Groundwork

Fitness and classes · Metro area · Colorado

Gyms in the Grand Junction, CO metro area

How the Grand Junction, CO metro area compares with other metro areas and the U.S. for gyms: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 63 out of 100: Upper middle

Ranked #81 of 387 scored metro areas
#6 of 7 scored metro areas based in Colorado

Listings
54
9 chain locations (17%)
Official establishments
18
All fitness and recreational sports centers
Household spending a year
$65.5M
On memberships, classes and admissions · $994 a household
Spending per listing
$1.2M
7% below the U.S.
Listings per 10k households
8.2
8% above the U.S.
Population, 2025
162,845
+4.4% since 2020

See the gyms around any address in the Grand Junction metro area

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Grand Junction metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $994 per household (in line with the U.S. average), households in the Grand Junction metro area spend about $65.5M a year on memberships, classes and admissions. That is about $1.2M of household spending for each gym on map listings, 7% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.

There are 54 gyms on map listings in the Grand Junction metro area as of September 2026. Chain locations make up 17% of them, against 28% across the U.S. That is 8.2 per 10,000 households, 8% above the U.S. rate of 7.6.

The official count of businesses with payroll classed as fitness and recreational sports centers in the Grand Junction metro area was 18 in 2023. That is one for every 3,657 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Since fiscal 2022, 4 SBA-backed loans worth $175K have gone to businesses classed as fitness and recreational sports centers in the Grand Junction metro area.

Population estimates put the population change in the Grand Junction metro area from 2020 to 2025 at +4.4%, faster than the U.S. (+3.1%). The Grand Junction metro area scores 63 (upper middle) on the Groundwork market score for gyms, ranking #81 of 387 scored metro areas and #6 of 7 scored metro areas based in Colorado. That puts it in the top quarter of metro areas.

How the Grand Junction metro area compares

The same measures for Colorado and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Grand Junction, CO metro area compared with Colorado and the U.S.
MeasureGrand Junction metro areaColoradoU.S.
Listings per 10k households8.28.57.6
Spending per listing$1.2M$1.6M$1.3M
Households per official establishment (all fitness and recreational sports centers)3,6572,4433,109
Official establishment growth, 2019–2023n/a+10.5%+5.8%
Population growth, 2020–2025+4.4%+3.9%+3.1%
Spending per household on memberships, classes and admissions$994$1,337$983
Median household income$73,658$95,470$80,734
Groundwork market score6365

Official counts and lending

Businesses

Official establishments, 2019 to 2023
18All fitness and recreational sports centers
Employees, 2023
213
Annual payroll, 2023
$3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
549 chain locations
Listings at the U.S. rate for this spending
50The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$175K

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Grand Junction metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in the Grand Junction metro area

Population, 2025 estimate
162,845+4.4% since 2020
Households
65,830
Median age
41.7
Homes lived in by their owners
72%
Vehicles per household
2.0
Land area
3,329 sq. mi.
People per square mile
48
Median household income
$73,658+33.0% vs. 2015–2019, before inflation
Average household income
$95,145
Median home value
$378,600
Jobs located here
65,394
Daytime population
156,691Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Grand Junction metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of the Grand Junction metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring metro areas in Colorado for gyms, numbered among those based in Colorado, with the Grand Junction metro area marked.

Top metro areas in Colorado

Metro areas in Colorado ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Greeley, CO89786.3$2M+14.2%#1 of 387
2Colorado Springs, CO712257.4$1.6M+3.1%#34 of 387
3Denver-Aurora-Centennial, CO671,0698.8$1.7M+4.1%#52 of 387
4Pueblo, CO65456.6$1.3M+0.6%#65 of 387
5Fort Collins-Loveland, CO631328.6$1.5M+4.8%#73 of 387
6Grand Junction, CO63548.2$1.2M+4.4%#81 of 387
7Boulder, CO4715811.5$1.3M−0.7%#222 of 387

Other business types in the Grand Junction metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in the Grand Junction, CO metro area?

As of September 2026, map listings count 54 gyms in the Grand Junction metro area. 9 of them (17%) are chain locations. The listings count gyms and fitness centers. Official counts show 18 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.

How much do households in the Grand Junction, CO metro area spend on memberships, classes and admissions?

About $65.5M a year, or $994 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 54 gyms on map listings, it comes to $1.2M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 65,830 households in the Grand Junction metro area and national spending patterns by income.

How does the Grand Junction, CO metro area compare with the U.S. for gyms?

The Grand Junction metro area has 8.2 gyms per 10,000 households, 8% above the U.S. rate of 7.6. Spending per gym is $1.2M, 7% below the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, the Grand Junction metro area would have about 50, against 54 on map listings. There is one business with payroll in the industry for every 3,657 households, against one for every 3,109 across the U.S.

How fast is the Grand Junction, CO metro area growing?

Population estimates put the Grand Junction metro area at 162,845 people in 2025, up 4.4% since 2020, faster than the U.S. (+3.1%). It has 65,830 households. Median household income in the Grand Junction metro area is $73,658, 9% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 33.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Grand Junction metro area scores 63 for gyms (upper middle), #81 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Grand Junction metro area. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in the Grand Junction metro area

Screening a site or an acquisition in the Grand Junction metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Grand Junction metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.