Groceries and convenience · Metro area · Connecticut
Grocery and convenience stores in the Hartford-West Hartford-East Hartford, CT metro area
How the Hartford-West Hartford-East Hartford, CT metro area compares with other metro areas and the U.S. for grocery and convenience stores: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 66 out of 100: Upper middle
Ranked #83 of 387 scored metro areas
#3 of 5 scored metro areas based in Connecticut
- Listings
- 792
- 316 chain locations (40%)
- Official establishments
- 401
- Businesses with payroll, 2023
- Household spending a year
- $3.3B
- On groceries · $7,183 a household
- Spending per listing
- $4.2M
- 25% above the U.S.
- Listings per 10k households
- 17.0
- 9% below the U.S.
- Population, 2025
- 1,171,426
- +3.0% since 2020
See the grocery and convenience stores around any address in the Hartford-West Hartford-East Hartford metro area
The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Hartford-West Hartford-East Hartford metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on groceries in the Hartford-West Hartford-East Hartford metro area comes to about $3.3B a year: $7,183 per household, 14% above the U.S. average. Spread across 792 grocery and convenience stores, that is $4.2M per store, 25% above the U.S. figure of $3.4M.
The Hartford-West Hartford-East Hartford metro area has 792 grocery and convenience stores on map listings as of September 2026. Chain locations make up 40% of them, against 42% across the U.S. That is 17.0 per 10,000 households, 9% below the U.S. rate of 18.7.
Official counts show 401 businesses with payroll classed as grocery and convenience stores in the Hartford-West Hartford-East Hartford metro area in 2023. That is one for every 1,160 households, against one for every 1,293 across the U.S. Official counts also show 310 one-person businesses without payroll. Since fiscal 2022, 16 SBA-backed loans worth $2.4M have gone to businesses classed as grocery and convenience stores in the Hartford-West Hartford-East Hartford metro area.
Between 2020 and 2025, the population of the Hartford-West Hartford-East Hartford metro area grew 3.0%, in step with the U.S. (+3.1%). The Groundwork market score for grocery and convenience stores in the Hartford-West Hartford-East Hartford metro area is 66 (upper middle), #83 of 387 scored metro areas and #3 of 5 scored metro areas based in Connecticut. That puts it in the top quarter of metro areas.
How the Hartford-West Hartford-East Hartford metro area compares
The same measures for Connecticut and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Hartford-West Hartford-East Hartford metro area | Connecticut | U.S. |
|---|---|---|---|
| Listings per 10k households | 17.0 | 17.5 | 18.7 |
| Spending per listing | $4.2M | $4.1M | $3.4M |
| Households per official establishment | 1,160 | 1,172 | 1,293 |
| Official establishment growth, 2019–2023 | n/a | +5.3% | +7.2% |
| Population growth, 2020–2025 | +3.0% | +3.0% | +3.1% |
| Spending per household on groceries | $7,183 | $7,222 | $6,319 |
| Median household income | $95,118 | $95,781 | $80,734 |
| Groundwork market score | 66 | 69 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 401
- Employees, 2023
- 12,200
- Annual payroll, 2023
- $362.6M
- One-person businesses, 2023
- 310Businesses with no payroll
- Map listings, September 2026
- 792316 chain locations
- Listings at the U.S. rate for this spending
- 986The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 16
- Amount
- $2.4M
SBA-backed loans to businesses classed as grocery and convenience stores in the Hartford-West Hartford-East Hartford metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Hartford-West Hartford-East Hartford metro area
- Population, 2025 estimate
- 1,171,426+3.0% since 2020
- Households
- 465,181
- Median age
- 42.0
- Homes lived in by their owners
- 67%
- Vehicles per household
- 1.7
- Land area
- 1,452 sq. mi.
- People per square mile
- 794
- Median household income
- $95,118
- Average household income
- $127,867
- Median home value
- $333,500
- Jobs located here
- 597,826
- Daytime population
- 1,193,128Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Hartford-West Hartford-East Hartford metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.
Or open the report at the center of the Hartford-West Hartford-East Hartford metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGrocery and convenience stores across Connecticut
Every Connecticut market ranked →The highest-scoring metro areas in Connecticut for grocery and convenience stores, numbered among those based in Connecticut, with the Hartford-West Hartford-East Hartford metro area marked.
Top metro areas in Connecticut
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Bridgeport-Stamford-Danbury, CT | 69 | 636 | 17.9 | $4.3M | +3.7% | #61 of 387 |
| 2Waterbury-Shelton, CT | 66 | 294 | 16.3 | $4.3M | +3.2% | #82 of 387 |
| 3Hartford-West Hartford-East Hartford, CT | 66 | 792 | 17.0 | $4.2M | +3.0% | #83 of 387 |
| 4Norwich-New London-Willimantic, CT | 62 | 212 | 18.3 | $3.8M | +2.0% | #118 of 387 |
| 5New Haven, CT | 58 | 426 | 18.5 | $3.8M | +2.5% | #139 of 387 |
Other business types in the Hartford-West Hartford-East Hartford metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores66
- Grocery stores43
- Convenience stores72
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many grocery and convenience stores are in the Hartford-West Hartford-East Hartford, CT metro area?
Map listings as of September 2026 show 792 grocery and convenience stores in the Hartford-West Hartford-East Hartford metro area. 316 of them (40%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 401 businesses with payroll classed as grocery and convenience stores in 2023. Another 310 one-person businesses have no payroll, by official counts.
How much do households in the Hartford-West Hartford-East Hartford, CT metro area spend on groceries?
About $3.3B a year, or $7,183 per household. That is 14% above the U.S. average (an index of 114, where 100 is the U.S. average). Spread across the 792 grocery and convenience stores on map listings, it comes to $4.2M per store. It is estimated from the incomes of the 465,181 households in the Hartford-West Hartford-East Hartford metro area and national spending patterns by income.
How does the Hartford-West Hartford-East Hartford, CT metro area compare with the U.S. for grocery and convenience stores?
The Hartford-West Hartford-East Hartford metro area has 17.0 grocery and convenience stores per 10,000 households, 9% below the U.S. rate of 18.7. Spending per store is $4.2M, 25% above the U.S. figure of $3.4M. At the U.S. ratio of grocery and convenience stores to household spending, the Hartford-West Hartford-East Hartford metro area would have about 986, against 792 on map listings. There is one business with payroll in the industry for every 1,160 households, against one for every 1,293 across the U.S.
How fast is the Hartford-West Hartford-East Hartford, CT metro area growing?
Population estimates put the Hartford-West Hartford-East Hartford metro area at 1,171,426 people in 2025, up 3.0% since 2020, in step with the U.S. (+3.1%). It has 465,181 households. The median household income in the Hartford-West Hartford-East Hartford metro area is $95,118 a year, 18% above the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Hartford-West Hartford-East Hartford metro area scores 66 for grocery and convenience stores (upper middle), #83 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Hartford-West Hartford-East Hartford metro area. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for grocery and convenience stores · All 56 business types in the Hartford-West Hartford-East Hartford metro area
Screening a site or an acquisition in the Hartford-West Hartford-East Hartford metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Hartford-West Hartford-East Hartford metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.