Clothing and laundry · Small-town market · Illinois
Clothing, shoe and laundry businesses in the Charleston-Mattoon, IL area
Competitor counts, household spending and official business counts for clothing, shoe and laundry businesses in the Charleston-Mattoon, IL area, set against other small-town markets and the U.S.
Groundwork market score · out of 100
Score 37 out of 100: Lower middle
Ranked #388 of 536 scored small-town markets
#17 of 20 scored small-town markets based in Illinois
- Listings
- 42
- 19 chain locations (45%)
- Official establishments
- 18
- Businesses with payroll, 2023
- Household spending a year
- $36M
- On clothing, shoes and related services · $1,731 a household
- Spending per listing
- $858K
- 3% below the U.S.
- Listings per 10k households
- 20.2
- 13% below the U.S.
- Population, 2025
- 46,607
- −1.0% since 2020
See the clothing, shoe and laundry businesses around any address in the Charleston-Mattoon area
The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Charleston-Mattoon area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 42 clothing, shoe and laundry businesses in the Charleston-Mattoon area. Of those, 19 are chain locations, or 45%, against 37% across the U.S. That comes to 20.2 for every 10,000 households, 13% below the U.S. rate of 23.3.
Households in the Charleston-Mattoon area spend about $36M a year on clothing, shoes and related services, or $1,731 per household, 16% below the U.S. average. Spread across 42 clothing, shoe and laundry businesses, that is $858K per business, 3% below the U.S. figure of $880K.
Official counts show 18 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in the Charleston-Mattoon area in 2023. That is one for every 1,157 households, against one for every 1,008 across the U.S. Official counts also show 43 one-person businesses without payroll.
Population estimates put the population change in the Charleston-Mattoon area from 2020 to 2025 at −1.0%, against +3.1% for the U.S. For clothing, shoe and laundry businesses, the Charleston-Mattoon area has a Groundwork market score of 37 (lower middle): #388 of 536 scored small-town markets and #17 of 20 scored small-town markets based in Illinois.
How the Charleston-Mattoon area compares
The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Charleston-Mattoon area | Illinois | U.S. |
|---|---|---|---|
| Listings per 10k households | 20.2 | 22.9 | 23.3 |
| Spending per listing | $858K | $933K | $880K |
| Households per official establishment | 1,157 | 1,064 | 1,008 |
| Official establishment growth, 2019–2023 | n/a | −14.5% | −12.0% |
| Population growth, 2020–2025 | −1.0% | −0.6% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,731 | $2,141 | $2,055 |
| Median household income | $56,478 | $83,390 | $80,734 |
| Groundwork market score | 37 | 44 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 18
- Employees, 2023
- 98
- Annual payroll, 2023
- $1.4M
- One-person businesses, 2023
- 43Businesses with no payroll
- Map listings, September 2026
- 4219 chain locations
- Listings at the U.S. rate for this spending
- 41The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the Charleston-Mattoon area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Charleston-Mattoon area
- Population, 2025 estimate
- 46,607−1.0% since 2020
- Households
- 20,824
- Median age
- 39.8
- Homes lived in by their owners
- 60%
- Vehicles per household
- 1.6
- Land area
- 508 sq. mi.
- People per square mile
- 92
- Median household income
- $56,478
- Average household income
- $74,657
- Median home value
- $127,400
- Jobs located here
- 24,356
- Daytime population
- 50,698Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Charleston-Mattoon area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.
Or open the report at the center of the Charleston-Mattoon area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing, shoes and laundry across Illinois
Every Illinois market ranked →The highest-scoring small-town markets in Illinois for clothing, shoe and laundry businesses, numbered among those based in Illinois, with the Charleston-Mattoon area marked.
Top small-town markets in Illinois
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Rochelle, IL | 80 | 25 | 12.0 | $1.7M | −0.7% | #32 of 536 |
| 2Pontiac, IL | 73 | 19 | 13.0 | $1.5M | −2.1% | #77 of 536 |
| 3Centralia, IL | 65 | 19 | 12.2 | $1.4M | −3.4% | #132 of 536 |
| 4Lincoln, IL | 63 | 13 | 11.5 | $1.6M | −2.5% | #149 of 536 |
| 5Canton, IL | 61 | 22 | 15.9 | $1.1M | −2.0% | #169 of 536 |
| 6Dixon, IL | 61 | 25 | 18.7 | $1M | −3.4% | #172 of 536 |
| 7Taylorville, IL | 59 | 21 | 15.5 | $1.2M | −1.5% | #190 of 536 |
| 8Marion-Herrin, IL | 57 | 55 | 19.0 | $975K | +0.2% | #215 of 536 |
| 9Galesburg, IL | 56 | 33 | 15.7 | $1.1M | −4.1% | #224 of 536 |
| 10Sterling, IL | 56 | 45 | 19.5 | $935K | −2.6% | #227 of 536 |
| 17Charleston-Mattoon, IL | 37 | 42 | 20.2 | $858K | −1.0% | #388 of 536 |
Other business types in the Charleston-Mattoon area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry37
- Clothing and shoe stores33
- Laundromats
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing, shoe and laundry businesses are in the Charleston-Mattoon, IL area?
There are 42 clothing, shoe and laundry businesses on map listings in the Charleston-Mattoon area as of September 2026. 19 of them (45%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 18 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023. Another 43 one-person businesses have no payroll, by official counts.
How much do households in the Charleston-Mattoon, IL area spend on clothing, shoes and related services?
About $36M a year, or $1,731 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 42 clothing, shoe and laundry businesses on map listings, it comes to $858K per business. It is estimated from the incomes of the 20,824 households in the Charleston-Mattoon area and national spending patterns by income.
How does the Charleston-Mattoon, IL area compare with the U.S. for clothing, shoe and laundry businesses?
The Charleston-Mattoon area has 20.2 clothing, shoe and laundry businesses per 10,000 households, 13% below the U.S. rate of 23.3. Spending per business is $858K, 3% below the U.S. figure of $880K. At the national ratio of clothing, shoe and laundry businesses to household spending, the Charleston-Mattoon area would have about 41, against 42 on map listings. There is one business with payroll in the industry for every 1,157 households, against one for every 1,008 across the U.S.
How fast is the Charleston-Mattoon, IL area growing?
Population estimates put the Charleston-Mattoon area at 46,607 people in 2025, down 1.0% since 2020, against +3.1% for the U.S. It has 20,824 households. Median household income in the Charleston-Mattoon area is $56,478, 30% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Charleston-Mattoon area scores 37 for clothing, shoe and laundry businesses (lower middle), #388 of 536 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Charleston-Mattoon area. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in the Charleston-Mattoon area
Screening a site or an acquisition in the Charleston-Mattoon area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Charleston-Mattoon area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.