Groundwork

Child care · County · Maryland

Child care centers and preschools in Wicomico County, MD

The child care centers and preschools in Wicomico County, MD, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #674 of 1,611 scored counties
#12 of 21 scored counties in Maryland

Listings
26
1 chain location (4%)
Official establishments
18
Businesses with payroll, 2023
Household spending a year
$18.6M
On child care and other personal services · $459 a household
Spending per listing
$715K
29% below the U.S.
Listings per 10k households
6.4
10% above the U.S.
Population, 2025
106,899
+3.2% since 2020

See the child care centers and preschools around any address in Wicomico County

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wicomico County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 26 child care centers and preschools in Wicomico County. One of them (4%) is a chain location, against 12% across the U.S. That comes to 6.4 for every 10,000 households, 10% above the U.S. rate of 5.8.

Household spending on child care and other personal services in Wicomico County comes to about $18.6M a year: $459 per household, 21% below the U.S. average. That works out to $715K per center, 29% below the U.S. figure of $1M.

In 2023, official counts showed 18 businesses with payroll in Wicomico County classed as child care services. That is one for every 2,248 households, against one for every 1,573 across the U.S. Another 126 one-person businesses have no payroll, by official counts.

Population estimates show Wicomico County grew 3.2% from 2020 to 2025, in step with the U.S. (+3.1%). The Groundwork market score for child care centers and preschools in Wicomico County is 56 (upper middle), #674 of 1,611 scored counties and #12 of 21 scored counties in Maryland.

How Wicomico County compares

The same measures for Maryland and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Wicomico County, MD compared with Maryland and the U.S.
MeasureWicomico CountyMarylandU.S.
Listings per 10k households6.47.15.8
Spending per listing$715K$924K$1M
Households per official establishment2,2481,5701,573
Official establishment growth, 2019–2023n/a−2.5%+5.7%
Population growth, 2020–2025+3.2%+1.4%+3.1%
Spending per household on child care and other personal services$459$656$581
Median household income$76,210$103,678$80,734
Groundwork market score5652

Official counts and lending

Businesses

Official establishments, 2019 to 2023
15 → 18
Employees, 2023
282
Annual payroll, 2023
$8.2M
One-person businesses, 2023
126Businesses with no payroll
Map listings, September 2026
261 chain location
Listings at the U.S. rate for this spending
19The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as child care services in Wicomico County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Wicomico County

Population, 2025 estimate
106,899+3.2% since 2020
Households
40,470
Median age
37.2
Homes lived in by their owners
62%
Vehicles per household
1.9
Land area
374 sq. mi.
People per square mile
280
Median household income
$76,210+33.8% vs. 2015–2019, before inflation
Average household income
$99,023
Median home value
$254,700
Jobs located here
43,883
Daytime population
101,796Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Wicomico County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of Wicomico County. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Maryland

Every Maryland market ranked →

The highest-scoring counties in Maryland for child care centers and preschools, numbered among those based in Maryland, with Wicomico County marked.

Top counties in Maryland

Counties in Maryland ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Queen Anne’s County, MD77157.5$920K+8.8%#136 of 1,611
2Worcester County, MD74125.0$1.1M+3.7%#184 of 1,611
3Cecil County, MD72204.9$1.1M+3.2%#218 of 1,611
4Harford County, MD71605.9$1.1M+2.0%#237 of 1,611
5Anne Arundel County, MD711526.8$1.1M+1.7%#238 of 1,611
6Charles County, MD70426.9$1.1M+5.9%#260 of 1,611
7Washington County, MD67305.0$944K+2.0%#343 of 1,611
8Frederick County, MD67888.4$889K+11.0%#346 of 1,611
9St. Mary’s County, MD64317.3$998K+2.4%#428 of 1,611
10Prince George’s County, MD602086.0$1M+0.5%#537 of 1,611
12Wicomico County, MD56266.4$715K+3.2%#674 of 1,611

Other business types in Wicomico County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in Wicomico County, MD?

Wicomico County has 26 child care centers and preschools on map listings as of September 2026. One of them (4%) is a chain location. The listings count day care centers and preschools. Official counts show 18 businesses with payroll classed as child care services in 2023. Official counts list 126 one-person businesses without payroll.

How much do households in Wicomico County, MD spend on child care and other personal services?

About $18.6M a year, or $459 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 26 child care centers and preschools on map listings, it comes to $715K per center. It is estimated from the incomes of the 40,470 households in Wicomico County and national spending patterns by income.

How does Wicomico County, MD compare with the U.S. for child care centers and preschools?

Wicomico County has 6.4 child care centers and preschools per 10,000 households, 10% above the U.S. rate of 5.8. Spending per center is $715K, 29% below the U.S. figure of $1M. At the national ratio of child care centers and preschools to household spending, Wicomico County would have about 19, against 26 on map listings. There is one business with payroll in the industry for every 2,248 households, against one for every 1,573 across the U.S.

How fast is Wicomico County, MD growing?

Population estimates put Wicomico County at 106,899 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 40,470 households. The median household income in Wicomico County is $76,210 a year, 6% below the U.S. median of $80,734. That rose 33.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wicomico County scores 56 for child care centers and preschools (upper middle), #674 of 1,611 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Wicomico County. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in Wicomico County

Screening a site or an acquisition in Wicomico County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Wicomico County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.