Groundwork

Fitness and classes · County · Georgia

Gyms and studios in Lamar County, GA

How Lamar County, GA compares with other counties and the U.S. for gyms and studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 69 out of 100: Upper middle

Ranked #286 of 2,088 scored counties
#12 of 98 scored counties in Georgia

Listings
6
2 chain locations (33%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$4.7M
On memberships, classes and admissions · $660 a household
Spending per listing
$785K
19% above the U.S.
Listings per 10k households
8.4
44% below the U.S.
Population, 2025
20,941
+12.9% since 2020

See the gyms and studios around any address in Lamar County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lamar County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on memberships, classes and admissions in Lamar County comes to about $4.7M a year: $660 per household, 33% below the U.S. average. That is about $785K of household spending for each location on map listings, 19% above the U.S. figure of $662K.

There are 6 gyms and studios on map listings in Lamar County as of September 2026. 2 of them (33%) are chain locations, against 20% across the U.S. Per 10,000 households, that is 8.4, 44% below the U.S. rate of 14.9.

Official counts don’t publish a figure for fitness centers and recreation instruction in Lamar County, since they leave out counts under 3.

Between 2020 and 2025, the population of Lamar County grew 12.9%, faster than the U.S. (+3.1%). The Groundwork market score for gyms and studios in Lamar County is 69 (upper middle), #286 of 2,088 scored counties and #12 of 98 scored counties in Georgia. That puts it in the top quarter of counties.

How Lamar County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Lamar County, GA compared with Georgia and the U.S.
MeasureLamar CountyGeorgiaU.S.
Listings per 10k households8.414.314.9
Spending per listing$785K$554K$662K
Households per official establishmentn/a1,8251,641
Official establishment growth, 2019–2023n/a+5.2%+8.2%
Population growth, 2020–2025+12.9%+5.3%+3.1%
Spending per household on memberships, classes and admissions$660$792$983
Median household income$67,062$77,353$80,734
Groundwork market score6945

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
62 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Lamar County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Lamar County

Population, 2025 estimate
20,941+12.9% since 2020
Households
7,133
Median age
40.0
Homes lived in by their owners
76%
Vehicles per household
2.1
Land area
184 sq. mi.
People per square mile
107
Median household income
$67,062+49.5% vs. 2015–2019, before inflation
Average household income
$86,227
Median home value
$216,500
Jobs located here
4,366
Daytime population
15,409Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lamar County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Lamar County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for gyms and studios, numbered among those based in Georgia, with Lamar County marked.

Top counties in Georgia

Counties in Georgia ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Newton County, GA82286.8$999K+11.2%#52 of 2,088
2Pickens County, GA81118.2$944K+11.4%#59 of 2,088
3Monroe County, GA81109.5$873K+14.1%#61 of 2,088
4Walton County, GA80318.7$889K+16.0%#73 of 2,088
5Effingham County, GA79249.9$825K+14.1%#83 of 2,088
6Paulding County, GA75589.7$905K+12.7%#137 of 2,088
7Lee County, GA7397.3$1M+2.9%#176 of 2,088
8Haralson County, GA7397.7$883K+10.0%#184 of 2,088
9Coweta County, GA736110.8$845K+9.2%#185 of 2,088
10Morgan County, GA7289.9$777K+9.4%#213 of 2,088
12Lamar County, GA6968.4$785K+12.9%#286 of 2,088

Other business types in Lamar County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Lamar County, GA?

As of September 2026, map listings count 6 gyms and studios in Lamar County. 2 of them (33%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. No official count is published for fitness centers and recreation instruction in Lamar County: counts under 3 are left out.

How much do households in Lamar County, GA spend on memberships, classes and admissions?

About $4.7M a year, or $660 per household. That is 33% below the U.S. average (an index of 67, where 100 is the U.S. average). Spread across the 6 gyms and studios on map listings, it comes to $785K per location. It is estimated from the incomes of the 7,133 households in Lamar County and national spending patterns by income.

How does Lamar County, GA compare with the U.S. for gyms and studios?

Lamar County has 8.4 gyms and studios per 10,000 households, 44% below the U.S. rate of 14.9. Spending per location is $785K, 19% above the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Lamar County would have about 7, against 6 on map listings.

How fast is Lamar County, GA growing?

Population estimates put Lamar County at 20,941 people in 2025, up 12.9% since 2020, faster than the U.S. (+3.1%). It has 7,133 households. The median household income in Lamar County is $67,062 a year, 17% below the U.S. median of $80,734. That rose 49.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lamar County scores 69 for gyms and studios (upper middle), #286 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lamar County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Lamar County

Screening a site or an acquisition in Lamar County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lamar County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.