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Car washes and detailers in Pierce County, WI

Competitor counts, household spending and official business counts for car washes and detailers in Pierce County, WI, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$20.6M
On vehicle maintenance and repairs · $1,300 a household
Spending per listing
$6.9M
2.7 times the U.S.
Listings per 10k households
1.9
50% below the U.S.
Population, 2025
43,519
+3.1% since 2020

See the car washes and detailers around any address in Pierce County

The site report maps the car washes and detailers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pierce County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 3 car washes and detailers in Pierce County. That is 1.9 per 10,000 households, 50% below the U.S. rate of 3.8.

Households in Pierce County spend about $20.6M a year on vehicle maintenance and repairs, or $1,300 per household, 36% above the U.S. average. Spread across 3 car washes and detailers, that is $6.9M per location, 2.7 times the U.S. figure of $2.5M. That spending covers all vehicle maintenance and repairs, which car washes and detailers share with other businesses in the trade.

There is no official count of businesses with payroll classed as car washes in Pierce County: counts under 3 aren’t published.

Population estimates show Pierce County grew 3.1% from 2020 to 2025, in step with the U.S. (+3.1%). With 3 car washes and detailers on map listings, Pierce County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Pierce County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the car washes and detailers counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Car washes and detailing in Pierce County, WI compared with Wisconsin and the U.S.
MeasurePierce CountyWisconsinU.S.
Listings per 10k households1.93.33.8
Spending per listing$6.9M$3.2M$2.5M
Households per official establishmentn/a9,5006,523
Official establishment growth, 2019–2023n/a+22.0%+16.7%
Population growth, 2020–2025+3.1%+1.3%+3.1%
Spending per household on vehicle maintenance and repairs$1,300$1,061$958
Median household income$92,109$77,485$80,734
Groundwork market scoreNot scored74

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
30 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as car washes in Pierce County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Pierce County

Population, 2025 estimate
43,519+3.1% since 2020
Households
15,867
Median age
39.7
Homes lived in by their owners
75%
Vehicles per household
2.2
Land area
574 sq. mi.
People per square mile
74
Median household income
$92,109+27.4% vs. 2015–2019, before inflation
Average household income
$118,966
Median home value
$333,700
Jobs located here
10,112
Daytime population
35,071Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Pierce County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the car washes and detailers on map listings by name and distance.

Or open the report at the center of Pierce County. Signed out, you see a blurred preview; on an account, each report is one action.

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Car washes and detailing across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for car washes and detailers, numbered among those based in Wisconsin, with Pierce County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for car washes and detailers by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Walworth County, WI84112.6$4.7M+0.8%#39 of 1,451
2Oconto County, WI8463.6$3.5M+2.9%#40 of 1,451
3Portage County, WI8082.7$4.2M+2.2%#56 of 1,451
4Washington County, WI80193.3$3.5M+1.8%#58 of 1,451
5Dane County, WI78732.9$3.4M+4.9%#77 of 1,451
6Manitowoc County, WI77102.8$3.8M+0.4%#92 of 1,451
7Dunn County, WI7763.4$3.4M+1.7%#95 of 1,451
8Sauk County, WI7593.2$3.5M+1.3%#119 of 1,451
9Marathon County, WI75213.6$3.1M+1.0%#127 of 1,451
10Rock County, WI75253.7$2.9M+1.7%#128 of 1,451
Pierce County, WINot scored31.9$6.9M+3.1%

Other business types in Pierce County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many car washes and detailers are in Pierce County, WI?

There are 3 car washes and detailers on map listings in Pierce County as of September 2026. The listings count car washes and detailers. No official count is published for car washes in Pierce County: counts under 3 are left out.

How much do households in Pierce County, WI spend on vehicle maintenance and repairs?

About $20.6M a year, or $1,300 per household. That is 36% above the U.S. average (an index of 136, where 100 is the U.S. average). Spread across the 3 car washes and detailers on map listings, it comes to $6.9M per location. The spending figure covers all vehicle maintenance and repairs, not only car washes and detailers. It is estimated from the incomes of the 15,867 households in Pierce County and national spending patterns by income.

How does Pierce County, WI compare with the U.S. for car washes and detailers?

Pierce County has 1.9 car washes and detailers per 10,000 households, 50% below the U.S. rate of 3.8. Spending per location is $6.9M, 2.7 times the U.S. figure of $2.5M. At the national ratio of car washes and detailers to household spending, Pierce County would have about 8, against 3 on map listings.

How fast is Pierce County, WI growing?

Population estimates put Pierce County at 43,519 people in 2025, up 3.1% since 2020, in step with the U.S. (+3.1%). It has 15,867 households. Median household income in Pierce County is $92,109, 14% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pierce County has no market score for car washes and detailers: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Pierce County. It maps the car washes and detailers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for car washes and detailers · All 56 business types in Pierce County

Screening a site or an acquisition in Pierce County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Pierce County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.