Groundwork

County profile · Florida

Martin County, FL market data

How Martin County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
166,272
+4.8% since 2020
Households
67,801
Median household income
$82,943
+35.7% vs. 2015–2019, before inflation
Median home value
$432,200
Jobs located here
78,861
Highest market score
92
Funeral homes, #18 of 1,472 scored counties

A site report maps the competitors on map listings around any address in Martin County by name and distance, and the households and spending within reach. Or open the report at the center of Martin County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Martin County has an estimated 166,272 people and 67,801 households. Between 2020 and 2025, the population of Martin County grew 4.8%, faster than the U.S. (+3.1%). Median household income in Martin County is $82,943, 3% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 35.7%, before inflation.

Relative to the U.S., household spending in Martin County runs highest on vehicle insurance (an index of 117, where 100 is the U.S. average) and lowest on memberships, classes and admissions (89).

Of the business types scored in Martin County, funeral homes (92), child care centers and preschools (83) and pizza places (70) have the highest Groundwork market scores. For funeral homes, that ranks #18 of 1,472 scored counties.

Martin County is part of the Port St. Lucie metro area. Against the U.S., map listings per household run highest for home inspectors (2.7 times the U.S. rate) and lowest for collision repair and body shops (39% below the U.S. rate).

All 56 business types in Martin County

Highest Groundwork market score first. Each score compares Martin County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Martin County, FL, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Funeral homes92#18 of 1,472121.8$1.3M1974
Child care and preschools83#58 of 1,611284.1$1.3M13121
Pizza70#308 of 2,090487.1$5.8M114131
Gas stations70#404 of 2,3586810.0$2.7M11348
Laundromats69#163 of 78571.0$19.9M1596
Fast food and sandwich shops67#483 of 2,2228412.4$3.3M109131
Convenience stores67#519 of 2,261507.4$8.5M10929
Collision repair and body shops62#379 of 1,327131.9$4.5M14619
House cleaning60#241 of 847162.4$6.8M10652
Bakeries and dessert shops60#548 of 1,889619.0$4.6M11047
Oil change and quick lube59#168 of 47950.7$11.7M853
Grocery and convenience stores59#832 of 2,40213419.8$3.2M9467
Coffee shops and cafes58#698 of 2,063679.9$4.2M11247
Grocery stores55#848 of 2,070527.7$8.2M8838
Restaurants and cafes52#1,101 of 2,405714105.3$391K105395
Dry cleaners51#255 of 507111.6$12.7M816
Electricians51#559 of 1,160223.2$9.6M8075
Barbershops51#681 of 1,356365.3$1.8M976
Primary care and pediatrics48#895 of 1,656426.2$1.9M109172
Optometrists and eye care46#781 of 1,302345.0$2.4M7713
Sit-down restaurants46#1,372 of 2,40542462.5$658K99215
Property management44#556 of 910233.4Index only8651
Tire shops44#935 of 1,530304.4$1.9M7814
Gyms44#1,142 of 1,792669.7$895K6926
Pet stores42#629 of 974233.4$2.9M649
Veterinarians41#969 of 1,485446.5$1.5M5639
Pet businesses41#1,496 of 2,20013119.3$511K5873
Nail salons40#959 of 1,328608.8$1.1M6617
Pet grooming and boarding40#980 of 1,461527.7$1.3M5125
Clothing and shoe stores40#1,418 of 2,08715723.2$889K7087
Yoga, Pilates and fitness studios39#579 of 777233.4$2.6M6326
HVAC and plumbing39#1,260 of 1,7077511.1$2.8M5992
Clothing, shoes and laundry39#1,565 of 2,21021631.9$646K7399
Martial arts and dance studios38#983 of 1,334416.0$1.4M7131
Landscaping and lawn care38#1,079 of 1,493679.9$1.6M55216
Lawn, cleaning and pest control37#1,368 of 1,77110615.6$1M61294
Gyms, studios and classes37#1,599 of 2,08813019.2$454K6957
Insurance agencies36#1,618 of 2,27214821.8$1.1M84116
Physical therapy35#1,109 of 1,422466.8$1.8M7451
Home repair trades35#1,717 of 2,05715623.0$1.4M56209
Pest control34#574 of 699233.4$4.7M4626
Auto repair shops34#1,877 of 2,37815122.3$387K87104
Roofing and gutters32#971 of 1,177598.7$3.6M4342
Hair salons32#1,984 of 2,33925036.9$263K6177
Real estate agents and brokers32#1,987 of 2,17645767.4Index only44179
Real estate32#2,027 of 2,22953478.8Index only47324
Mortgage brokers and lenders31#766 of 887436.3Index only6535
Salons, barbers and spas31#2,118 of 2,38548170.9$137K64144
Spas and skin care30#1,534 of 1,76912318.1$534K6141
Doctors, dentists and clinics30#2,095 of 2,394696102.7$117K77382
Car washes and detailing29#1,237 of 1,451395.8$1.5M6015
Dentists and orthodontists29#1,672 of 1,88611116.4$735K7588
Auto repair and car care28#2,090 of 2,40129343.2$200K74140
Chiropractors26#1,356 of 1,4907711.4$1.1M4450
Home inspectors25#390 of 415111.6Index only3817
Urgent care and walk-in clinicsNot scoredNot scored40.6$20.4M838

Household spending in Martin County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Martin County, FL by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$58.5M$86290
Gasoline and other fuels$182.5M$2,692104
Food away from home$279.1M$4,116101
Groceries$427.4M$6,304100
Personal care products and services$65.7M$96996
Child care and other personal services$36.8M$54293
Memberships, classes and admissions$59.1M$87189
Medical and dental services$81.6M$1,20493
Pets$66.9M$987109
Clothing, shoes and related services$139.5M$2,058100
Vehicle insurance$155.5M$2,293117
Home repairs, maintenance and insurance$212.1M$3,128104
Lawn care, cleaning and other household services$108.5M$1,600113
Rent and homeowner costs$1.1B$16,11697

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Martin County

Population, 2025 estimate
166,272+4.8% since 2020
Households
67,801
Median age
51.3
Homes lived in by their owners
80%
Vehicles per household
1.7
Land area
544 sq. mi.
People per square mile
298
Median household income
$82,943+35.7% vs. 2015–2019, before inflation
Average household income
$123,323
Median home value
$432,200
Jobs located here
78,861
Daytime population
172,767Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Martin County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Martin County. Signed out, you see a blurred preview; on an account, each report is one action.

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Martin County is part of the Port St. Lucie, FL metro area.

Questions

How fast is Martin County, FL growing?

Population estimates put Martin County at 166,272 people in 2025, up 4.8% since 2020, faster than the U.S. (+3.1%). It has 67,801 households. Median household income rose 35.7% from the 2015–2019 survey, before inflation.

How much do households in Martin County, FL spend?

Households in Martin County spend about $1.1B a year on rent and homeowner costs, $427.4M on groceries and $279.1M on food away from home. Set against the U.S., households in Martin County spend the most on vehicle insurance (an index of 117, where 100 is the U.S. average) and the least on memberships, classes and admissions (89).

Which business types have the highest market scores in Martin County, FL?

The highest Groundwork market scores in Martin County are for funeral homes (92), child care centers and preschools (83) and pizza places (70). Martin County ranks #18 of 1,472 scored counties for funeral homes.

How does Martin County, FL compare with the U.S.?

The median household income in Martin County is $82,943 a year, 3% above the U.S. median of $80,734. The population rose 4.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $432,200, against $332,700 for the U.S. For its number of households, Martin County has the most map listings, relative to the U.S., for home inspectors (2.7 times the U.S. rate) and the fewest for collision repair and body shops (39% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 55 of the 56 business types have a score in Martin County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Martin County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Martin County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Martin County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.