Funeral services · County · New Jersey
Funeral homes in Mercer County, NJ
Competitor counts, household spending and official business counts for funeral homes in Mercer County, NJ, set against other counties and the U.S.
Groundwork market score · out of 100
Score 50 out of 100: Upper middle
Ranked #706 of 1,472 scored counties
#21 of 21 scored counties in New Jersey
- Listings
- 50
- 1 chain location (2%)
- Official establishments
- 25
- −3.8% since 2019
- Household spending a year
- $21M
- On funerals · $145 a household
- Spending per listing
- $419K
- 38% below the U.S.
- Listings per 10k households
- 3.5
- 67% above the U.S.
- Population, 2025
- 399,289
- +3.3% since 2020
See the funeral homes around any address in Mercer County
The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 50 funeral homes in Mercer County. One of them (2%) is a chain location, against 10% across the U.S. Per 10,000 households, that is 3.5, 67% above the U.S. rate of 2.1.
Households in Mercer County spend about $21M a year on funerals, or $145 per household, 2% above the U.S. average. Spread across 50 funeral homes, that is $419K per home, 38% below the U.S. figure of $679K.
The official count of businesses with payroll classed as funeral homes and funeral services in Mercer County was 25 in 2023, down 3.8% from 2019. That is one for every 5,765 households, against one for every 8,510 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $250K has gone to businesses classed as funeral homes and funeral services in Mercer County.
Between 2020 and 2025, the population of Mercer County grew 3.3%, in step with the U.S. (+3.1%). For funeral homes, Mercer County has a Groundwork market score of 50 (upper middle): #706 of 1,472 scored counties and #21 of 21 scored counties in New Jersey.
How Mercer County compares
The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Mercer County | New Jersey | U.S. |
|---|---|---|---|
| Listings per 10k households | 3.5 | 2.2 | 2.1 |
| Spending per listing | $419K | $680K | $679K |
| Households per official establishment | 5,765 | 7,847 | 8,510 |
| Official establishment growth, 2019–2023 | −3.8% | −3.7% | −1.7% |
| Population growth, 2020–2025 | +3.3% | +3.0% | +3.1% |
| Spending per household on funerals | $145 | $151 | $143 |
| Median household income | $100,645 | $103,556 | $80,734 |
| Groundwork market score | 50 | 63 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 26 → 25−3.8% over the period
- Employees, 2023
- 101
- Annual payroll, 2023
- $7.3M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 501 chain location
- Listings at the U.S. rate for this spending
- 31The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $250K
SBA-backed loans to businesses classed as funeral homes and funeral services in Mercer County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Mercer County
- Population, 2025 estimate
- 399,289+3.3% since 2020
- Households
- 144,114
- Median age
- 40.4
- Homes lived in by their owners
- 62%
- Vehicles per household
- 1.6
- Land area
- 225 sq. mi.
- People per square mile
- 1,719
- Median household income
- $100,645+24.2% vs. 2015–2019, before inflation
- Average household income
- $142,372
- Median home value
- $377,700
- Jobs located here
- 262,034
- Daytime population
- 469,892Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Mercer County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.
Or open the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardFuneral homes across New Jersey
Every New Jersey market ranked →The highest-scoring counties in New Jersey for funeral homes, numbered among those based in New Jersey, with Mercer County marked.
Top counties in New Jersey
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Ocean County, NJ | 78 | 55 | 2.3 | $866K | +5.6% | #92 of 1,472 |
| 2Morris County, NJ | 77 | 39 | 2.0 | $830K | +3.2% | #113 of 1,472 |
| 3Burlington County, NJ | 75 | 39 | 2.2 | $721K | +4.3% | #154 of 1,472 |
| 4Somerset County, NJ | 73 | 19 | 1.5 | $1.1M | +3.5% | #178 of 1,472 |
| 5Sussex County, NJ | 71 | 10 | 1.7 | $840K | +2.9% | #221 of 1,472 |
| 6Bergen County, NJ | 70 | 71 | 2.0 | $839K | +2.4% | #234 of 1,472 |
| 7Middlesex County, NJ | 69 | 57 | 1.9 | $804K | +2.6% | #257 of 1,472 |
| 8Monmouth County, NJ | 69 | 55 | 2.2 | $728K | +1.4% | #264 of 1,472 |
| 9Cape May County, NJ | 66 | 9 | 2.0 | $867K | −1.7% | #325 of 1,472 |
| 10Essex County, NJ | 66 | 56 | 1.8 | $749K | +4.2% | #329 of 1,472 |
| 21Mercer County, NJ | 50 | 50 | 3.5 | $419K | +3.3% | #706 of 1,472 |
Other business types in Mercer County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
- Funeral homes50
Questions
How many funeral homes are in Mercer County, NJ?
There are 50 funeral homes on map listings in Mercer County as of September 2026. One of them (2%) is a chain location. The listings count funeral homes, mortuaries and cremation services. Official counts show 25 businesses with payroll classed as funeral homes and funeral services in 2023, down 3.8% from 2019.
How much do households in Mercer County, NJ spend on funerals?
About $21M a year, or $145 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 50 funeral homes on map listings, it comes to $419K per home. It is estimated from the incomes of the 144,114 households in Mercer County and national spending patterns by income.
How does Mercer County, NJ compare with the U.S. for funeral homes?
Mercer County has 3.5 funeral homes per 10,000 households, 67% above the U.S. rate of 2.1. Spending per home is $419K, 38% below the U.S. figure of $679K. At the national ratio of funeral homes to household spending, Mercer County would have about 31, against 50 on map listings. There is one business with payroll in the industry for every 5,765 households, against one for every 8,510 across the U.S. The official count fell 3.8% from 2019 to 2023, against −1.7% for the U.S.
How fast is Mercer County, NJ growing?
Population estimates put Mercer County at 399,289 people in 2025, up 3.3% since 2020, in step with the U.S. (+3.1%). It has 144,114 households. Median household income in Mercer County is $100,645, 25% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.2%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Mercer County scores 50 for funeral homes (upper middle), #706 of 1,472 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Mercer County. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for funeral homes · All 56 business types in Mercer County
Screening a site or an acquisition in Mercer County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.