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Fitness and classes · County · California

Yoga, Pilates and fitness studios in Alameda County, CA

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Alameda County, CA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #323 of 777 scored counties
#19 of 38 scored counties in California

Listings
213
34 chain locations (16%)
Official establishments
244
All fitness and recreational sports centers · +11.9% since 2019
Household spending a year
$1.1B
On memberships, classes and admissions · $1,824 a household
Spending per listing
$5.1M
26% above the U.S.
Listings per 10k households
3.6
50% above the U.S.
Population, 2025
1,636,630
−2.6% since 2020

See the yoga, Pilates and fitness studios around any address in Alameda County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Alameda County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on memberships, classes and admissions in Alameda County comes to about $1.1B a year: $1,824 per household, 85% above the U.S. average. Spread across 213 yoga, Pilates and fitness studios, that is $5.1M per studio, 26% above the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

There are 213 yoga, Pilates and fitness studios on map listings in Alameda County as of September 2026. Of those, 34 are chain locations, or 16%, against 18% across the U.S. That is 3.6 per 10,000 households, 50% above the U.S. rate of 2.4.

The official count of businesses with payroll classed as fitness and recreational sports centers in Alameda County was 244 in 2023, up 11.9% from 2019. That is one for every 2,452 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 23 SBA-backed loans worth $13M have gone to businesses classed as fitness and recreational sports centers in Alameda County.

Population estimates put the population change in Alameda County from 2020 to 2025 at −2.6%, against +3.1% for the U.S. The Groundwork market score for yoga, Pilates and fitness studios in Alameda County is 53 (upper middle), #323 of 777 scored counties and #19 of 38 scored counties in California.

How Alameda County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Alameda County, CA compared with California and the U.S.
MeasureAlameda CountyCaliforniaU.S.
Listings per 10k households3.63.42.4
Spending per listing$5.1M$4.2M$4.1M
Households per official establishment (all fitness and recreational sports centers)2,4522,5223,109
Official establishment growth, 2019–2023+11.9%+9.4%+5.8%
Population growth, 2020–2025−2.6%−0.4%+3.1%
Spending per household on memberships, classes and admissions$1,824$1,435$983
Median household income$129,367$99,122$80,734
Groundwork market score5341

Official counts and lending

Businesses

Official establishments, 2019 to 2023
218 → 244All fitness and recreational sports centers · +11.9% over the period
Employees, 2023
3,895
Annual payroll, 2023
$88.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
21334 chain locations
Listings at the U.S. rate for this spending
269The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
23
Amount
$13M

SBA-backed loans to businesses classed as fitness and recreational sports centers in Alameda County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Alameda County

Population, 2025 estimate
1,636,630−2.6% since 2020
Households
598,246
Median age
40.1
Homes lived in by their owners
54%
Vehicles per household
1.8
Land area
738 sq. mi.
People per square mile
2,237
Median household income
$129,367+30.1% vs. 2015–2019, before inflation
Average household income
$177,147
Median home value
$1,090,100
Jobs located here
831,131
Daytime population
1,673,490Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Alameda County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Alameda County. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across California

Every California market ranked →

The highest-scoring counties in California for yoga, Pilates and fitness studios, numbered among those based in California, with Alameda County marked.

Top counties in California

Counties in California ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1San Joaquin County, CA88301.2$10.3M+5.5%#3 of 777
2Tulare County, CA80110.8$12.7M+2.4%#19 of 777
3San Benito County, CA7862.9$5.4M+8.6%#30 of 777
4Kern County, CA76250.9$11.2M+2.3%#37 of 777
5Fresno County, CA73511.6$6.7M+2.6%#58 of 777
6Riverside County, CA731592.1$6.2M+5.0%#61 of 777
7Kings County, CA7151.1$8.3M+1.0%#72 of 777
8San Bernardino County, CA701091.6$7.2M+1.9%#87 of 777
9Calaveras County, CA7052.7$4.3M+2.8%#95 of 777
10Solano County, CA68281.8$7.7M+0.6%#108 of 777
19Alameda County, CA532133.6$5.1M−2.6%#323 of 777

Other business types in Alameda County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Alameda County, CA?

As of September 2026, map listings count 213 yoga, Pilates and fitness studios in Alameda County. 34 of them (16%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 244 businesses with payroll classed as fitness and recreational sports centers in 2023, up 11.9% from 2019. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Alameda County, CA spend on memberships, classes and admissions?

About $1.1B a year, or $1,824 per household. That is 85% above the U.S. average (an index of 185, where 100 is the U.S. average). Spread across the 213 yoga, Pilates and fitness studios on map listings, it comes to $5.1M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 598,246 households in Alameda County and national spending patterns by income.

How does Alameda County, CA compare with the U.S. for yoga, Pilates and fitness studios?

Alameda County has 3.6 yoga, Pilates and fitness studios per 10,000 households, 50% above the U.S. rate of 2.4. Spending per studio is $5.1M, 26% above the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Alameda County would have about 269, against 213 on map listings. There is one business with payroll in the industry for every 2,452 households, against one for every 3,109 across the U.S. The official count rose 11.9% from 2019 to 2023, against +5.8% for the U.S.

How fast is Alameda County, CA growing?

Population estimates put Alameda County at 1,636,630 people in 2025, down 2.6% since 2020, against +3.1% for the U.S. It has 598,246 households. The median household income in Alameda County is $129,367 a year, 60% above the U.S. median of $80,734. That rose 30.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Alameda County scores 53 for yoga, Pilates and fitness studios (upper middle), #323 of 777 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Alameda County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Alameda County

Screening a site or an acquisition in Alameda County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Alameda County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.