Groundwork

Food and drink · Small-town market · Texas

Fast food and sandwich shops in the Plainview, TX area

The fast food and sandwich shops in the Plainview, TX area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 15 out of 100: Low

Ranked #515 of 537 scored small-town markets
#37 of 41 scored small-town markets based in Texas

Listings
25
19 chain locations (76%)
Official establishments
26
All limited-service restaurants · −13.3% since 2019
Household spending a year
$40.5M
On food away from home · $3,123 a household
Spending per listing
$1.6M
47% below the U.S.
Listings per 10k households
19.3
45% above the U.S.
Population, 2025
36,700
−3.0% since 2020

See the fast food and sandwich shops around any address in the Plainview area

The site report maps the fast food and sandwich shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Plainview area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For fast food and sandwich shops, the Plainview area has a Groundwork market score of 15 (low): #515 of 537 scored small-town markets and #37 of 41 scored small-town markets based in Texas. That puts it in the bottom quarter of small-town markets.

As of September 2026, map listings count 25 fast food and sandwich shops in the Plainview area. 19 of them (76%) are chain locations, against 79% across the U.S. Per 10,000 households, that is 19.3, 45% above the U.S. rate of 13.3.

Households in the Plainview area spend about $40.5M a year on food away from home, or $3,123 per household, 23% below the U.S. average. That works out to $1.6M per shop, 47% below the U.S. figure of $3.1M. That spending covers all food away from home, which fast food and sandwich shops share with other businesses in the trade.

In 2023, official counts showed 26 businesses with payroll in the Plainview area classed as limited-service restaurants, down 13.3% from 2019. That is one for every 499 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only fast food and sandwich shops: pizza places are counted too. Population estimates show the Plainview area declined 3.0% from 2020 to 2025, against +3.1% for the U.S.

How the Plainview area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the fast food and sandwich shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Fast food and sandwich shops in Plainview, TX area compared with Texas and the U.S.
MeasurePlainview areaTexasU.S.
Listings per 10k households19.315.713.3
Spending per listing$1.6M$2.5M$3.1M
Households per official establishment (all limited-service restaurants)499451478
Official establishment growth, 2019–2023−13.3%+9.0%+6.1%
Population growth, 2020–2025−3.0%+8.5%+3.1%
Spending per household on food away from home$3,123$3,970$4,070
Median household income$52,707$78,476$80,734
Groundwork market score1543

Official counts and lending

Businesses

Official establishments, 2019 to 2023
26All limited-service restaurants · −13.3% over the period
Employees, 2023
474
Annual payroll, 2023
$8.4M
One-person businesses, 2023
8All limited-service restaurants with no payroll
Map listings, September 2026
2519 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in the Plainview area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only fast food and sandwich shops.

Population and households in the Plainview area

Population, 2025 estimate
36,700−3.0% since 2020
Households
12,976
Median age
36.2
Homes lived in by their owners
62%
Vehicles per household
1.9
Land area
1,997 sq. mi.
People per square mile
19
Median household income
$52,707
Average household income
$72,268
Median home value
$109,000
Jobs located here
12,210
Daytime population
32,764Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Plainview area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the fast food and sandwich shops on map listings by name and distance.

Or open the report at the center of the Plainview area. Signed out, you see a blurred preview; on an account, each report is one action.

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Fast food and sandwich shops across Texas

Every Texas market ranked →

The highest-scoring small-town markets in Texas for fast food and sandwich shops, numbered among those based in Texas, with the Plainview area marked.

Top small-town markets in Texas

Small-town markets in Texas ranked for fast food and sandwich shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fredericksburg, TX801412.2$3.3M+6.6%#26 of 537
2Bonham, TX791814.1$2.6M+9.2%#36 of 537
3Andrews, TX68811.7$3.3M+1.6%#105 of 537
4Granbury, TX673714.5$2.8M+13.6%#115 of 537
5Palestine, TX631910.8$3M+3.2%#149 of 537
6Brenham, TX632415.5$2.4M+7.0%#156 of 537
7Port Lavaca, TX601213.8$2.8M−2.3%#178 of 537
8Jacksonville, TX592714.8$2.3M+5.4%#194 of 537
9Bay City, TX582113.6$2.5M+0.5%#207 of 537
10Kerrville, TX573214.1$2.6M+2.5%#216 of 537
37Plainview, TX152519.3$1.6M−3.0%#515 of 537

Other business types in the Plainview area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many fast food and sandwich shops are in the Plainview, TX area?

The Plainview area has 25 fast food and sandwich shops on map listings as of September 2026. 19 of them (76%) are chain locations. The listings count fast food, sandwich shops, delis and bagel shops. Official counts show 26 businesses with payroll classed as limited-service restaurants in 2023, down 13.3% from 2019. That count covers all limited-service restaurants (pizza places included), not only fast food and sandwich shops. Official counts list 8 one-person businesses without payroll.

How much do households in the Plainview, TX area spend on food away from home?

About $40.5M a year, or $3,123 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 25 fast food and sandwich shops on map listings, it comes to $1.6M per shop. The spending figure covers all food away from home, not only fast food and sandwich shops. It is estimated from the incomes of the 12,976 households in the Plainview area and national spending patterns by income.

How does the Plainview, TX area compare with the U.S. for fast food and sandwich shops?

The Plainview area has 19.3 fast food and sandwich shops per 10,000 households, 45% above the U.S. rate of 13.3. Spending per shop is $1.6M, 47% below the U.S. figure of $3.1M. At the national ratio of fast food and sandwich shops to household spending, the Plainview area would have about 13, against 25 on map listings. There is one business with payroll in the industry for every 499 households, against one for every 478 across the U.S. The official count fell 13.3% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Plainview, TX area growing?

Population estimates put the Plainview area at 36,700 people in 2025, down 3.0% since 2020, against +3.1% for the U.S. It has 12,976 households. The median household income in the Plainview area is $52,707 a year, 35% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Plainview area scores 15 for fast food and sandwich shops (low), #515 of 537 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Plainview area. It maps the fast food and sandwich shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for fast food and sandwich shops · All 56 business types in the Plainview area

Screening a site or an acquisition in the Plainview area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Plainview area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.