Groundwork

County profile · Georgia

Schley County, GA market data

Population, household spending and competition for 56 business types in Schley County, each scored against other counties.

Population, 2025
4,593
+1.2% since 2020
Households
1,639
Median household income
$56,875
Median home value
$143,900
Jobs located here
1,151
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Schley County by name and distance, and the households and spending within reach. Or open the report at the center of Schley County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 4,593 people live in Schley County, in 1,639 households. Population estimates put the population change in Schley County from 2020 to 2025 at +1.2%, slower than the U.S. (+3.1%). The median household income in Schley County is $56,875 a year, 30% below the U.S. median of $80,734.

Set against the U.S., households in Schley County spend the most on vehicle insurance (an index of 145, where 100 is the U.S. average) and the least on memberships, classes and admissions (60).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

Schley County is part of the Americus area. For its number of households, Schley County has the most map listings, relative to the U.S., for grocery and convenience stores (3.3 times the U.S. rate) and the fewest for restaurants and cafes (44% below the U.S. rate).

All 56 business types in Schley County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Schley County, GA, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Grocery and convenience stores1061.0$905K27Under 3
Restaurants and cafes1061.0$533K1444
Auto repair and car care636.6$279K104Under 3
Salons, barbers and spas636.6$214K101Under 3
Sit-down restaurants636.6$888K134Under 3
Convenience stores530.5$1.8M23Under 3
Clothing, shoes and laundry318.3$915K104Under 3
Grocery stores318.3$3M32Under 3
Hair salons318.3$429K100Under 3
Pizza318.3$1.8M353
Auto repair shops212.2$838KToo fewUnder 3
Bakeries and dessert shops212.2$2.7MToo fewUnder 3
Car washes and detailing212.2$838KToo fewUnder 3
Clothing and shoe stores212.2$1.4MToo fewUnder 3
Nail salons212.2$643KToo fewUnder 3
Real estate212.2Index onlyToo fewUnder 3
Coffee shops and cafes16.1$5.3MToo fewUnder 3
Collision repair and body shops16.1$1.7MToo fewUnder 3
Doctors, dentists and clinics16.1$1.6MToo fewUnder 3
Fast food and sandwich shops16.1$5.3MToo few3
Funeral homes16.1$215KToo fewUnder 3
Gas stations16.1$5.4MToo fewUnder 3
Gyms, studios and classes16.1$975KToo fewUnder 3
Insurance agencies16.1$4.7MToo fewUnder 3
Martial arts and dance studios16.1$975KToo fewUnder 3
Pet businesses16.1$1.3MToo fewUnder 3
Property management16.1Index onlyToo fewUnder 3
Real estate agents and brokers16.1Index onlyToo fewUnder 3
Spas and skin care16.1$1.3MToo fewUnder 3
Barbershops00.0None listedNone listedUnder 3
Child care and preschools00.0None listedNone listedUnder 3
Chiropractors00.0None listedNone listedUnder 3
Dentists and orthodontists00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Electricians00.0None listedNone listedUnder 3
Gyms00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
Home repair trades00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
HVAC and plumbing00.0None listedNone listedUnder 3
Landscaping and lawn care00.0None listedNone listed4
Laundromats00.0None listedNone listedUnder 3
Lawn, cleaning and pest control00.0None listedNone listed4
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Optometrists and eye care00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet grooming and boarding00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Primary care and pediatrics00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Tire shops00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Veterinarians00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Schley County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Schley County, GA by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$1.7M$1,023107
Gasoline and other fuels$5.4M$3,306127
Food away from home$5.3M$3,24980
Groceries$9.1M$5,52487
Personal care products and services$1.3M$78578
Child care and other personal services$608K$37164
Memberships, classes and admissions$975K$59560
Medical and dental services$1.6M$98276
Pets$1.3M$76384
Clothing, shoes and related services$2.7M$1,67481
Vehicle insurance$4.7M$2,838145
Home repairs, maintenance and insurance$4.2M$2,55585
Lawn care, cleaning and other household services$2.2M$1,31893
Rent and homeowner costs$22.5M$13,72682

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Schley County

Population, 2025 estimate
4,593+1.2% since 2020
Households
1,639
Median age
41.2
Homes lived in by their owners
80%
Vehicles per household
2.2
Land area
167 sq. mi.
People per square mile
27
Median household income
$56,875
Average household income
$78,440
Median home value
$143,900
Jobs located here
1,151
Daytime population
3,752Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Schley County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Schley County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Schley County is part of the Americus, GA area.

Questions

How fast is Schley County, GA growing?

Population estimates put Schley County at 4,593 people in 2025, up 1.2% since 2020, slower than the U.S. (+3.1%). It has 1,639 households.

How much do households in Schley County, GA spend?

Households in Schley County spend about $22.5M a year on rent and homeowner costs, $9.1M on groceries and $5.4M on gasoline and other fuels. Relative to the U.S., household spending in Schley County runs highest on vehicle insurance (an index of 145, where 100 is the U.S. average) and lowest on memberships, classes and admissions (60).

Which business types have the highest market scores in Schley County, GA?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Schley County, GA compare with the U.S.?

Median household income in Schley County is $56,875, 30% below the U.S. median of $80,734. The population rose 1.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $143,900, against $332,700 for the U.S. Against the U.S., map listings per household run highest for grocery and convenience stores (3.3 times the U.S. rate) and lowest for restaurants and cafes (44% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Schley County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Schley County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Schley County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.