Groundwork

Clothing and laundry · County · Missouri

Clothing, shoe and laundry businesses in Vernon County, MO

Competitor counts, household spending and official business counts for clothing, shoe and laundry businesses in Vernon County, MO, set against other counties and the U.S.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #1,617 of 2,210 scored counties
#59 of 79 scored counties in Missouri

Listings
13
3 chain locations (23%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$12.6M
On clothing, shoes and related services · $1,619 a household
Spending per listing
$966K
10% above the U.S.
Listings per 10k households
16.8
28% below the U.S.
Population, 2025
19,946
+1.5% since 2020

See the clothing, shoe and laundry businesses around any address in Vernon County

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Vernon County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,619 per household (21% below the U.S. average), households in Vernon County spend about $12.6M a year on clothing, shoes and related services. That works out to $966K per business, 10% above the U.S. figure of $880K.

Vernon County has 13 clothing, shoe and laundry businesses on map listings as of September 2026. 3 of them (23%) are chain locations, against 37% across the U.S. That comes to 16.8 for every 10,000 households, 28% below the U.S. rate of 23.3.

Official counts don’t publish a figure for clothing and shoe stores, laundromats and dry cleaners in Vernon County, since they leave out counts under 3. Official counts list 20 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $45K has gone to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Vernon County.

Population estimates show Vernon County grew 1.5% from 2020 to 2025, slower than the U.S. (+3.1%). For clothing, shoe and laundry businesses, Vernon County has a Groundwork market score of 37 (lower middle): #1,617 of 2,210 scored counties and #59 of 79 scored counties in Missouri.

How Vernon County compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in Vernon County, MO compared with Missouri and the U.S.
MeasureVernon CountyMissouriU.S.
Listings per 10k households16.820.623.3
Spending per listing$966K$940K$880K
Households per official establishmentn/a1,2411,008
Official establishment growth, 2019–2023n/a−13.6%−12.0%
Population growth, 2020–2025+1.5%+1.9%+3.1%
Spending per household on clothing, shoes and related services$1,619$1,939$2,055
Median household income$52,230$70,702$80,734
Groundwork market score3749

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
20Businesses with no payroll
Map listings, September 2026
133 chain locations
Listings at the U.S. rate for this spending
14The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$45K

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Vernon County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Vernon County

Population, 2025 estimate
19,946+1.5% since 2020
Households
7,754
Median age
42.3
Homes lived in by their owners
71%
Vehicles per household
2.1
Land area
826 sq. mi.
People per square mile
24
Median household income
$52,230+20.7% vs. 2015–2019, before inflation
Average household income
$65,264
Median home value
$158,800
Jobs located here
6,588
Daytime population
17,757Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Vernon County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of Vernon County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing, shoes and laundry across Missouri

Every Missouri market ranked →

The highest-scoring counties in Missouri for clothing, shoe and laundry businesses, numbered among those based in Missouri, with Vernon County marked.

Top counties in Missouri

Counties in Missouri ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lincoln County, MO912410.5$1.9M+11.4%#16 of 2,210
2Warren County, MO89139.4$2.1M+9.2%#29 of 2,210
3Cass County, MO854710.9$1.9M+7.1%#74 of 2,210
4Jefferson County, MO819110.3$1.9M+2.7%#119 of 2,210
5Christian County, MO795315.1$1.3M+8.3%#162 of 2,210
6Stone County, MO76107.4$2.4M+4.1%#203 of 2,210
7Lafayette County, MO761411.1$1.8M+1.4%#212 of 2,210
8Ray County, MO7466.6$2.9M+1.1%#253 of 2,210
9Franklin County, MO745312.3$1.6M+3.1%#271 of 2,210
10Clay County, MO7314314.0$1.5M+4.3%#294 of 2,210
59Vernon County, MO371316.8$966K+1.5%#1,617 of 2,210

Other business types in Vernon County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in Vernon County, MO?

Map listings as of September 2026 show 13 clothing, shoe and laundry businesses in Vernon County. 3 of them (23%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. No official count is published for clothing and shoe stores, laundromats and dry cleaners in Vernon County: counts under 3 are left out. Official counts also show 20 one-person businesses without payroll.

How much do households in Vernon County, MO spend on clothing, shoes and related services?

About $12.6M a year, or $1,619 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 13 clothing, shoe and laundry businesses on map listings, it comes to $966K per business. It is estimated from the incomes of the 7,754 households in Vernon County and national spending patterns by income.

How does Vernon County, MO compare with the U.S. for clothing, shoe and laundry businesses?

Vernon County has 16.8 clothing, shoe and laundry businesses per 10,000 households, 28% below the U.S. rate of 23.3. Spending per business is $966K, 10% above the U.S. figure of $880K. At the U.S. ratio of clothing, shoe and laundry businesses to household spending, Vernon County would have about 14, against 13 on map listings.

How fast is Vernon County, MO growing?

Population estimates put Vernon County at 19,946 people in 2025, up 1.5% since 2020, slower than the U.S. (+3.1%). It has 7,754 households. The median household income in Vernon County is $52,230 a year, 35% below the U.S. median of $80,734. That rose 20.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Vernon County scores 37 for clothing, shoe and laundry businesses (lower middle), #1,617 of 2,210 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Vernon County. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in Vernon County

Screening a site or an acquisition in Vernon County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Vernon County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.