Groundwork

Groceries and convenience · County · Wisconsin

Grocery and convenience stores in Crawford County, WI

The grocery and convenience stores in Crawford County, WI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 33 out of 100: Lower middle

Ranked #1,871 of 2,402 scored counties
#60 of 67 scored counties in Wisconsin

Listings
21
6 chain locations (29%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$37.9M
On groceries · $5,657 a household
Spending per listing
$1.8M
47% below the U.S.
Listings per 10k households
31.3
67% above the U.S.
Population, 2025
15,910
−1.1% since 2020

See the grocery and convenience stores around any address in Crawford County

The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Crawford County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for grocery and convenience stores in Crawford County is 33 (lower middle), #1,871 of 2,402 scored counties and #60 of 67 scored counties in Wisconsin. That puts it in the bottom quarter of counties.

At $5,657 per household (10% below the U.S. average), households in Crawford County spend about $37.9M a year on groceries. Spread across 21 grocery and convenience stores, that is $1.8M per store, 47% below the U.S. figure of $3.4M.

There are 21 grocery and convenience stores on map listings in Crawford County as of September 2026. Of those, 6 are chain locations, or 29%, against 42% across the U.S. That is 31.3 per 10,000 households, 67% above the U.S. rate of 18.7.

Official counts show 4 businesses with payroll classed as grocery and convenience stores in Crawford County in 2023. That is one for every 1,677 households, against one for every 1,293 across the U.S. Population estimates show Crawford County declined 1.1% from 2020 to 2025, against +3.1% for the U.S.

How Crawford County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery and convenience stores in Crawford County, WI compared with Wisconsin and the U.S.
MeasureCrawford CountyWisconsinU.S.
Listings per 10k households31.320.018.7
Spending per listing$1.8M$3M$3.4M
Households per official establishment1,6772,1811,293
Official establishment growth, 2019–2023n/a+4.0%+7.2%
Population growth, 2020–2025−1.1%+1.3%+3.1%
Spending per household on groceries$5,657$6,105$6,319
Median household income$64,094$77,485$80,734
Groundwork market score3352

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 4
Employees, 2023
59
Annual payroll, 2023
$1.3M
One-person businesses, 2023
0Businesses with no payroll
Map listings, September 2026
216 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as grocery and convenience stores in Crawford County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Crawford County

Population, 2025 estimate
15,910−1.1% since 2020
Households
6,706
Median age
47.0
Homes lived in by their owners
77%
Vehicles per household
1.9
Land area
571 sq. mi.
People per square mile
28
Median household income
$64,094+26.7% vs. 2015–2019, before inflation
Average household income
$81,254
Median home value
$183,400
Jobs located here
6,636
Daytime population
14,868Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Crawford County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.

Or open the report at the center of Crawford County. Signed out, you see a blurred preview; on an account, each report is one action.

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Grocery and convenience stores across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for grocery and convenience stores, numbered among those based in Wisconsin, with Crawford County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for grocery and convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waukesha County, WI8723313.8$4.9M+2.4%#75 of 2,402
2Ozaukee County, WI864612.0$5.5M+3.0%#87 of 2,402
3Calumet County, WI862913.6$4.7M+2.9%#89 of 2,402
4Dane County, WI8638515.3$4.2M+4.9%#93 of 2,402
5Washington County, WI809817.2$3.8M+1.8%#187 of 2,402
6Outagamie County, WI7914017.9$3.5M+2.6%#210 of 2,402
7St. Croix County, WI798322.1$3M+4.7%#213 of 2,402
8Winnebago County, WI7412016.5$3.6M+1.4%#327 of 2,402
9Brown County, WI7421119.0$3.2M+2.6%#337 of 2,402
10La Crosse County, WI728616.7$3.6M+0.3%#391 of 2,402
60Crawford County, WI332131.3$1.8M−1.1%#1,871 of 2,402

Other business types in Crawford County

Each with its Groundwork market score here, out of 100, where it has one.

Groceries and convenience

Funeral services

Questions

How many grocery and convenience stores are in Crawford County, WI?

As of September 2026, map listings count 21 grocery and convenience stores in Crawford County. 6 of them (29%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 4 businesses with payroll classed as grocery and convenience stores in 2023.

How much do households in Crawford County, WI spend on groceries?

About $37.9M a year, or $5,657 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 21 grocery and convenience stores on map listings, it comes to $1.8M per store. It is estimated from the incomes of the 6,706 households in Crawford County and national spending patterns by income.

How does Crawford County, WI compare with the U.S. for grocery and convenience stores?

Crawford County has 31.3 grocery and convenience stores per 10,000 households, 67% above the U.S. rate of 18.7. Spending per store is $1.8M, 47% below the U.S. figure of $3.4M. At the U.S. ratio of grocery and convenience stores to household spending, Crawford County would have about 11, against 21 on map listings. There is one business with payroll in the industry for every 1,677 households, against one for every 1,293 across the U.S.

How fast is Crawford County, WI growing?

Population estimates put Crawford County at 15,910 people in 2025, down 1.1% since 2020, against +3.1% for the U.S. It has 6,706 households. The median household income in Crawford County is $64,094 a year, 21% below the U.S. median of $80,734. That rose 26.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Crawford County scores 33 for grocery and convenience stores (lower middle), #1,871 of 2,402 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Crawford County. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery and convenience stores · All 56 business types in Crawford County

Screening a site or an acquisition in Crawford County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Crawford County. Signed out, you see a blurred preview; on an account, each report is one action.

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.