Groundwork

Fitness and classes · Small-town market · Indiana

Gyms in the Plymouth, IN area

The gyms in the Plymouth, IN area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 60 out of 100: Upper middle

Ranked #145 of 506 scored small-town markets
#15 of 25 scored small-town markets based in Indiana

Listings
11
2 chain locations (18%)
Official establishments
5
All fitness and recreational sports centers
Household spending a year
$13.9M
On memberships, classes and admissions · $782 a household
Spending per listing
$1.3M
3% below the U.S.
Listings per 10k households
6.2
18% below the U.S.
Population, 2025
46,599
+1.2% since 2020

See the gyms around any address in the Plymouth area

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Plymouth area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 11 gyms in the Plymouth area. 2 of them (18%) are chain locations, against 28% across the U.S. That comes to 6.2 for every 10,000 households, 18% below the U.S. rate of 7.6.

Household spending on memberships, classes and admissions in the Plymouth area comes to about $13.9M a year: $782 per household, 21% below the U.S. average. That works out to $1.3M per gym, 3% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

The official count of businesses with payroll classed as fitness and recreational sports centers in the Plymouth area was 5 in 2023. That is one for every 3,552 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.

Population estimates show the Plymouth area grew 1.2% from 2020 to 2025, slower than the U.S. (+3.1%). For gyms, the Plymouth area has a Groundwork market score of 60 (upper middle): #145 of 506 scored small-town markets and #15 of 25 scored small-town markets based in Indiana.

How the Plymouth area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Plymouth, IN area compared with Indiana and the U.S.
MeasurePlymouth areaIndianaU.S.
Listings per 10k households6.26.37.6
Spending per listing$1.3M$1.4M$1.3M
Households per official establishment (all fitness and recreational sports centers)3,5523,6753,109
Official establishment growth, 2019–2023n/a+7.3%+5.8%
Population growth, 2020–2025+1.2%+2.7%+3.1%
Spending per household on memberships, classes and admissions$782$864$983
Median household income$71,808$71,957$80,734
Groundwork market score6060

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5All fitness and recreational sports centers
Employees, 2023
17
Annual payroll, 2023
$734K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
112 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Plymouth area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in the Plymouth area

Population, 2025 estimate
46,599+1.2% since 2020
Households
17,758
Median age
40.4
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
444 sq. mi.
People per square mile
104
Median household income
$71,808+36.4% vs. 2015–2019, before inflation
Average household income
$89,695
Median home value
$204,900
Jobs located here
18,393
Daytime population
43,512Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Plymouth area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of the Plymouth area. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring small-town markets in Indiana for gyms, numbered among those based in Indiana, with the Plymouth area marked.

Top small-town markets in Indiana

Small-town markets in Indiana ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Greencastle, IN8653.5$2.4M+3.2%#8 of 506
2Angola, IN7375.0$1.7M+1.0%#31 of 506
3Kendallville, IN71105.5$1.4M+1.0%#44 of 506
4Seymour, IN71126.6$1.2M+1.9%#46 of 506
5Washington, IN7065.1$1.5M+2.5%#49 of 506
6New Castle, IN7094.8$1.4M+0.5%#52 of 506
7Greensburg, IN6854.7$1.8M+0.4%#57 of 506
8Warsaw, IN67175.3$1.6M+0.9%#66 of 506
9Richmond, IN66114.1$1.7M−0.5%#75 of 506
10Auburn, IN66116.4$1.2M+2.9%#80 of 506
15Plymouth, IN60116.2$1.3M+1.2%#145 of 506

Other business types in the Plymouth area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in the Plymouth, IN area?

The Plymouth area has 11 gyms on map listings as of September 2026. 2 of them (18%) are chain locations. The listings count gyms and fitness centers. Official counts show 5 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in the Plymouth, IN area spend on memberships, classes and admissions?

About $13.9M a year, or $782 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 11 gyms on map listings, it comes to $1.3M per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 17,758 households in the Plymouth area and national spending patterns by income.

How does the Plymouth, IN area compare with the U.S. for gyms?

The Plymouth area has 6.2 gyms per 10,000 households, 18% below the U.S. rate of 7.6. Spending per gym is $1.3M, 3% below the U.S. figure of $1.3M. The count on map listings matches the U.S. ratio of gyms to household spending. There is one business with payroll in the industry for every 3,552 households, against one for every 3,109 across the U.S.

How fast is the Plymouth, IN area growing?

Population estimates put the Plymouth area at 46,599 people in 2025, up 1.2% since 2020, slower than the U.S. (+3.1%). It has 17,758 households. The median household income in the Plymouth area is $71,808 a year, 11% below the U.S. median of $80,734. That rose 36.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Plymouth area scores 60 for gyms (upper middle), #145 of 506 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Plymouth area. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in the Plymouth area

Screening a site or an acquisition in the Plymouth area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Plymouth area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.