September 2026. That is 1.6 per 10,000 households.

Official counts don’t publish a figure for fitness and recreational sports centers in Holmes County, since they leave out counts under 3.

Between 2020 and 2025, the population of Holmes County declined 8.4%, against +3.1% for the U.S. With 1 gym on map listings, Holmes County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Holmes County compares

The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Holmes County, MS compared with Mississippi and the U.S.
MeasureHolmes CountyMississippiU.S.
Listings per 10k households1.67.07.6
Spending per listing$2.6M$832K$1.3M
Households per official establishment (all fitness and recreational sports centers)n/a4,4923,109
Official establishment growth, 2019–2023n/a+4.9%+5.8%
Population growth, 2020–2025−8.4%−0.1%+3.1%
Spending per household on memberships, classes and admissions$427$581$983
Median household income$32,538$56,447$80,734
Groundwork market scoreNot scored27

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/aAll fitness and recreational sports centers
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Holmes County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Holmes County

Population, 2025 estimate
15,465−8.4% since 2020
Households
6,157
Median age
37.4
Homes lived in by their owners
61%
Vehicles per household
1.6
Land area
757 sq. mi.
People per square mile
21
Median household income
$32,538+51.3% vs. 2015–2019, before inflation
Average household income
$57,698
Median home value
$80,400
Jobs located here
2,958
Daytime population
13,484Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Holmes County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Holmes County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Mississippi for gyms, numbered among those based in Mississippi, with Holmes County marked.

Top counties in Mississippi

Counties in Mississippi ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1DeSoto County, MS59507.0$1.1M+6.3%#581 of 1,792
2Jackson County, MS54366.2$1M+3.0%#773 of 1,792
3Tate County, MS5154.5$1.3M+2.1%#867 of 1,792
4Hancock County, MS42167.9$832K+1.6%#1,205 of 1,792
5Pearl River County, MS42209.1$632K+5.6%#1,211 of 1,792
6Madison County, MS394710.7$812K+6.5%#1,279 of 1,792
7Harrison County, MS39627.4$801K+4.0%#1,280 of 1,792
8Panola County, MS3554.1$1.2M−1.4%#1,369 of 1,792
9Lamar County, MS332610.2$689K+4.7%#1,435 of 1,792
10Jones County, MS32239.2$600K−1.0%#1,461 of 1,792
Holmes County, MSNot scored11.6$2.6M−8.4%

Other business types in Holmes County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Holmes County, MS?

As of September 2026, map listings count 1 gym in Holmes County. The listings count gyms and fitness centers. No official count is published for fitness and recreational sports centers in Holmes County: counts under 3 are left out.

How much do households in Holmes County, MS spend on memberships, classes and admissions?

About $2.6M a year, or $427 per household. That is 57% below the U.S. average (an index of 43, where 100 is the U.S. average). Spread across the 1 gym on map listings, it comes to $2.6M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 6,157 households in Holmes County and national spending patterns by income.

How does Holmes County, MS compare with the U.S. for gyms?

Holmes County has 1 gym on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of gyms to household spending, Holmes County would have about 2, against 1 on map listings.

How fast is Holmes County, MS growing?

Population estimates put Holmes County at 15,465 people in 2025, down 8.4% since 2020, against +3.1% for the U.S. It has 6,157 households. Median household income in Holmes County is $32,538, 60% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 51.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Holmes County has no market score for gyms: the score needs at least 5 on map listings, and it has 1.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Holmes County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Holmes County

Screening a site or an acquisition in Holmes County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Holmes County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.