Groundwork

Fitness and classes · County · Texas

Gyms and studios in Kendall County, TX

Competitor counts, household spending and official business counts for gyms and studios in Kendall County, TX, set against other counties and the U.S.

Groundwork market score · out of 100

Score 52 out of 100: Upper middle

Ranked #981 of 2,088 scored counties
#57 of 143 scored counties in Texas

Listings
37
7 chain locations (19%)
Official establishments
14
Businesses with payroll, 2023
Household spending a year
$20.1M
On memberships, classes and admissions · $1,130 a household
Spending per listing
$542K
18% below the U.S.
Listings per 10k households
20.9
40% above the U.S.
Population, 2025
53,289
+19.6% since 2020

See the gyms and studios around any address in Kendall County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Kendall County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 37 gyms and studios in Kendall County. Of those, 7 are chain locations, or 19%, against 20% across the U.S. That comes to 20.9 for every 10,000 households, 40% above the U.S. rate of 14.9.

Households in Kendall County spend about $20.1M a year on memberships, classes and admissions, or $1,130 per household, 15% above the U.S. average. Spread across 37 gyms and studios, that is $542K per location, 18% below the U.S. figure of $662K.

The official count of businesses with payroll classed as fitness centers and recreation instruction in Kendall County was 14 in 2023. That is one for every 1,267 households, against one for every 1,641 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $1.8M have gone to businesses classed as fitness centers and recreation instruction in Kendall County.

Between 2020 and 2025, the population of Kendall County grew 19.6%, faster than the U.S. (+3.1%). The Groundwork market score for gyms and studios in Kendall County is 52 (upper middle), #981 of 2,088 scored counties and #57 of 143 scored counties in Texas.

How Kendall County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Kendall County, TX compared with Texas and the U.S.
MeasureKendall CountyTexasU.S.
Listings per 10k households20.915.014.9
Spending per listing$542K$539K$662K
Households per official establishment1,2671,7181,641
Official establishment growth, 2019–2023n/a+19.7%+8.2%
Population growth, 2020–2025+19.6%+8.5%+3.1%
Spending per household on memberships, classes and admissions$1,130$810$983
Median household income$114,962$78,476$80,734
Groundwork market score5245

Official counts and lending

Businesses

Official establishments, 2019 to 2023
18 → 14
Employees, 2023
115
Annual payroll, 2023
$2.3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
377 chain locations
Listings at the U.S. rate for this spending
30The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$1.8M

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Kendall County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Kendall County

Population, 2025 estimate
53,289+19.6% since 2020
Households
17,741
Median age
43.8
Homes lived in by their owners
79%
Vehicles per household
2.1
Land area
663 sq. mi.
People per square mile
73
Median household income
$114,962+35.7% vs. 2015–2019, before inflation
Average household income
$160,855
Median home value
$512,700
Jobs located here
19,504
Daytime population
47,486Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Kendall County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Kendall County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for gyms and studios, numbered among those based in Texas, with Kendall County marked.

Top counties in Texas

Counties in Texas ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chambers County, TX91158.7$1.2M+22.6%#10 of 2,088
2Medina County, TX81137.3$996K+11.4%#58 of 2,088
3Grimes County, TX8054.9$1.3M+16.3%#65 of 2,088
4Lampasas County, TX8078.3$943K+9.0%#70 of 2,088
5Llano County, TX7898.4$905K+9.5%#95 of 2,088
6Waller County, TX76147.6$1.1M+21.9%#122 of 2,088
7Gaines County, TX7568.7$853K+10.4%#140 of 2,088
8Polk County, TX74136.7$893K+5.9%#163 of 2,088
9Burleson County, TX7356.3$1.1M+16.2%#174 of 2,088
10Hardin County, TX73229.9$752K+4.2%#189 of 2,088
57Kendall County, TX523720.9$542K+19.6%#981 of 2,088

Other business types in Kendall County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Kendall County, TX?

There are 37 gyms and studios on map listings in Kendall County as of September 2026. 7 of them (19%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 14 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Kendall County, TX spend on memberships, classes and admissions?

About $20.1M a year, or $1,130 per household. That is 15% above the U.S. average (an index of 115, where 100 is the U.S. average). Spread across the 37 gyms and studios on map listings, it comes to $542K per location. It is estimated from the incomes of the 17,741 households in Kendall County and national spending patterns by income.

How does Kendall County, TX compare with the U.S. for gyms and studios?

Kendall County has 20.9 gyms and studios per 10,000 households, 40% above the U.S. rate of 14.9. Spending per location is $542K, 18% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Kendall County would have about 30, against 37 on map listings. There is one business with payroll in the industry for every 1,267 households, against one for every 1,641 across the U.S.

How fast is Kendall County, TX growing?

Population estimates put Kendall County at 53,289 people in 2025, up 19.6% since 2020, faster than the U.S. (+3.1%). It has 17,741 households. Median household income in Kendall County is $114,962, 42% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 35.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kendall County scores 52 for gyms and studios (upper middle), #981 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Kendall County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Kendall County

Screening a site or an acquisition in Kendall County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Kendall County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.