Groundwork

Fitness and classes · County · South Carolina

Gyms and studios in Williamsburg County, SC

The gyms and studios in Williamsburg County, SC, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #1,237 of 2,088 scored counties
#23 of 37 scored counties in South Carolina

Listings
5
1 chain location (20%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$5.5M
On memberships, classes and admissions · $449 a household
Spending per listing
$1.1M
67% above the U.S.
Listings per 10k households
4.1
72% below the U.S.
Population, 2025
29,662
−4.0% since 2020

See the gyms and studios around any address in Williamsburg County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Williamsburg County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 5 gyms and studios in Williamsburg County. One of them (20%) is a chain location, against 20% across the U.S. That is 4.1 per 10,000 households, 72% below the U.S. rate of 14.9.

Households in Williamsburg County spend about $5.5M a year on memberships, classes and admissions, or $449 per household, 54% below the U.S. average. That is about $1.1M of household spending for each location on map listings, 67% above the U.S. figure of $662K.

There is no official count of businesses with payroll classed as fitness centers and recreation instruction in Williamsburg County: counts under 3 aren’t published.

Population estimates show Williamsburg County declined 4.0% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for gyms and studios in Williamsburg County is 46 (lower middle), #1,237 of 2,088 scored counties and #23 of 37 scored counties in South Carolina.

How Williamsburg County compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Williamsburg County, SC compared with South Carolina and the U.S.
MeasureWilliamsburg CountySouth CarolinaU.S.
Listings per 10k households4.113.314.9
Spending per listing$1.1M$528K$662K
Households per official establishmentn/a2,1901,641
Official establishment growth, 2019–2023n/a+5.9%+8.2%
Population growth, 2020–2025−4.0%+8.5%+3.1%
Spending per household on memberships, classes and admissions$449$700$983
Median household income$46,213$69,324$80,734
Groundwork market score4649

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
51 chain location
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Williamsburg County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Williamsburg County

Population, 2025 estimate
29,662−4.0% since 2020
Households
12,291
Median age
43.5
Homes lived in by their owners
76%
Vehicles per household
1.9
Land area
934 sq. mi.
People per square mile
32
Median household income
$46,213+42.3% vs. 2015–2019, before inflation
Average household income
$59,459
Median home value
$104,500
Jobs located here
7,315
Daytime population
24,639Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Williamsburg County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Williamsburg County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across South Carolina

Every South Carolina market ranked →

The highest-scoring counties in South Carolina for gyms and studios, numbered among those based in South Carolina, with Williamsburg County marked.

Top counties in South Carolina

Counties in South Carolina ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Laurens County, SC71155.6$956K+6.2%#223 of 2,088
2Berkeley County, SC6611312.1$634K+18.7%#389 of 2,088
3Jasper County, SC65118.4$739K+32.2%#419 of 2,088
4Georgetown County, SC652710.0$720K+3.8%#421 of 2,088
5Kershaw County, SC652810.4$621K+11.6%#427 of 2,088
6Oconee County, SC64349.9$661K+6.3%#469 of 2,088
7Edgefield County, SC6399.2$705K+16.1%#499 of 2,088
8Lancaster County, SC605112.7$621K+18.3%#609 of 2,088
9Dorchester County, SC607812.3$613K+10.1%#611 of 2,088
10Saluda County, SC5956.5$822K+4.1%#625 of 2,088
23Williamsburg County, SC4654.1$1.1M−4.0%#1,237 of 2,088

Other business types in Williamsburg County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Williamsburg County, SC?

Williamsburg County has 5 gyms and studios on map listings as of September 2026. One of them (20%) is a chain location. The listings count gyms, fitness studios, martial arts and dance studios. No official count is published for fitness centers and recreation instruction in Williamsburg County: counts under 3 are left out.

How much do households in Williamsburg County, SC spend on memberships, classes and admissions?

About $5.5M a year, or $449 per household. That is 54% below the U.S. average (an index of 46, where 100 is the U.S. average). Spread across the 5 gyms and studios on map listings, it comes to $1.1M per location. It is estimated from the incomes of the 12,291 households in Williamsburg County and national spending patterns by income.

How does Williamsburg County, SC compare with the U.S. for gyms and studios?

Williamsburg County has 4.1 gyms and studios per 10,000 households, 72% below the U.S. rate of 14.9. Spending per location is $1.1M, 67% above the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Williamsburg County would have about 8, against 5 on map listings.

How fast is Williamsburg County, SC growing?

Population estimates put Williamsburg County at 29,662 people in 2025, down 4.0% since 2020, against +3.1% for the U.S. It has 12,291 households. Median household income in Williamsburg County is $46,213, 43% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 42.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Williamsburg County scores 46 for gyms and studios (lower middle), #1,237 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Williamsburg County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Williamsburg County

Screening a site or an acquisition in Williamsburg County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Williamsburg County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.