Groundwork

Clothing and laundry · County · Wisconsin

Clothing and shoe stores in Green Lake County, WI

Competitor counts, household spending and official business counts for clothing and shoe stores in Green Lake County, WI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #830 of 2,087 scored counties
#44 of 62 scored counties in Wisconsin

Listings
11
1 chain location (9%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$15.5M
On clothing, shoes and related services · $1,867 a household
Spending per listing
$1.4M
11% above the U.S.
Listings per 10k households
13.3
18% below the U.S.
Population, 2025
19,305
+1.5% since 2020

See the clothing and shoe stores around any address in Green Lake County

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Green Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 11 clothing and shoe stores in Green Lake County. One of them (9%) is a chain location, against 44% across the U.S. That comes to 13.3 for every 10,000 households, 18% below the U.S. rate of 16.2.

Household spending on clothing, shoes and related services in Green Lake County comes to about $15.5M a year: $1,867 per household, 9% below the U.S. average. That works out to $1.4M per store, 11% above the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

In 2023, official counts showed 3 businesses with payroll in Green Lake County classed as clothing and shoe stores. That is one for every 2,762 households, against one for every 1,273 across the U.S. Official counts list 12 one-person businesses without payroll.

Population estimates show Green Lake County grew 1.5% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for clothing and shoe stores in Green Lake County is 56 (upper middle), #830 of 2,087 scored counties and #44 of 62 scored counties in Wisconsin.

How Green Lake County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Green Lake County, WI compared with Wisconsin and the U.S.
MeasureGreen Lake CountyWisconsinU.S.
Listings per 10k households13.312.716.2
Spending per listing$1.4M$1.6M$1.3M
Households per official establishment2,7621,8391,273
Official establishment growth, 2019–2023n/a−16.1%−12.2%
Population growth, 2020–2025+1.5%+1.3%+3.1%
Spending per household on clothing, shoes and related services$1,867$2,003$2,055
Median household income$68,196$77,485$80,734
Groundwork market score5672

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 3
Employees, 2023
8
Annual payroll, 2023
$80K
One-person businesses, 2023
12Businesses with no payroll
Map listings, September 2026
111 chain location
Listings at the U.S. rate for this spending
12The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores in Green Lake County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Green Lake County

Population, 2025 estimate
19,305+1.5% since 2020
Households
8,285
Median age
45.5
Homes lived in by their owners
74%
Vehicles per household
1.9
Land area
350 sq. mi.
People per square mile
55
Median household income
$68,196+23.8% vs. 2015–2019, before inflation
Average household income
$91,125
Median home value
$215,400
Jobs located here
5,671
Daytime population
16,001Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Green Lake County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of Green Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for clothing and shoe stores, numbered among those based in Wisconsin, with Green Lake County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1St. Croix County, WI91225.9$4M+4.7%#19 of 2,087
2Calumet County, WI85136.1$3.5M+2.9%#72 of 2,087
3Pierce County, WI83127.6$2.8M+3.1%#112 of 2,087
4Washington County, WI82427.4$3M+1.8%#126 of 2,087
5Oconto County, WI8184.8$4.1M+2.9%#138 of 2,087
6Waushara County, WI7554.7$3.9M+2.8%#226 of 2,087
7Adams County, WI7555.3$3.3M+5.2%#229 of 2,087
8Manitowoc County, WI75216.0$3.1M+0.4%#230 of 2,087
9Grant County, WI75136.5$2.8M+0.9%#231 of 2,087
10Polk County, WI75189.2$2.1M+1.7%#241 of 2,087
44Green Lake County, WI561113.3$1.4M+1.5%#830 of 2,087

Other business types in Green Lake County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in Green Lake County, WI?

There are 11 clothing and shoe stores on map listings in Green Lake County as of September 2026. One of them (9%) is a chain location. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 3 businesses with payroll classed as clothing and shoe stores in 2023. Official counts also show 12 one-person businesses without payroll.

How much do households in Green Lake County, WI spend on clothing, shoes and related services?

About $15.5M a year, or $1,867 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 11 clothing and shoe stores on map listings, it comes to $1.4M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 8,285 households in Green Lake County and national spending patterns by income.

How does Green Lake County, WI compare with the U.S. for clothing and shoe stores?

Green Lake County has 13.3 clothing and shoe stores per 10,000 households, 18% below the U.S. rate of 16.2. Spending per store is $1.4M, 11% above the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, Green Lake County would have about 12, against 11 on map listings. There is one business with payroll in the industry for every 2,762 households, against one for every 1,273 across the U.S.

How fast is Green Lake County, WI growing?

Population estimates put Green Lake County at 19,305 people in 2025, up 1.5% since 2020, slower than the U.S. (+3.1%). It has 8,285 households. The median household income in Green Lake County is $68,196 a year, 16% below the U.S. median of $80,734. That rose 23.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Green Lake County scores 56 for clothing and shoe stores (upper middle), #830 of 2,087 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Green Lake County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in Green Lake County

Screening a site or an acquisition in Green Lake County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Green Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.