Funeral services · Metro area · Florida
Funeral homes in the Wildwood-The Villages, FL metro area
Competitor counts, household spending and official business counts for funeral homes in the Wildwood-The Villages, FL metro area, set against other metro areas and the U.S.
Groundwork market score · out of 100
Score 99 out of 100: Very high
Ranked #1 of 377 scored metro areas
#1 of 22 scored metro areas based in Florida
- Listings
- 9
- 4 chain locations (44%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $21.3M
- On funerals · $304 a household
- Spending per listing
- $2.4M
- 3.5 times the U.S.
- Listings per 10k households
- 1.3
- 38% below the U.S.
- Population, 2025
- 157,772
- +21.1% since 2020
See the funeral homes around any address in the Wildwood-The Villages metro area
The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Wildwood-The Villages metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for funeral homes in the Wildwood-The Villages metro area is 99 (very high), #1 of 377 scored metro areas and #1 of 22 scored metro areas based in Florida. That puts it in the top 10% of metro areas for funeral homes.
Household spending on funerals in the Wildwood-The Villages metro area comes to about $21.3M a year: $304 per household, 2.1 times the U.S. average. That is about $2.4M of household spending for each home on map listings, 3.5 times the U.S. figure of $679K.
There are 9 funeral homes on map listings in the Wildwood-The Villages metro area as of September 2026. Chain locations make up 44% of them, against 10% across the U.S. Per 10,000 households, that is 1.3, 38% below the U.S. rate of 2.1.
The official count of businesses with payroll classed as funeral homes and funeral services in the Wildwood-The Villages metro area was 3 in 2023. That is one for every 23,439 households, against one for every 8,510 across the U.S. Between 2020 and 2025, the population of the Wildwood-The Villages metro area grew 21.1%, faster than the U.S. (+3.1%).
How the Wildwood-The Villages metro area compares
The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Wildwood-The Villages metro area | Florida | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.3 | 1.5 | 2.1 |
| Spending per listing | $2.4M | $1.1M | $679K |
| Households per official establishment | 23,439 | 13,570 | 8,510 |
| Official establishment growth, 2019–2023 | n/a | −2.4% | −1.7% |
| Population growth, 2020–2025 | +21.1% | +8.7% | +3.1% |
| Spending per household on funerals | $304 | $173 | $143 |
| Median household income | $76,508 | $74,568 | $80,734 |
| Groundwork market score | 99 | 92 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3
- Employees, 2023
- 51
- Annual payroll, 2023
- $1.6M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 94 chain locations
- Listings at the U.S. rate for this spending
- 31The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as funeral homes and funeral services in the Wildwood-The Villages metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Wildwood-The Villages metro area
- Population, 2025 estimate
- 157,772+21.1% since 2020
- Households
- 70,318
- Median age
- 62.4
- Homes lived in by their owners
- 88%
- Vehicles per household
- 1.5
- Land area
- 557 sq. mi.
- People per square mile
- 257
- Median household income
- $76,508
- Average household income
- $98,339
- Median home value
- $385,400
- Jobs located here
- 37,385
- Daytime population
- 146,480Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Wildwood-The Villages metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.
Or open the report at the center of the Wildwood-The Villages metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardFuneral homes across Florida
Every Florida market ranked →The highest-scoring metro areas in Florida for funeral homes, numbered among those based in Florida, with the Wildwood-The Villages metro area marked.
Top metro areas in Florida
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wildwood-The Villages, FL | 99 | 9 | 1.3 | $2.4M | +21.1% | #1 of 377 |
| 2Punta Gorda, FL | 98 | 11 | 1.2 | $2.1M | +15.5% | #2 of 377 |
| 3Naples-Marco Island, FL | 97 | 14 | 0.8 | $3M | +10.6% | #3 of 377 |
| 4Cape Coral-Fort Myers, FL | 97 | 38 | 1.2 | $1.9M | +14.4% | #4 of 377 |
| 5North Port-Bradenton-Sarasota, FL | 95 | 55 | 1.4 | $1.6M | +13.2% | #5 of 377 |
| 6Palm Bay-Melbourne-Titusville, FL | 92 | 34 | 1.3 | $1.4M | +9.1% | #6 of 377 |
| 7Sebastian-Vero Beach-West Vero Corridor, FL | 92 | 13 | 1.8 | $1.4M | +7.7% | #7 of 377 |
| 8Port St. Lucie, FL | 91 | 34 | 1.7 | $1.3M | +16.0% | #8 of 377 |
| 9Tampa-St. Petersburg-Clearwater, FL | 87 | 185 | 1.4 | $1.2M | +7.3% | #14 of 377 |
| 10Miami-Fort Lauderdale-West Palm Beach, FL | 86 | 321 | 1.4 | $1.3M | +4.2% | #16 of 377 |
Other business types in the Wildwood-The Villages metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
- Funeral homes99
Questions
How many funeral homes are in the Wildwood-The Villages, FL metro area?
As of September 2026, map listings count 9 funeral homes in the Wildwood-The Villages metro area. 4 of them (44%) are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 3 businesses with payroll classed as funeral homes and funeral services in 2023.
How much do households in the Wildwood-The Villages, FL metro area spend on funerals?
About $21.3M a year, or $304 per household. That is 2.1 times the U.S. average (an index of 213, where 100 is the U.S. average). Spread across the 9 funeral homes on map listings, it comes to $2.4M per home. It is estimated from the incomes of the 70,318 households in the Wildwood-The Villages metro area and national spending patterns by income.
How does the Wildwood-The Villages, FL metro area compare with the U.S. for funeral homes?
The Wildwood-The Villages metro area has 1.3 funeral homes per 10,000 households, 38% below the U.S. rate of 2.1. Spending per home is $2.4M, 3.5 times the U.S. figure of $679K. At the U.S. ratio of funeral homes to household spending, the Wildwood-The Villages metro area would have about 31, against 9 on map listings. There is one business with payroll in the industry for every 23,439 households, against one for every 8,510 across the U.S.
How fast is the Wildwood-The Villages, FL metro area growing?
Population estimates put the Wildwood-The Villages metro area at 157,772 people in 2025, up 21.1% since 2020, faster than the U.S. (+3.1%). It has 70,318 households. The median household income in the Wildwood-The Villages metro area is $76,508 a year, 5% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Wildwood-The Villages metro area scores 99 for funeral homes (very high), #1 of 377 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Wildwood-The Villages metro area. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for funeral homes · All 56 business types in the Wildwood-The Villages metro area
Screening a site or an acquisition in the Wildwood-The Villages metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Wildwood-The Villages metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.