Groundwork

Fitness and classes · Metro area · Indiana

Yoga, Pilates and fitness studios in the Columbus, IN metro area

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in the Columbus, IN metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 59 out of 100: Upper middle

Ranked #88 of 347 scored metro areas
#7 of 10 scored metro areas based in Indiana

Listings
5
0 chain locations (0%)
Official establishments
15
All fitness and recreational sports centers
Household spending a year
$31.8M
On memberships, classes and admissions · $952 a household
Spending per listing
$6.4M
56% above the U.S.
Listings per 10k households
1.5
37% below the U.S.
Population, 2025
85,729
+4.3% since 2020

See the yoga, Pilates and fitness studios around any address in the Columbus metro area

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 5 yoga, Pilates and fitness studios in the Columbus metro area. None of them are chain locations, against 18% across the U.S. That comes to 1.5 for every 10,000 households, 37% below the U.S. rate of 2.4.

Household spending on memberships, classes and admissions in the Columbus metro area comes to about $31.8M a year: $952 per household, 3% below the U.S. average. Spread across 5 yoga, Pilates and fitness studios, that is $6.4M per studio, 56% above the U.S. figure of $4.1M. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.

In 2023, official counts showed 15 businesses with payroll in the Columbus metro area classed as fitness and recreational sports centers. That is one for every 2,224 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too. Since fiscal 2022, 1 SBA-backed loan worth $100K has gone to businesses classed as fitness and recreational sports centers in the Columbus metro area.

Population estimates put the population change in the Columbus metro area from 2020 to 2025 at +4.3%, faster than the U.S. (+3.1%). For yoga, Pilates and fitness studios, the Columbus metro area has a Groundwork market score of 59 (upper middle): #88 of 347 scored metro areas and #7 of 10 scored metro areas based in Indiana.

How the Columbus metro area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Columbus, IN metro area compared with Indiana and the U.S.
MeasureColumbus metro areaIndianaU.S.
Listings per 10k households1.51.42.4
Spending per listing$6.4M$6.1M$4.1M
Households per official establishment (all fitness and recreational sports centers)2,2243,6753,109
Official establishment growth, 2019–2023n/a+7.3%+5.8%
Population growth, 2020–2025+4.3%+2.7%+3.1%
Spending per household on memberships, classes and admissions$952$864$983
Median household income$79,901$71,957$80,734
Groundwork market score5970

Official counts and lending

Businesses

Official establishments, 2019 to 2023
15All fitness and recreational sports centers
Employees, 2023
175
Annual payroll, 2023
$2.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
50 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$100K

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Columbus metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in the Columbus metro area

Population, 2025 estimate
85,729+4.3% since 2020
Households
33,359
Median age
39.2
Homes lived in by their owners
69%
Vehicles per household
2.0
Land area
407 sq. mi.
People per square mile
205
Median household income
$79,901+26.0% vs. 2015–2019, before inflation
Average household income
$102,124
Median home value
$232,800
Jobs located here
52,041
Daytime population
94,547Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Columbus metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Indiana

Every Indiana market ranked →

The highest-scoring metro areas in Indiana for yoga, Pilates and fitness studios, numbered among those based in Indiana (a market based in another state is listed without a number), with the Columbus metro area marked.

Top metro areas in Indiana

Metro areas in Indiana ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Elkhart-Goshen, IN6681.1$7.3M+0.9%#48 of 347
2South Bend-Mishawaka, IN-MI65151.2$7.1M+0.1%#52 of 347
3Lafayette-West Lafayette, IN65111.2$6.4M+2.1%#53 of 347
4Fort Wayne, IN63261.4$5.9M+3.9%#62 of 347
5Indianapolis-Carmel-Greenwood, IN611722.0$4.9M+5.4%#75 of 347
6Terre Haute, IN5971.0$6.6M+0.3%#87 of 347
7Columbus, IN5951.5$6.4M+4.3%#88 of 347
Cincinnati, OH-KY-IN591772.0$5M+2.7%#93 of 347
8Evansville, IN55171.5$5.5M+1.6%#121 of 347
9Kokomo, IN5351.4$5.2M+0.4%#134 of 347

Other business types in the Columbus metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in the Columbus, IN metro area?

There are 5 yoga, Pilates and fitness studios on map listings in the Columbus metro area as of September 2026. None of them are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 15 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.

How much do households in the Columbus, IN metro area spend on memberships, classes and admissions?

About $31.8M a year, or $952 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 5 yoga, Pilates and fitness studios on map listings, it comes to $6.4M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 33,359 households in the Columbus metro area and national spending patterns by income.

How does the Columbus, IN metro area compare with the U.S. for yoga, Pilates and fitness studios?

The Columbus metro area has 1.5 yoga, Pilates and fitness studios per 10,000 households, 37% below the U.S. rate of 2.4. Spending per studio is $6.4M, 56% above the U.S. figure of $4.1M. At the national ratio of yoga, Pilates and fitness studios to household spending, the Columbus metro area would have about 8, against 5 on map listings. There is one business with payroll in the industry for every 2,224 households, against one for every 3,109 across the U.S.

How fast is the Columbus, IN metro area growing?

Population estimates put the Columbus metro area at 85,729 people in 2025, up 4.3% since 2020, faster than the U.S. (+3.1%). It has 33,359 households. Median household income in the Columbus metro area is $79,901, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Columbus metro area scores 59 for yoga, Pilates and fitness studios (upper middle), #88 of 347 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Columbus metro area. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in the Columbus metro area

Screening a site or an acquisition in the Columbus metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.