Groundwork

Fitness and classes · County · Texas

Gyms and studios in Caldwell County, TX

The gyms and studios in Caldwell County, TX, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 66 out of 100: Upper middle

Ranked #388 of 2,088 scored counties
#17 of 143 scored counties in Texas

Listings
17
6 chain locations (35%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$10.9M
On memberships, classes and admissions · $652 a household
Spending per listing
$639K
4% below the U.S.
Listings per 10k households
10.2
32% below the U.S.
Population, 2025
55,150
+20.0% since 2020

See the gyms and studios around any address in Caldwell County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Caldwell County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 17 gyms and studios in Caldwell County. Chain locations make up 35% of them, against 20% across the U.S. That is 10.2 per 10,000 households, 32% below the U.S. rate of 14.9.

At $652 per household (34% below the U.S. average), households in Caldwell County spend about $10.9M a year on memberships, classes and admissions. That works out to $639K per location, 4% below the U.S. figure of $662K.

Official counts show 3 businesses with payroll classed as fitness centers and recreation instruction in Caldwell County in 2023. That is one for every 5,549 households, against one for every 1,641 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $99K has gone to businesses classed as fitness centers and recreation instruction in Caldwell County.

Population estimates show Caldwell County grew 20.0% from 2020 to 2025, faster than the U.S. (+3.1%). Caldwell County scores 66 (upper middle) on the Groundwork market score for gyms and studios, ranking #388 of 2,088 scored counties and #17 of 143 scored counties in Texas. That puts it in the top quarter of counties.

How Caldwell County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Caldwell County, TX compared with Texas and the U.S.
MeasureCaldwell CountyTexasU.S.
Listings per 10k households10.215.014.9
Spending per listing$639K$539K$662K
Households per official establishment5,5491,7181,641
Official establishment growth, 2019–2023n/a+19.7%+8.2%
Population growth, 2020–2025+20.0%+8.5%+3.1%
Spending per household on memberships, classes and admissions$652$810$983
Median household income$69,758$78,476$80,734
Groundwork market score6645

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 3
Employees, 2023
8
Annual payroll, 2023
$324K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
176 chain locations
Listings at the U.S. rate for this spending
16The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$99K

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Caldwell County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Caldwell County

Population, 2025 estimate
55,150+20.0% since 2020
Households
16,647
Median age
38.0
Homes lived in by their owners
75%
Vehicles per household
2.1
Land area
545 sq. mi.
People per square mile
89
Median household income
$69,758+28.8% vs. 2015–2019, before inflation
Average household income
$87,260
Median home value
$240,500
Jobs located here
9,455
Daytime population
36,190Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Caldwell County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Caldwell County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for gyms and studios, numbered among those based in Texas, with Caldwell County marked.

Top counties in Texas

Counties in Texas ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chambers County, TX91158.7$1.2M+22.6%#10 of 2,088
2Medina County, TX81137.3$996K+11.4%#58 of 2,088
3Grimes County, TX8054.9$1.3M+16.3%#65 of 2,088
4Lampasas County, TX8078.3$943K+9.0%#70 of 2,088
5Llano County, TX7898.4$905K+9.5%#95 of 2,088
6Waller County, TX76147.6$1.1M+21.9%#122 of 2,088
7Gaines County, TX7568.7$853K+10.4%#140 of 2,088
8Polk County, TX74136.7$893K+5.9%#163 of 2,088
9Burleson County, TX7356.3$1.1M+16.2%#174 of 2,088
10Hardin County, TX73229.9$752K+4.2%#189 of 2,088
17Caldwell County, TX661710.2$639K+20.0%#388 of 2,088

Other business types in Caldwell County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Caldwell County, TX?

Caldwell County has 17 gyms and studios on map listings as of September 2026. 6 of them (35%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 3 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Caldwell County, TX spend on memberships, classes and admissions?

About $10.9M a year, or $652 per household. That is 34% below the U.S. average (an index of 66, where 100 is the U.S. average). Spread across the 17 gyms and studios on map listings, it comes to $639K per location. It is estimated from the incomes of the 16,647 households in Caldwell County and national spending patterns by income.

How does Caldwell County, TX compare with the U.S. for gyms and studios?

Caldwell County has 10.2 gyms and studios per 10,000 households, 32% below the U.S. rate of 14.9. Spending per location is $639K, 4% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Caldwell County would have about 16, against 17 on map listings. There is one business with payroll in the industry for every 5,549 households, against one for every 1,641 across the U.S.

How fast is Caldwell County, TX growing?

Population estimates put Caldwell County at 55,150 people in 2025, up 20.0% since 2020, faster than the U.S. (+3.1%). It has 16,647 households. Median household income in Caldwell County is $69,758, 14% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Caldwell County scores 66 for gyms and studios (upper middle), #388 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Caldwell County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Caldwell County

Screening a site or an acquisition in Caldwell County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Caldwell County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.