Groundwork

Food and drink · County · West Virginia

Fast food and sandwich shops in Jefferson County, WV

Competitor counts, household spending and official business counts for fast food and sandwich shops in Jefferson County, WV, set against other counties and the U.S.

Groundwork market score · out of 100

Score 82 out of 100: High

Ranked #101 of 2,222 scored counties
#1 of 38 scored counties in West Virginia

Listings
28
24 chain locations (86%)
Official establishments
32
All limited-service restaurants · −8.6% since 2019
Household spending a year
$99.6M
On food away from home · $4,369 a household
Spending per listing
$3.6M
17% above the U.S.
Listings per 10k households
12.3
8% below the U.S.
Population, 2025
63,102
+9.2% since 2020

See the fast food and sandwich shops around any address in Jefferson County

The site report maps the fast food and sandwich shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For fast food and sandwich shops, Jefferson County has a Groundwork market score of 82 (high): #101 of 2,222 scored counties and #1 of 38 scored counties in West Virginia. That puts it in the top 10% of counties for fast food and sandwich shops.

Map listings as of September 2026 show 28 fast food and sandwich shops in Jefferson County. Of those, 24 are chain locations, or 86%, against 79% across the U.S. That is 12.3 per 10,000 households, 8% below the U.S. rate of 13.3.

Household spending on food away from home in Jefferson County comes to about $99.6M a year: $4,369 per household, 7% above the U.S. average. Spread across 28 fast food and sandwich shops, that is $3.6M per shop, 17% above the U.S. figure of $3.1M. That spending covers all food away from home, which fast food and sandwich shops share with other businesses in the trade.

The official count of businesses with payroll classed as limited-service restaurants in Jefferson County was 32 in 2023, down 8.6% from 2019. That is one for every 713 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only fast food and sandwich shops: pizza places are counted too. Population estimates show Jefferson County grew 9.2% from 2020 to 2025, faster than the U.S. (+3.1%).

How Jefferson County compares

The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the fast food and sandwich shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Fast food and sandwich shops in Jefferson County, WV compared with West Virginia and the U.S.
MeasureJefferson CountyWest VirginiaU.S.
Listings per 10k households12.314.113.3
Spending per listing$3.6M$2.4M$3.1M
Households per official establishment (all limited-service restaurants)713564478
Official establishment growth, 2019–2023−8.6%−1.5%+6.1%
Population growth, 2020–2025+9.2%−1.4%+3.1%
Spending per household on food away from home$4,369$3,343$4,070
Median household income$98,806$59,608$80,734
Groundwork market score8224

Official counts and lending

Businesses

Official establishments, 2019 to 2023
35 → 32All limited-service restaurants · −8.6% over the period
Employees, 2023
680
Annual payroll, 2023
$11.8M
One-person businesses, 2023
5All limited-service restaurants with no payroll
Map listings, September 2026
2824 chain locations
Listings at the U.S. rate for this spending
33The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in Jefferson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only fast food and sandwich shops.

Population and households in Jefferson County

Population, 2025 estimate
63,102+9.2% since 2020
Households
22,804
Median age
41.8
Homes lived in by their owners
80%
Vehicles per household
2.1
Land area
209 sq. mi.
People per square mile
283
Median household income
$98,806+22.9% vs. 2015–2019, before inflation
Average household income
$120,421
Median home value
$350,800
Jobs located here
17,187
Daytime population
48,829Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Jefferson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the fast food and sandwich shops on map listings by name and distance.

Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Fast food and sandwich shops across West Virginia

Every West Virginia market ranked →

The highest-scoring counties in West Virginia for fast food and sandwich shops, numbered among those based in West Virginia, with Jefferson County marked.

Top counties in West Virginia

Counties in West Virginia ranked for fast food and sandwich shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jefferson County, WV822812.3$3.6M+9.2%#101 of 2,222
2Berkeley County, WV795510.8$3.6M+13.7%#153 of 2,222
3Morgan County, WV72810.9$3.2M+5.5%#319 of 2,222
4Mineral County, WV6798.1$4.3M−0.4%#461 of 2,222
5Wayne County, WV63106.3$5.1M−4.0%#595 of 2,222
6Preston County, WV571410.9$3M−0.6%#862 of 2,222
7Mason County, WV5687.8$3.9M−2.7%#885 of 2,222
8Marshall County, WV55118.8$3.7M−4.4%#936 of 2,222
9Hardy County, WV5558.4$3.6M+0.7%#937 of 2,222
10Boone County, WV51810.1$3.1M−6.9%#1,097 of 2,222

Other business types in Jefferson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many fast food and sandwich shops are in Jefferson County, WV?

There are 28 fast food and sandwich shops on map listings in Jefferson County as of September 2026. 24 of them (86%) are chain locations. The listings count fast food, sandwich shops, delis and bagel shops. Official counts show 32 businesses with payroll classed as limited-service restaurants in 2023, down 8.6% from 2019. That count covers all limited-service restaurants (pizza places included), not only fast food and sandwich shops. Official counts also show 5 one-person businesses without payroll.

How much do households in Jefferson County, WV spend on food away from home?

About $99.6M a year, or $4,369 per household. That is 7% above the U.S. average (an index of 107, where 100 is the U.S. average). Spread across the 28 fast food and sandwich shops on map listings, it comes to $3.6M per shop. The spending figure covers all food away from home, not only fast food and sandwich shops. It is estimated from the incomes of the 22,804 households in Jefferson County and national spending patterns by income.

How does Jefferson County, WV compare with the U.S. for fast food and sandwich shops?

Jefferson County has 12.3 fast food and sandwich shops per 10,000 households, 8% below the U.S. rate of 13.3. Spending per shop is $3.6M, 17% above the U.S. figure of $3.1M. At the national ratio of fast food and sandwich shops to household spending, Jefferson County would have about 33, against 28 on map listings. There is one business with payroll in the industry for every 713 households, against one for every 478 across the U.S. The official count fell 8.6% from 2019 to 2023, against +6.1% for the U.S.

How fast is Jefferson County, WV growing?

Population estimates put Jefferson County at 63,102 people in 2025, up 9.2% since 2020, faster than the U.S. (+3.1%). It has 22,804 households. The median household income in Jefferson County is $98,806 a year, 22% above the U.S. median of $80,734. That rose 22.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Jefferson County scores 82 for fast food and sandwich shops (high), #101 of 2,222 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Jefferson County. It maps the fast food and sandwich shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for fast food and sandwich shops · All 56 business types in Jefferson County

Screening a site or an acquisition in Jefferson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.