Groundwork

Clothing and laundry · Metro area · Minnesota

Clothing and shoe stores in the St. Cloud, MN metro area

The clothing and shoe stores in the St. Cloud, MN metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #186 of 387 scored metro areas
#4 of 5 scored metro areas based in Minnesota

Listings
114
64 chain locations (56%)
Official establishments
64
−4.5% since 2019
Household spending a year
$153.7M
On clothing, shoes and related services · $1,968 a household
Spending per listing
$1.3M
6% above the U.S.
Listings per 10k households
14.6
10% below the U.S.
Population, 2025
205,854
+3.0% since 2020

See the clothing and shoe stores around any address in the St. Cloud metro area

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the St. Cloud metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on clothing, shoes and related services in the St. Cloud metro area comes to about $153.7M a year: $1,968 per household, 4% below the U.S. average. That is about $1.3M of household spending for each store on map listings, 6% above the U.S. figure of $1.3M. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores.

There are 114 clothing and shoe stores on map listings in the St. Cloud metro area as of September 2026. Chain locations make up 56% of them, against 44% across the U.S. That comes to 14.6 for every 10,000 households, 10% below the U.S. rate of 16.2.

The official count of businesses with payroll classed as clothing and shoe stores in the St. Cloud metro area was 64 in 2023, down 4.5% from 2019. That is one for every 1,221 households, against one for every 1,273 across the U.S. Another 137 one-person businesses have no payroll, by official counts. Since fiscal 2022, 8 SBA-backed loans worth $2.5M have gone to businesses classed as clothing and shoe stores in the St. Cloud metro area.

Population estimates show the St. Cloud metro area grew 3.0% from 2020 to 2025, in step with the U.S. (+3.1%). For clothing and shoe stores, the St. Cloud metro area has a Groundwork market score of 53 (upper middle): #186 of 387 scored metro areas and #4 of 5 scored metro areas based in Minnesota.

How the St. Cloud metro area compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in St. Cloud, MN metro area compared with Minnesota and the U.S.
MeasureSt. Cloud metro areaMinnesotaU.S.
Listings per 10k households14.614.016.2
Spending per listing$1.3M$1.6M$1.3M
Households per official establishment1,2211,4951,273
Official establishment growth, 2019–2023−4.5%−13.8%−12.2%
Population growth, 2020–2025+3.0%+2.1%+3.1%
Spending per household on clothing, shoes and related services$1,968$2,183$2,055
Median household income$76,497$89,062$80,734
Groundwork market score5367

Official counts and lending

Businesses

Official establishments, 2019 to 2023
64−4.5% over the period
Employees, 2023
735
Annual payroll, 2023
$13.9M
One-person businesses, 2023
137Businesses with no payroll
Map listings, September 2026
11464 chain locations
Listings at the U.S. rate for this spending
121The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
8
Amount
$2.5M

SBA-backed loans to businesses classed as clothing and shoe stores in the St. Cloud metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the St. Cloud metro area

Population, 2025 estimate
205,854+3.0% since 2020
Households
78,122
Median age
37.2
Homes lived in by their owners
68%
Vehicles per household
2.0
Land area
1,751 sq. mi.
People per square mile
116
Median household income
$76,497+23.4% vs. 2015–2019, before inflation
Average household income
$97,113
Median home value
$272,800
Jobs located here
101,570
Daytime population
207,575Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the St. Cloud metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of the St. Cloud metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Minnesota

Every Minnesota market ranked →

The highest-scoring metro areas in Minnesota for clothing and shoe stores, numbered among those based in Minnesota (a market based in another state is listed without a number), with the St. Cloud metro area marked.

Top metro areas in Minnesota

Metro areas in Minnesota ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Minneapolis-St. Paul-Bloomington, MN-WI722,06214.0$1.7M+2.6%#50 of 387
2Rochester, MN6313114.1$1.6M+2.0%#105 of 387
Fargo, ND-MN6316615.0$1.3M+7.7%#114 of 387
3Duluth, MN-WI5715813.1$1.5M+0.2%#157 of 387
La Crosse-Onalaska, WI-MN5710414.4$1.3M+0.4%#160 of 387
4St. Cloud, MN5311414.6$1.3M+3.0%#186 of 387
Grand Forks, ND-MN506715.3$1.2M+0.8%#206 of 387
Sioux Falls, SD-MN5022318.2$1.1M+9.5%#208 of 387
5Mankato, MN308821.7$908K+1.2%#315 of 387

Other business types in the St. Cloud metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in the St. Cloud, MN metro area?

As of September 2026, map listings count 114 clothing and shoe stores in the St. Cloud metro area. 64 of them (56%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 64 businesses with payroll classed as clothing and shoe stores in 2023, down 4.5% from 2019. Official counts list 137 one-person businesses without payroll.

How much do households in the St. Cloud, MN metro area spend on clothing, shoes and related services?

About $153.7M a year, or $1,968 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 114 clothing and shoe stores on map listings, it comes to $1.3M per store. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade. It is estimated from the incomes of the 78,122 households in the St. Cloud metro area and national spending patterns by income.

How does the St. Cloud, MN metro area compare with the U.S. for clothing and shoe stores?

The St. Cloud metro area has 14.6 clothing and shoe stores per 10,000 households, 10% below the U.S. rate of 16.2. Spending per store is $1.3M, 6% above the U.S. figure of $1.3M. At the U.S. ratio of clothing and shoe stores to household spending, the St. Cloud metro area would have about 121, against 114 on map listings. There is one business with payroll in the industry for every 1,221 households, against one for every 1,273 across the U.S. The official count fell 4.5% from 2019 to 2023, against −12.2% for the U.S.

How fast is the St. Cloud, MN metro area growing?

Population estimates put the St. Cloud metro area at 205,854 people in 2025, up 3.0% since 2020, in step with the U.S. (+3.1%). It has 78,122 households. Median household income in the St. Cloud metro area is $76,497, 5% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The St. Cloud metro area scores 53 for clothing and shoe stores (upper middle), #186 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the St. Cloud metro area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in the St. Cloud metro area

Screening a site or an acquisition in the St. Cloud metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the St. Cloud metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.