Groundwork

Fitness and classes · Small-town market · Georgia

Yoga, Pilates and fitness studios in the Toccoa, GA area

How the Toccoa, GA area compares with other small-town markets and the U.S. for yoga, Pilates and fitness studios: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 1.

Listings
1
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$5.3M
On memberships, classes and admissions · $504 a household
Spending per listing
$5.3M
Too few listings to compare
Listings per 10k households
1.0
Too few listings to compare
Population, 2025
27,854
+3.8% since 2020

See the yoga, Pilates and fitness studios around any address in the Toccoa area

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Toccoa area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $504 per household (49% below the U.S. average), households in the Toccoa area spend about $5.3M a year on memberships, classes and admissions. That works out to $5.3M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

The Toccoa area has 1 yoga, Pilates or fitness studio on map listings as of September 2026. That is 1.0 per 10,000 households.

Official counts don’t publish a figure for fitness and recreational sports centers in the Toccoa area, since they leave out counts under 3.

Population estimates show the Toccoa area grew 3.8% from 2020 to 2025, faster than the U.S. (+3.1%). With 1 yoga, Pilates or fitness studio on map listings, the Toccoa area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Toccoa area compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Toccoa, GA area compared with Georgia and the U.S.
MeasureToccoa areaGeorgiaU.S.
Listings per 10k households1.02.02.4
Spending per listing$5.3M$4M$4.1M
Households per official establishment (all fitness and recreational sports centers)n/a3,4353,109
Official establishment growth, 2019–2023n/a+5.2%+5.8%
Population growth, 2020–2025+3.8%+5.3%+3.1%
Spending per household on memberships, classes and admissions$504$792$983
Median household income$54,754$77,353$80,734
Groundwork market scoreNot scored48

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/aAll fitness and recreational sports centers
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
1The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Toccoa area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in the Toccoa area

Population, 2025 estimate
27,854+3.8% since 2020
Households
10,524
Median age
42.5
Homes lived in by their owners
74%
Vehicles per household
2.1
Land area
179 sq. mi.
People per square mile
151
Median household income
$54,754+16.1% vs. 2015–2019, before inflation
Average household income
$69,096
Median home value
$175,300
Jobs located here
8,300
Daytime population
22,701Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Toccoa area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of the Toccoa area. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Georgia

Every Georgia market ranked →

The highest-scoring small-town markets in Georgia for yoga, Pilates and fitness studios, numbered among those based in Georgia, with the Toccoa area marked.

Top small-town markets in Georgia

Small-town markets in Georgia ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1LaGrange, GA-AL6951.2$4.5M+3.0%#9 of 112
2Statesboro, GA6951.4$4M+8.0%#10 of 112
Toccoa, GANot scored11.0$5.3M+3.8%

Other business types in the Toccoa area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in the Toccoa, GA area?

Map listings as of September 2026 show 1 yoga, Pilates or fitness studio in the Toccoa area. The listings count yoga, Pilates, barre and boot-camp studios. No official count is published for fitness and recreational sports centers in the Toccoa area: counts under 3 are left out.

How much do households in the Toccoa, GA area spend on memberships, classes and admissions?

About $5.3M a year, or $504 per household. That is 49% below the U.S. average (an index of 51, where 100 is the U.S. average). Spread across the 1 yoga, Pilates or fitness studio on map listings, it comes to $5.3M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 10,524 households in the Toccoa area and national spending patterns by income.

How does the Toccoa, GA area compare with the U.S. for yoga, Pilates and fitness studios?

The Toccoa area has 1 yoga, Pilates or fitness studio on map listings, too few for a steady comparison with the U.S. rate. The count on map listings matches the U.S. ratio of yoga, Pilates and fitness studios to household spending.

How fast is the Toccoa, GA area growing?

Population estimates put the Toccoa area at 27,854 people in 2025, up 3.8% since 2020, faster than the U.S. (+3.1%). It has 10,524 households. The median household income in the Toccoa area is $54,754 a year, 32% below the U.S. median of $80,734. That rose 16.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Toccoa area has no market score for yoga, Pilates and fitness studios: the score needs at least 5 on map listings, and it has 1.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Toccoa area. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in the Toccoa area

Screening a site or an acquisition in the Toccoa area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Toccoa area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.