County profile · Georgia
Macon County, GA market data
Population, household spending and competition for 56 business types in Macon County, each scored against other counties.
- Population, 2025
- 11,756
- −2.2% since 2020
- Households
- 4,142
- Median household income
- $41,031
- +27.6% vs. 2015–2019, before inflation
- Median home value
- $97,300
- Jobs located here
- 2,843
- Highest market score
- 58
- Doctors, dentists and clinics, #804 of 2,394 scored counties
A site report maps the competitors on map listings around any address in Macon County by name and distance, and the households and spending within reach. Or open the report at the center of Macon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 11,756 people live in Macon County, in 4,142 households. Population estimates show Macon County declined 2.2% from 2020 to 2025, against +3.1% for the U.S. The median household income in Macon County is $41,031 a year, 49% below the U.S. median of $80,734. That rose 27.6% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Macon County spend the most on vehicle insurance (an index of 114, where 100 is the U.S. average) and the least on memberships, classes and admissions (46).
The highest Groundwork market scores in Macon County are for medical and dental practices (58), insurance agencies (50) and restaurants and cafes (45). Macon County ranks #804 of 2,394 scored counties for medical and dental practices.
For its number of households, Macon County has the most map listings, relative to the U.S., for grocery and convenience stores (2.5 times the U.S. rate) and the fewest for restaurants and cafes (41% below the U.S. rate).
All 56 business types in Macon County
Highest Groundwork market score first. Each score compares Macon County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Doctors, dentists and clinics | 58 | #804 of 2,394 | 6 | 14.5 | $605K | 397 | 5 |
| Insurance agencies | 50 | #1,102 of 2,272 | 5 | 12.1 | $1.9M | 147 | Under 3 |
| Restaurants and cafes | 45 | #1,376 of 2,405 | 27 | 65.2 | $439K | 119 | 14 |
| Sit-down restaurants | 43 | #1,491 of 2,405 | 17 | 41.0 | $698K | 105 | 3 |
| Auto repair and car care | 42 | #1,536 of 2,401 | 9 | 21.7 | $362K | 135 | 7 |
| Gas stations | 32 | #1,882 of 2,358 | 6 | 14.5 | $1.8M | 77 | 6 |
| Grocery stores | 7 | #2,046 of 2,070 | 6 | 14.5 | $3.5M | 38 | 3 |
| Convenience stores | 7 | #2,226 of 2,261 | 7 | 16.9 | $3M | 38 | 5 |
| Grocery and convenience stores | 4 | #2,394 of 2,402 | 19 | 45.9 | $1.1M | 33 | 8 |
| Fast food and sandwich shops | Not scored | Not scored | 4 | 9.7 | $3M | 97 | 8 |
| Funeral homes | Not scored | Not scored | 4 | 9.7 | $165K | 24 | Under 3 |
| Primary care and pediatrics | Not scored | Not scored | 4 | 9.7 | $908K | 51 | 5 |
| Auto repair shops | Not scored | Not scored | 3 | 7.2 | $1.1M | 244 | Under 3 |
| Home repair trades | Not scored | Not scored | 3 | 7.2 | $3M | 124 | Under 3 |
| Pet businesses | Not scored | Not scored | 3 | 7.2 | $924K | 105 | Under 3 |
| Pizza | Not scored | Not scored | 3 | 7.2 | $4M | 78 | 8 |
| Roofing and gutters | Not scored | Not scored | 3 | 7.2 | $3M | 36 | Under 3 |
| Salons, barbers and spas | Not scored | Not scored | 3 | 7.2 | $949K | 446 | Under 3 |
| Bakeries and dessert shops | Not scored | Not scored | 2 | 4.8 | $5.9M | Too few | Under 3 |
| Car washes and detailing | Not scored | Not scored | 2 | 4.8 | $1.6M | Too few | Under 3 |
| Child care and preschools | Not scored | Not scored | 2 | 4.8 | $653K | Too few | Under 3 |
| Clothing, shoes and laundry | Not scored | Not scored | 2 | 4.8 | $3.1M | Too few | Under 3 |
| Gyms | Not scored | Not scored | 2 | 4.8 | $936K | Too few | Under 3 |
| Gyms, studios and classes | Not scored | Not scored | 2 | 4.8 | $936K | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 2 | 4.8 | $2.4M | Too few | Under 3 |
| Lawn, cleaning and pest control | Not scored | Not scored | 2 | 4.8 | $2.4M | Too few | Under 3 |
| Real estate | Not scored | Not scored | 2 | 4.8 | Index only | Too few | Under 3 |
| Barbershops | Not scored | Not scored | 1 | 2.4 | $2.8M | Too few | Under 3 |
| Coffee shops and cafes | Not scored | Not scored | 1 | 2.4 | $11.9M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 1 | 2.4 | $6.2M | Too few | Under 3 |
| Hair salons | Not scored | Not scored | 1 | 2.4 | $2.8M | Too few | Under 3 |
| Laundromats | Not scored | Not scored | 1 | 2.4 | $6.2M | Too few | Under 3 |
| Nail salons | Not scored | Not scored | 1 | 2.4 | $2.8M | Too few | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 1 | 2.4 | $3.6M | Too few | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 1 | 2.4 | $2.8M | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 1 | 2.4 | $2.8M | Too few | Under 3 |
| Property management | Not scored | Not scored | 1 | 2.4 | Index only | Too few | Under 3 |
| Real estate agents and brokers | Not scored | Not scored | 1 | 2.4 | Index only | Too few | Under 3 |
| Tire shops | Not scored | Not scored | 1 | 2.4 | $3.3M | Too few | Under 3 |
| Veterinarians | Not scored | Not scored | 1 | 2.4 | $2.8M | Too few | Under 3 |
| Chiropractors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Clothing and shoe stores | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Dentists and orthodontists | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Electricians | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| HVAC and plumbing | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Landscaping and lawn care | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pest control | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Physical therapy | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Spas and skin care | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Macon County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $3.3M | $786 | 82 |
| Gasoline and other fuels | $11M | $2,651 | 102 |
| Food away from home | $11.9M | $2,865 | 70 |
| Groceries | $21.1M | $5,092 | 81 |
| Personal care products and services | $2.8M | $687 | 68 |
| Child care and other personal services | $1.3M | $315 | 54 |
| Memberships, classes and admissions | $1.9M | $452 | 46 |
| Medical and dental services | $3.6M | $877 | 68 |
| Pets | $2.8M | $669 | 74 |
| Clothing, shoes and related services | $6.2M | $1,503 | 73 |
| Vehicle insurance | $9.3M | $2,235 | 114 |
| Home repairs, maintenance and insurance | $9.1M | $2,187 | 72 |
| Lawn care, cleaning and other household services | $4.8M | $1,163 | 82 |
| Rent and homeowner costs | $51.1M | $12,349 | 74 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Macon County
- Population, 2025 estimate
- 11,756−2.2% since 2020
- Households
- 4,142
- Median age
- 41.6
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.6
- Land area
- 401 sq. mi.
- People per square mile
- 30
- Median household income
- $41,031+27.6% vs. 2015–2019, before inflation
- Average household income
- $66,028
- Median home value
- $97,300
- Jobs located here
- 2,843
- Daytime population
- 10,812Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Macon County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Macon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Georgia 8
- Schley County, GA4,513 people
- Dooly County, GA10,984 people
- Taylor County, GA7,786 people
- Sumter County, GA29,061 people
- Peach County, GA28,560 people
- Crawford County, GA12,225 people
- Houston County, GA169,649 people
- Marion County, GA7,509 people
Questions
How fast is Macon County, GA growing?
Population estimates put Macon County at 11,756 people in 2025, down 2.2% since 2020, against +3.1% for the U.S. It has 4,142 households. Against the 2015–2019 survey, median household income rose 27.6%, before inflation.
How much do households in Macon County, GA spend?
Households in Macon County spend about $51.1M a year on rent and homeowner costs, $21.1M on groceries and $11.9M on food away from home. Relative to the U.S., household spending in Macon County runs highest on vehicle insurance (an index of 114, where 100 is the U.S. average) and lowest on memberships, classes and admissions (46).
Which business types have the highest market scores in Macon County, GA?
Of the business types scored in Macon County, medical and dental practices (58), insurance agencies (50) and restaurants and cafes (45) have the highest Groundwork market scores. For medical and dental practices, that ranks #804 of 2,394 scored counties.
How does Macon County, GA compare with the U.S.?
Median household income in Macon County is $41,031, 49% below the U.S. median of $80,734. The population fell 2.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $97,300, against $332,700 for the U.S. Against the U.S., map listings per household run highest for grocery and convenience stores (2.5 times the U.S. rate) and lowest for restaurants and cafes (41% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 9 of the 56 business types have a score in Macon County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Macon County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Macon County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Macon County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.