Groundwork

Health care · Small-town market · Virginia

Optometrists and eye clinics in the Danville, VA area

How the Danville, VA area compares with other small-town markets and the U.S. for optometrists and eye clinics: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #197 of 400 scored small-town markets
#1 of 2 scored small-town markets based in Virginia

Listings
13
4 chain locations (31%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$41.1M
On medical and dental services · $933 a household
Spending per listing
$3.2M
In line with the U.S.
Listings per 10k households
2.9
29% below the U.S.
Population, 2025
101,137
−1.7% since 2020

See the optometrists and eye clinics around any address in the Danville area

The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Danville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 13 optometrists and eye clinics in the Danville area. Of those, 4 are chain locations, or 31%, against 20% across the U.S. That is 2.9 per 10,000 households, 29% below the U.S. rate of 4.1.

Household spending on medical and dental services in the Danville area comes to about $41.1M a year: $933 per household, 28% below the U.S. average. Spread across 13 optometrists and eye clinics, that is $3.2M per practice, in line with the U.S. figure of $3.1M. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade.

The official count of businesses with payroll classed as offices of optometrists in the Danville area was 5 in 2023. That is one for every 8,817 households, against one for every 5,742 across the U.S.

Population estimates put the population change in the Danville area from 2020 to 2025 at −1.7%, against +3.1% for the U.S. The Danville area scores 51 (upper middle) on the Groundwork market score for optometrists and eye clinics, ranking #197 of 400 scored small-town markets and #1 of 2 scored small-town markets based in Virginia.

How the Danville area compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Optometrists and eye care in Danville, VA area compared with Virginia and the U.S.
MeasureDanville areaVirginiaU.S.
Listings per 10k households2.94.14.1
Spending per listing$3.2M$3.1M$3.1M
Households per official establishment8,8176,3035,742
Official establishment growth, 2019–2023n/a−6.6%+0.2%
Population growth, 2020–2025−1.7%+2.8%+3.1%
Spending per household on medical and dental services$933$1,264$1,288
Median household income$49,874$93,170$80,734
Groundwork market score5152

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
36
Annual payroll, 2023
$1.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
134 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of optometrists in the Danville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Danville area

Population, 2025 estimate
101,137−1.7% since 2020
Households
44,086
Median age
44.7
Homes lived in by their owners
65%
Vehicles per household
1.9
Land area
1,012 sq. mi.
People per square mile
101
Median household income
$49,874+18.3% vs. 2015–2019, before inflation
Average household income
$67,587
Median home value
$150,900
Jobs located here
37,406
Daytime population
97,358Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Danville area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.

Or open the report at the center of the Danville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Optometrists and eye care across Virginia

Every Virginia market ranked →

The highest-scoring small-town markets in Virginia for optometrists and eye clinics, numbered among those based in Virginia (a market based in another state is listed without a number), with the Danville area marked.

Top small-town markets in Virginia

Small-town markets in Virginia ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Danville, VA51132.9$3.2M−1.7%#197 of 400
2Martinsville, VA35124.5$2.1M−1.9%#317 of 400
Bluefield, WV-VA20204.9$1.9M−3.8%#376 of 400

Other business types in the Danville area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many optometrists and eye clinics are in the Danville, VA area?

The Danville area has 13 optometrists and eye clinics on map listings as of September 2026. 4 of them (31%) are chain locations. The listings count optometrists and eye clinics. Official counts show 5 businesses with payroll classed as offices of optometrists in 2023.

How much do households in the Danville, VA area spend on medical and dental services?

About $41.1M a year, or $933 per household. That is 28% below the U.S. average (an index of 72, where 100 is the U.S. average). Spread across the 13 optometrists and eye clinics on map listings, it comes to $3.2M per practice. The spending figure covers all medical and dental services, not only optometrists and eye clinics. It is estimated from the incomes of the 44,086 households in the Danville area and national spending patterns by income.

How does the Danville, VA area compare with the U.S. for optometrists and eye clinics?

The Danville area has 2.9 optometrists and eye clinics per 10,000 households, 29% below the U.S. rate of 4.1. Spending per practice is $3.2M, in line with the U.S. figure of $3.1M. The count on map listings matches the U.S. ratio of optometrists and eye clinics to household spending. There is one business with payroll in the industry for every 8,817 households, against one for every 5,742 across the U.S.

How fast is the Danville, VA area growing?

Population estimates put the Danville area at 101,137 people in 2025, down 1.7% since 2020, against +3.1% for the U.S. It has 44,086 households. The median household income in the Danville area is $49,874 a year, 38% below the U.S. median of $80,734. That rose 18.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Danville area scores 51 for optometrists and eye clinics (upper middle), #197 of 400 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Danville area. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for optometrists and eye clinics · All 56 business types in the Danville area

Screening a site or an acquisition in the Danville area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Danville area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.