Groundwork

Fitness and classes · County · California

Yoga, Pilates and fitness studios in San Joaquin County, CA

How San Joaquin County, CA compares with other counties and the U.S. for yoga, Pilates and fitness studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 88 out of 100: High

Ranked #3 of 777 scored counties
#1 of 38 scored counties in California

Listings
30
5 chain locations (17%)
Official establishments
51
All fitness and recreational sports centers · −3.8% since 2019
Household spending a year
$309.1M
On memberships, classes and admissions · $1,260 a household
Spending per listing
$10.3M
2.5 times the U.S.
Listings per 10k households
1.2
50% below the U.S.
Population, 2025
823,815
+5.5% since 2020

See the yoga, Pilates and fitness studios around any address in San Joaquin County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of San Joaquin County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

San Joaquin County scores 88 (high) on the Groundwork market score for yoga, Pilates and fitness studios, ranking #3 of 777 scored counties and #1 of 38 scored counties in California. That puts it in the top 10% of counties for yoga, Pilates and fitness studios.

As of September 2026, map listings count 30 yoga, Pilates and fitness studios in San Joaquin County. 5 of them (17%) are chain locations, against 18% across the U.S. That is 1.2 per 10,000 households, 50% below the U.S. rate of 2.4.

At $1,260 per household (28% above the U.S. average), households in San Joaquin County spend about $309.1M a year on memberships, classes and admissions. Spread across 30 yoga, Pilates and fitness studios, that is $10.3M per studio, 2.5 times the U.S. figure of $4.1M. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.

Official counts show 51 businesses with payroll classed as fitness and recreational sports centers in San Joaquin County in 2023, down 3.8% from 2019. That is one for every 4,809 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too. Since fiscal 2022, 4 SBA-backed loans worth $6.7M have gone to businesses classed as fitness and recreational sports centers in San Joaquin County. Population estimates show San Joaquin County grew 5.5% from 2020 to 2025, faster than the U.S. (+3.1%).

How San Joaquin County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in San Joaquin County, CA compared with California and the U.S.
MeasureSan Joaquin CountyCaliforniaU.S.
Listings per 10k households1.23.42.4
Spending per listing$10.3M$4.2M$4.1M
Households per official establishment (all fitness and recreational sports centers)4,8092,5223,109
Official establishment growth, 2019–2023−3.8%+9.4%+5.8%
Population growth, 2020–2025+5.5%−0.4%+3.1%
Spending per household on memberships, classes and admissions$1,260$1,435$983
Median household income$92,179$99,122$80,734
Groundwork market score8841

Official counts and lending

Businesses

Official establishments, 2019 to 2023
53 → 51All fitness and recreational sports centers · −3.8% over the period
Employees, 2023
767
Annual payroll, 2023
$12.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
305 chain locations
Listings at the U.S. rate for this spending
76The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$6.7M

SBA-backed loans to businesses classed as fitness and recreational sports centers in San Joaquin County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in San Joaquin County

Population, 2025 estimate
823,815+5.5% since 2020
Households
245,250
Median age
35.9
Homes lived in by their owners
62%
Vehicles per household
2.1
Land area
1,392 sq. mi.
People per square mile
573
Median household income
$92,179+43.1% vs. 2015–2019, before inflation
Average household income
$117,604
Median home value
$530,700
Jobs located here
284,408
Daytime population
748,070Residents who don’t work, plus everyone whose job is here

Looking at a specific site in San Joaquin County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of San Joaquin County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Yoga, Pilates and fitness studios across California

Every California market ranked →

The highest-scoring counties in California for yoga, Pilates and fitness studios, numbered among those based in California, with San Joaquin County marked.

Top counties in California

Counties in California ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1San Joaquin County, CA88301.2$10.3M+5.5%#3 of 777
2Tulare County, CA80110.8$12.7M+2.4%#19 of 777
3San Benito County, CA7862.9$5.4M+8.6%#30 of 777
4Kern County, CA76250.9$11.2M+2.3%#37 of 777
5Fresno County, CA73511.6$6.7M+2.6%#58 of 777
6Riverside County, CA731592.1$6.2M+5.0%#61 of 777
7Kings County, CA7151.1$8.3M+1.0%#72 of 777
8San Bernardino County, CA701091.6$7.2M+1.9%#87 of 777
9Calaveras County, CA7052.7$4.3M+2.8%#95 of 777
10Solano County, CA68281.8$7.7M+0.6%#108 of 777

Other business types in San Joaquin County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in San Joaquin County, CA?

San Joaquin County has 30 yoga, Pilates and fitness studios on map listings as of September 2026. 5 of them (17%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 51 businesses with payroll classed as fitness and recreational sports centers in 2023, down 3.8% from 2019. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.

How much do households in San Joaquin County, CA spend on memberships, classes and admissions?

About $309.1M a year, or $1,260 per household. That is 28% above the U.S. average (an index of 128, where 100 is the U.S. average). Spread across the 30 yoga, Pilates and fitness studios on map listings, it comes to $10.3M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 245,250 households in San Joaquin County and national spending patterns by income.

How does San Joaquin County, CA compare with the U.S. for yoga, Pilates and fitness studios?

San Joaquin County has 1.2 yoga, Pilates and fitness studios per 10,000 households, 50% below the U.S. rate of 2.4. Spending per studio is $10.3M, 2.5 times the U.S. figure of $4.1M. At the national ratio of yoga, Pilates and fitness studios to household spending, San Joaquin County would have about 76, against 30 on map listings. There is one business with payroll in the industry for every 4,809 households, against one for every 3,109 across the U.S. The official count fell 3.8% from 2019 to 2023, against +5.8% for the U.S.

How fast is San Joaquin County, CA growing?

Population estimates put San Joaquin County at 823,815 people in 2025, up 5.5% since 2020, faster than the U.S. (+3.1%). It has 245,250 households. Median household income in San Joaquin County is $92,179, 14% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 43.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. San Joaquin County scores 88 for yoga, Pilates and fitness studios (high), #3 of 777 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in San Joaquin County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in San Joaquin County

Screening a site or an acquisition in San Joaquin County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of San Joaquin County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.