Groundwork

Auto · Metro area · Michigan

Collision repair and body shops in the Bay City, MI metro area

The collision repair and body shops in the Bay City, MI metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #226 of 381 scored metro areas
#12 of 15 scored metro areas based in Michigan

Listings
14
0 chain locations (0%)
Official establishments
10
Businesses with payroll, 2023
Household spending a year
$45M
On vehicle maintenance and repairs · $998 a household
Spending per listing
$3.2M
4% above the U.S.
Listings per 10k households
3.1
In line with the U.S.
Population, 2025
102,123
−1.6% since 2020

See the collision repair and body shops around any address in the Bay City metro area

The site report maps the collision repair and body shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Bay City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 14 collision repair and body shops in the Bay City metro area. None of them are chain locations, against 14% across the U.S. Per 10,000 households, that is 3.1, in line with the U.S. rate of 3.1.

Households in the Bay City metro area spend about $45M a year on vehicle maintenance and repairs, or $998 per household, 4% above the U.S. average. That works out to $3.2M per shop, 4% above the U.S. figure of $3.1M. That spending covers all vehicle maintenance and repairs, which collision repair and body shops share with other businesses in the trade.

The official count of businesses with payroll classed as automotive body, paint and interior repair in the Bay City metro area was 10 in 2023. That is one for every 4,510 households, against one for every 3,689 across the U.S.

Population estimates show the Bay City metro area declined 1.6% from 2020 to 2025, against +3.1% for the U.S. For collision repair and body shops, the Bay City metro area has a Groundwork market score of 46 (lower middle): #226 of 381 scored metro areas and #12 of 15 scored metro areas based in Michigan.

How the Bay City metro area compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the collision repair and body shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Collision repair and body shops in Bay City, MI metro area compared with Michigan and the U.S.
MeasureBay City metro areaMichiganU.S.
Listings per 10k households3.12.93.1
Spending per listing$3.2M$3.5M$3.1M
Households per official establishment4,5103,6693,689
Official establishment growth, 2019–2023n/a−4.1%−0.8%
Population growth, 2020–2025−1.6%+0.6%+3.1%
Spending per household on vehicle maintenance and repairs$998$1,022$958
Median household income$61,763$72,875$80,734
Groundwork market score4651

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10
Employees, 2023
29
Annual payroll, 2023
$1.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
140 chain locations
Listings at the U.S. rate for this spending
15The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as automotive body, paint and interior repair in the Bay City metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Bay City metro area

Population, 2025 estimate
102,123−1.6% since 2020
Households
45,103
Median age
45.0
Homes lived in by their owners
77%
Vehicles per household
1.8
Land area
442 sq. mi.
People per square mile
233
Median household income
$61,763+26.5% vs. 2015–2019, before inflation
Average household income
$79,153
Median home value
$152,200
Jobs located here
31,089
Daytime population
93,442Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Bay City metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the collision repair and body shops on map listings by name and distance.

Or open the report at the center of the Bay City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Collision repair and body shops across Michigan

Every Michigan market ranked →

The highest-scoring metro areas in Michigan for collision repair and body shops, numbered among those based in Michigan (a market based in another state is listed without a number), with the Bay City metro area marked.

Top metro areas in Michigan

Metro areas in Michigan ranked for collision repair and body shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Monroe, MI78142.2$5.1M+0.7%#18 of 381
2Ann Arbor, MI74241.6$6.4M−0.4%#29 of 381
South Bend-Mishawaka, IN-MI67312.4$4.2M+0.1%#77 of 381
3Jackson, MI67162.6$4M−0.4%#78 of 381
4Midland, MI67102.9$3.8M+0.3%#80 of 381
5Lansing-East Lansing, MI61512.6$3.8M+1.4%#121 of 381
6Muskegon-Norton Shores, MI61192.8$3.6M+1.8%#122 of 381
7Kalamazoo-Portage, MI57312.9$3.5M+0.8%#153 of 381
8Niles, MI53172.7$3.8M−1.3%#174 of 381
9Traverse City, MI52213.2$3.4M+2.2%#186 of 381
12Bay City, MI46143.1$3.2M−1.6%#226 of 381

Other business types in the Bay City metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many collision repair and body shops are in the Bay City, MI metro area?

The Bay City metro area has 14 collision repair and body shops on map listings as of September 2026. None of them are chain locations. The listings count collision repair and auto body shops. Official counts show 10 businesses with payroll classed as automotive body, paint and interior repair in 2023.

How much do households in the Bay City, MI metro area spend on vehicle maintenance and repairs?

About $45M a year, or $998 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). Spread across the 14 collision repair and body shops on map listings, it comes to $3.2M per shop. The spending figure covers all vehicle maintenance and repairs, not only collision repair and body shops. It is estimated from the incomes of the 45,103 households in the Bay City metro area and national spending patterns by income.

How does the Bay City, MI metro area compare with the U.S. for collision repair and body shops?

The Bay City metro area has 3.1 collision repair and body shops per 10,000 households, in line with the U.S. rate of 3.1. Spending per shop is $3.2M, 4% above the U.S. figure of $3.1M. At the national ratio of collision repair and body shops to household spending, the Bay City metro area would have about 15, against 14 on map listings. There is one business with payroll in the industry for every 4,510 households, against one for every 3,689 across the U.S.

How fast is the Bay City, MI metro area growing?

Population estimates put the Bay City metro area at 102,123 people in 2025, down 1.6% since 2020, against +3.1% for the U.S. It has 45,103 households. The median household income in the Bay City metro area is $61,763 a year, 23% below the U.S. median of $80,734. That rose 26.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Bay City metro area scores 46 for collision repair and body shops (lower middle), #226 of 381 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Bay City metro area. It maps the collision repair and body shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for collision repair and body shops · All 56 business types in the Bay City metro area

Screening a site or an acquisition in the Bay City metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Bay City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.