County profile · Florida
Gulf County, FL market data
How Gulf County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 15,943
- +11.7% since 2020
- Households
- 5,944
- Median household income
- $61,179
- +28.2% vs. 2015–2019, before inflation
- Median home value
- $250,000
- Jobs located here
- 4,282
- Highest market score
- 86
- Insurance agencies, #113 of 2,272 scored counties
A site report maps the competitors on map listings around any address in Gulf County by name and distance, and the households and spending within reach. Or open the report at the center of Gulf County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Gulf County has an estimated 15,943 people and 5,944 households. Population estimates show Gulf County grew 11.7% from 2020 to 2025, faster than the U.S. (+3.1%). Median household income in Gulf County is $61,179, 24% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.2%, before inflation.
Relative to the U.S., household spending in Gulf County runs highest on vehicle insurance (an index of 128, where 100 is the U.S. average) and lowest on memberships, classes and admissions (68).
Of the business types scored in Gulf County, insurance agencies (86), auto repair shops (83) and pet businesses (75) have the highest Groundwork market scores. For insurance agencies, that ranks #113 of 2,272 scored counties.
Against the U.S., map listings per household run highest for HVAC and plumbing companies (2.7 times the U.S. rate) and lowest for medical and dental practices (20% below the U.S. rate).
All 56 business types in Gulf County
Highest Groundwork market score first. Each score compares Gulf County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Insurance agencies | 86 | #113 of 2,272 | 5 | 8.4 | $3M | 238 | 4 |
| Auto repair shops | 83 | #65 of 2,378 | 5 | 8.4 | $1.1M | 241 | 3 |
| Pet businesses | 75 | #167 of 2,200 | 6 | 10.1 | $826K | 94 | Under 3 |
| Auto repair and car care | 70 | #372 of 2,401 | 19 | 32.0 | $283K | 105 | 4 |
| Lawn, cleaning and pest control | 58 | #578 of 1,771 | 6 | 10.1 | $1.4M | 83 | 9 |
| Fast food and sandwich shops | 52 | #1,066 of 2,222 | 7 | 11.8 | $3M | 98 | 14 |
| Doctors, dentists and clinics | 52 | #1,105 of 2,394 | 40 | 67.3 | $158K | 103 | 11 |
| Gyms, studios and classes | 50 | #1,066 of 2,088 | 7 | 11.8 | $565K | 85 | Under 3 |
| Salons, barbers and spas | 48 | #1,297 of 2,385 | 25 | 42.1 | $201K | 94 | 4 |
| Clothing, shoes and laundry | 46 | #1,286 of 2,210 | 14 | 23.6 | $759K | 86 | 5 |
| Gas stations | 46 | #1,382 of 2,358 | 16 | 26.9 | $1.1M | 46 | 7 |
| Clothing and shoe stores | 41 | #1,379 of 2,087 | 12 | 20.2 | $886K | 70 | 5 |
| Grocery stores | 40 | #1,382 of 2,070 | 8 | 13.5 | $4.3M | 46 | 3 |
| Convenience stores | 39 | #1,533 of 2,261 | 10 | 16.8 | $3.4M | 44 | 3 |
| Hair salons | 37 | #1,811 of 2,339 | 18 | 30.3 | $279K | 65 | Under 3 |
| Pizza | 36 | #1,609 of 2,090 | 8 | 13.5 | $2.6M | 51 | 14 |
| Grocery and convenience stores | 34 | #1,843 of 2,402 | 25 | 42.1 | $1.4M | 41 | 6 |
| Home repair trades | 33 | #1,782 of 2,057 | 14 | 23.6 | $1.2M | 49 | 20 |
| Primary care and pediatrics | 32 | #1,360 of 1,656 | 9 | 15.1 | $701K | 39 | 11 |
| HVAC and plumbing | 32 | #1,466 of 1,707 | 10 | 16.8 | $1.7M | 35 | 10 |
| Real estate agents and brokers | 32 | #1,985 of 2,176 | 34 | 57.2 | Index only | 47 | 16 |
| Real estate | 32 | #2,025 of 2,229 | 41 | 69.0 | Index only | 49 | 27 |
| Coffee shops and cafes | 30 | #1,763 of 2,063 | 11 | 18.5 | $1.9M | 51 | 9 |
| Restaurants and cafes | 30 | #2,051 of 2,405 | 106 | 178.3 | $197K | 53 | 42 |
| Sit-down restaurants | 30 | #2,066 of 2,405 | 62 | 104.3 | $337K | 51 | 18 |
| Bakeries and dessert shops | 29 | #1,661 of 1,889 | 9 | 15.1 | $2.3M | 56 | 9 |
| Dentists and orthodontists | Not scored | Not scored | 4 | 6.7 | $1.6M | 160 | Under 3 |
| Property management | Not scored | Not scored | 4 | 6.7 | Index only | 39 | 8 |
| Spas and skin care | Not scored | Not scored | 4 | 6.7 | $1.3M | 143 | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 4 | 6.7 | $989K | 24 | Under 3 |
| Car washes and detailing | Not scored | Not scored | 3 | 5.0 | $1.8M | 71 | Under 3 |
| Child care and preschools | Not scored | Not scored | 3 | 5.0 | $809K | 81 | 4 |
| Funeral homes | Not scored | Not scored | 3 | 5.0 | $331K | 49 | Under 3 |
| Gyms | Not scored | Not scored | 3 | 5.0 | $1.3M | 101 | Under 3 |
| Landscaping and lawn care | Not scored | Not scored | 3 | 5.0 | $2.8M | 95 | 6 |
| Veterinarians | Not scored | Not scored | 3 | 5.0 | $1.7M | 61 | Under 3 |
| Chiropractors | Not scored | Not scored | 2 | 3.4 | $3.2M | Too few | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 2 | 3.4 | $2.7M | Too few | Under 3 |
| Electricians | Not scored | Not scored | 2 | 3.4 | $8.3M | Too few | 7 |
| Home inspectors | Not scored | Not scored | 2 | 3.4 | Index only | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 2 | 3.4 | $4.2M | Too few | Under 3 |
| Nail salons | Not scored | Not scored | 2 | 3.4 | $2.5M | Too few | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 2 | 3.4 | $2.5M | Too few | Under 3 |
| Physical therapy | Not scored | Not scored | 2 | 3.4 | $3.2M | Too few | Under 3 |
| Roofing and gutters | Not scored | Not scored | 2 | 3.4 | $8.3M | Too few | 3 |
| Barbershops | Not scored | Not scored | 1 | 1.7 | $5M | Too few | Under 3 |
| Laundromats | Not scored | Not scored | 1 | 1.7 | $10.6M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 1.7 | Index only | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 1.7 | $8.4M | Too few | 3 |
| Pet stores | Not scored | Not scored | 1 | 1.7 | $5M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Tire shops | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Gulf County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $5.4M | $903 | 94 |
| Gasoline and other fuels | $17.4M | $2,926 | 113 |
| Food away from home | $20.9M | $3,519 | 86 |
| Groceries | $34.3M | $5,773 | 91 |
| Personal care products and services | $5M | $844 | 84 |
| Child care and other personal services | $2.4M | $408 | 70 |
| Memberships, classes and admissions | $4M | $666 | 68 |
| Medical and dental services | $6.3M | $1,061 | 82 |
| Pets | $5M | $833 | 92 |
| Clothing, shoes and related services | $10.6M | $1,789 | 87 |
| Vehicle insurance | $14.9M | $2,511 | 128 |
| Home repairs, maintenance and insurance | $16.6M | $2,788 | 92 |
| Lawn care, cleaning and other household services | $8.4M | $1,411 | 100 |
| Rent and homeowner costs | $86.2M | $14,510 | 87 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Gulf County
- Population, 2025 estimate
- 15,943+11.7% since 2020
- Households
- 5,944
- Median age
- 47.9
- Homes lived in by their owners
- 81%
- Vehicles per household
- 1.9
- Land area
- 554 sq. mi.
- People per square mile
- 27
- Median household income
- $61,179+28.2% vs. 2015–2019, before inflation
- Average household income
- $91,140
- Median home value
- $250,000
- Jobs located here
- 4,282
- Daytime population
- 13,801Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Gulf County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Gulf County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Gulf County, FL growing?
Population estimates put Gulf County at 15,943 people in 2025, up 11.7% since 2020, faster than the U.S. (+3.1%). It has 5,944 households. Median household income rose 28.2% from the 2015–2019 survey, before inflation.
How much do households in Gulf County, FL spend?
Households in Gulf County spend about $86.2M a year on rent and homeowner costs, $34.3M on groceries and $20.9M on food away from home. Set against the U.S., households in Gulf County spend the most on vehicle insurance (an index of 128, where 100 is the U.S. average) and the least on memberships, classes and admissions (68).
Which business types have the highest market scores in Gulf County, FL?
The highest Groundwork market scores in Gulf County are for insurance agencies (86), auto repair shops (83) and pet businesses (75). Gulf County ranks #113 of 2,272 scored counties for insurance agencies.
How does Gulf County, FL compare with the U.S.?
The median household income in Gulf County is $61,179 a year, 24% below the U.S. median of $80,734. The population rose 11.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $250,000, against $332,700 for the U.S. For its number of households, Gulf County has the most map listings, relative to the U.S., for HVAC and plumbing companies (2.7 times the U.S. rate) and the fewest for medical and dental practices (20% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 26 of the 56 business types have a score in Gulf County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Gulf County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Gulf County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Gulf County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.