Groundwork

Fitness and classes · County · Indiana

Yoga, Pilates and fitness studios in Marshall County, IN

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Marshall County, IN, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has none.

Listings
0
None on the map
Official establishments
5
All fitness and recreational sports centers
Household spending a year
$13.9M
On memberships, classes and admissions · $782 a household
Spending per listing
n/a
Listings per 10k households
0.0
Population, 2025
46,599
+1.2% since 2020

See the yoga, Pilates and fitness studios around any address in Marshall County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Marshall County spend about $13.9M a year on memberships, classes and admissions, or $782 per household, 21% below the U.S. average. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

Map listings as of September 2026 show no yoga, Pilates and fitness studios in Marshall County. At the national ratio of yoga, Pilates and fitness studios to household spending, Marshall County would have about 3, against none on map listings.

Official counts show 5 businesses with payroll classed as fitness and recreational sports centers in Marshall County in 2023. That is one for every 3,552 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.

Between 2020 and 2025, the population of Marshall County grew 1.2%, slower than the U.S. (+3.1%). With no yoga, Pilates and fitness studios on map listings, Marshall County isn’t given a market score for them.

How Marshall County compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Marshall County, IN compared with Indiana and the U.S.
MeasureMarshall CountyIndianaU.S.
Listings per 10k households0.01.42.4
Spending per listingn/a$6.1M$4.1M
Households per official establishment (all fitness and recreational sports centers)3,5523,6753,109
Official establishment growth, 2019–2023n/a+7.3%+5.8%
Population growth, 2020–2025+1.2%+2.7%+3.1%
Spending per household on memberships, classes and admissions$782$864$983
Median household income$71,808$71,957$80,734
Groundwork market scoreNot scored70

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3 → 5All fitness and recreational sports centers
Employees, 2023
17
Annual payroll, 2023
$734K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
0
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Marshall County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Marshall County

Population, 2025 estimate
46,599+1.2% since 2020
Households
17,758
Median age
40.4
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
444 sq. mi.
People per square mile
104
Median household income
$71,808+36.4% vs. 2015–2019, before inflation
Average household income
$89,695
Median home value
$204,900
Jobs located here
18,393
Daytime population
43,512Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Marshall County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Indiana

Every Indiana market ranked →

The highest-scoring counties in Indiana for yoga, Pilates and fitness studios, numbered among those based in Indiana, with Marshall County marked.

Top counties in Indiana

Counties in Indiana ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Johnson County, IN81101.6$6.6M+7.4%#17 of 777
2Boone County, IN6882.8$5M+13.5%#118 of 777
3Elkhart County, IN6681.1$7.3M+0.9%#131 of 777
4Hendricks County, IN66152.2$5.1M+10.2%#136 of 777
5Lake County, IN63261.3$6.5M+1.1%#168 of 777
6St. Joseph County, IN62141.3$6.3M+0.1%#180 of 777
7Tippecanoe County, IN62101.3$5.9M+2.2%#181 of 777
8Allen County, IN62251.6$5.3M+4.2%#185 of 777
9Bartholomew County, IN6051.5$6.4M+4.3%#202 of 777
10Porter County, IN56172.5$4.1M+1.6%#268 of 777
Marshall County, INNot scored00.0n/a+1.2%

Other business types in Marshall County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Marshall County, IN?

There are no yoga, Pilates and fitness studios on map listings in Marshall County as of September 2026. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 5 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Marshall County, IN spend on memberships, classes and admissions?

About $13.9M a year, or $782 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 17,758 households in Marshall County and national spending patterns by income.

How does Marshall County, IN compare with the U.S. for yoga, Pilates and fitness studios?

Marshall County has no yoga, Pilates and fitness studios on map listings. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Marshall County would have about 3, against none on map listings. There is one business with payroll in the industry for every 3,552 households, against one for every 3,109 across the U.S.

How fast is Marshall County, IN growing?

Population estimates put Marshall County at 46,599 people in 2025, up 1.2% since 2020, slower than the U.S. (+3.1%). It has 17,758 households. The median household income in Marshall County is $71,808 a year, 11% below the U.S. median of $80,734. That rose 36.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Marshall County has no market score for yoga, Pilates and fitness studios, having none on map listings.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Marshall County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Marshall County

Screening a site or an acquisition in Marshall County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.