Groundwork

Beauty and personal care · Metro area · Indiana

Hair salons in the Columbus, IN metro area

Competitor counts, household spending and official business counts for hair salons in the Columbus, IN metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 77 out of 100: High

Ranked #10 of 387 scored metro areas
#1 of 12 scored metro areas based in Indiana

Listings
72
17 chain locations (24%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$33.9M
On personal care products and services · $1,017 a household
Spending per listing
$471K
9% above the U.S.
Listings per 10k households
21.6
8% below the U.S.
Population, 2025
85,729
+4.3% since 2020

See the hair salons around any address in the Columbus metro area

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for hair salons in the Columbus metro area is 77 (high), #10 of 387 scored metro areas and #1 of 12 scored metro areas based in Indiana. That puts it in the top 10% of metro areas for hair salons.

Household spending on personal care products and services in the Columbus metro area comes to about $33.9M a year: $1,017 per household, in line with the U.S. average. That is about $471K of household spending for each salon on map listings, 9% above the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

There are 72 hair salons on map listings in the Columbus metro area as of September 2026. 17 of them (24%) are chain locations, against 14% across the U.S. Per 10,000 households, that is 21.6, 8% below the U.S. rate of 23.4.

The official count of businesses with payroll classed as beauty salons in the Columbus metro area was 8 in 2023. That is one for every 4,170 households, against one for every 1,535 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $808K has gone to businesses classed as beauty salons in the Columbus metro area. Between 2020 and 2025, the population of the Columbus metro area grew 4.3%, faster than the U.S. (+3.1%).

How the Columbus metro area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Columbus, IN metro area compared with Indiana and the U.S.
MeasureColumbus metro areaIndianaU.S.
Listings per 10k households21.621.123.4
Spending per listing$471K$460K$430K
Households per official establishment4,1701,8891,535
Official establishment growth, 2019–2023n/a+6.1%+6.0%
Population growth, 2020–2025+4.3%+2.7%+3.1%
Spending per household on personal care products and services$1,017$971$1,005
Median household income$79,901$71,957$80,734
Groundwork market score7751

Official counts and lending

Businesses

Official establishments, 2019 to 2023
8
Employees, 2023
33
Annual payroll, 2023
$1M
One-person businesses, 2023
154Businesses with no payroll
Map listings, September 2026
7217 chain locations
Listings at the U.S. rate for this spending
79The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$808K

SBA-backed loans to businesses classed as beauty salons in the Columbus metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Columbus metro area

Population, 2025 estimate
85,729+4.3% since 2020
Households
33,359
Median age
39.2
Homes lived in by their owners
69%
Vehicles per household
2.0
Land area
407 sq. mi.
People per square mile
205
Median household income
$79,901+26.0% vs. 2015–2019, before inflation
Average household income
$102,124
Median home value
$232,800
Jobs located here
52,041
Daytime population
94,547Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Columbus metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Indiana

Every Indiana market ranked →

The highest-scoring metro areas in Indiana for hair salons, numbered among those based in Indiana (a market based in another state is listed without a number), with the Columbus metro area marked.

Top metro areas in Indiana

Metro areas in Indiana ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Columbus, IN777221.6$471K+4.3%#10 of 387
2Bloomington, IN6711516.9$549K+2.0%#48 of 387
Cincinnati, OH-KY-IN621,91921.2$483K+2.7%#80 of 387
3Indianapolis-Carmel-Greenwood, IN601,98923.6$441K+5.4%#104 of 387
4Fort Wayne, IN5935519.5$493K+3.9%#111 of 387
5Michigan City-La Porte, IN587417.0$559K−0.9%#116 of 387
6Lafayette-West Lafayette, IN5816618.3$498K+2.1%#117 of 387
7Elkhart-Goshen, IN5014620.2$468K+0.9%#179 of 387
8Kokomo, IN507019.7$459K+0.4%#180 of 387
9Muncie, IN509219.9$426K+1.2%#183 of 387

Other business types in the Columbus metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Columbus, IN metro area?

As of September 2026, map listings count 72 hair salons in the Columbus metro area. 17 of them (24%) are chain locations. The listings count hair and beauty salons. Official counts show 8 businesses with payroll classed as beauty salons in 2023. Another 154 one-person businesses have no payroll, by official counts.

How much do households in the Columbus, IN metro area spend on personal care products and services?

About $33.9M a year, or $1,017 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 72 hair salons on map listings, it comes to $471K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 33,359 households in the Columbus metro area and national spending patterns by income.

How does the Columbus, IN metro area compare with the U.S. for hair salons?

The Columbus metro area has 21.6 hair salons per 10,000 households, 8% below the U.S. rate of 23.4. Spending per salon is $471K, 9% above the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, the Columbus metro area would have about 79, against 72 on map listings. There is one business with payroll in the industry for every 4,170 households, against one for every 1,535 across the U.S.

How fast is the Columbus, IN metro area growing?

Population estimates put the Columbus metro area at 85,729 people in 2025, up 4.3% since 2020, faster than the U.S. (+3.1%). It has 33,359 households. Median household income in the Columbus metro area is $79,901, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Columbus metro area scores 77 for hair salons (high), #10 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Columbus metro area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Columbus metro area

Screening a site or an acquisition in the Columbus metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Columbus metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.