Groundwork

Auto · Small-town market · Iowa

Car washes and detailers in the Fort Madison, IA area

How the Fort Madison, IA area compares with other small-town markets and the U.S. for car washes and detailers: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #281 of 441 scored small-town markets
#8 of 14 scored small-town markets based in Iowa

Listings
8
1 chain location (13%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$16.4M
On vehicle maintenance and repairs · $1,143 a household
Spending per listing
$2M
19% below the U.S.
Listings per 10k households
5.6
47% above the U.S.
Population, 2025
32,306
−3.6% since 2020

See the car washes and detailers around any address in the Fort Madison area

The site report maps the car washes and detailers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Fort Madison area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Fort Madison area spend about $16.4M a year on vehicle maintenance and repairs, or $1,143 per household, 19% above the U.S. average. That is about $2M of household spending for each location on map listings, 19% below the U.S. figure of $2.5M. The spending figure covers all vehicle maintenance and repairs, not only car washes and detailers.

There are 8 car washes and detailers on map listings in the Fort Madison area as of September 2026. One of them (13%) is a chain location, against 23% across the U.S. That comes to 5.6 for every 10,000 households, 47% above the U.S. rate of 3.8.

The official count of businesses with payroll classed as car washes in the Fort Madison area was 3 in 2023. That is one for every 4,774 households, against one for every 6,523 across the U.S.

Between 2020 and 2025, the population of the Fort Madison area declined 3.6%, against +3.1% for the U.S. For car washes and detailers, the Fort Madison area has a Groundwork market score of 43 (lower middle): #281 of 441 scored small-town markets and #8 of 14 scored small-town markets based in Iowa.

How the Fort Madison area compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the car washes and detailers counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Car washes and detailing in Fort Madison, IA area compared with Iowa and the U.S.
MeasureFort Madison areaIowaU.S.
Listings per 10k households5.65.13.8
Spending per listing$2M$2.2M$2.5M
Households per official establishment4,7744,3576,523
Official establishment growth, 2019–2023n/a+17.1%+16.7%
Population growth, 2020–2025−3.6%+1.5%+3.1%
Spending per household on vehicle maintenance and repairs$1,143$1,134$958
Median household income$62,382$75,059$80,734
Groundwork market score4334

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
12
Annual payroll, 2023
$406K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
81 chain location
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as car washes in the Fort Madison area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Fort Madison area

Population, 2025 estimate
32,306−3.6% since 2020
Households
14,323
Median age
42.9
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
518 sq. mi.
People per square mile
64
Median household income
$62,382
Average household income
$79,169
Median home value
$141,400
Jobs located here
13,626
Daytime population
31,700Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Fort Madison area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the car washes and detailers on map listings by name and distance.

Or open the report at the center of the Fort Madison area. Signed out, you see a blurred preview; on an account, each report is one action.

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Car washes and detailing across Iowa

Every Iowa market ranked →

The highest-scoring small-town markets in Iowa for car washes and detailers, numbered among those based in Iowa, with the Fort Madison area marked.

Top small-town markets in Iowa

Small-town markets in Iowa ranked for car washes and detailers by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Pella, IA6886.0$2.1M+2.3%#87 of 441
2Clinton, IA56105.1$2.2M−0.9%#167 of 441
3Spirit Lake, IA5055.7$2.1M+1.7%#220 of 441
4Burlington, IA-IL4773.5$3.1M−2.5%#239 of 441
5Muscatine, IA4584.6$2.5M−3.0%#256 of 441
6Mason City, IA44114.8$2.3M−1.5%#266 of 441
7Oskaloosa, IA4355.7$2.1M−1.2%#278 of 441
8Fort Madison, IA4385.6$2M−3.6%#281 of 441
9Fort Dodge, IA38117.2$1.5M−0.4%#320 of 441
10Storm Lake, IA3668.0$1.5M−1.7%#335 of 441

Other business types in the Fort Madison area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many car washes and detailers are in the Fort Madison, IA area?

As of September 2026, map listings count 8 car washes and detailers in the Fort Madison area. One of them (13%) is a chain location. The listings count car washes and detailers. Official counts show 3 businesses with payroll classed as car washes in 2023.

How much do households in the Fort Madison, IA area spend on vehicle maintenance and repairs?

About $16.4M a year, or $1,143 per household. That is 19% above the U.S. average (an index of 119, where 100 is the U.S. average). Spread across the 8 car washes and detailers on map listings, it comes to $2M per location. That spending covers all vehicle maintenance and repairs, which car washes and detailers share with other businesses in the trade. It is estimated from the incomes of the 14,323 households in the Fort Madison area and national spending patterns by income.

How does the Fort Madison, IA area compare with the U.S. for car washes and detailers?

The Fort Madison area has 5.6 car washes and detailers per 10,000 households, 47% above the U.S. rate of 3.8. Spending per location is $2M, 19% below the U.S. figure of $2.5M. At the U.S. ratio of car washes and detailers to household spending, the Fort Madison area would have about 7, against 8 on map listings. There is one business with payroll in the industry for every 4,774 households, against one for every 6,523 across the U.S.

How fast is the Fort Madison, IA area growing?

Population estimates put the Fort Madison area at 32,306 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 14,323 households. The median household income in the Fort Madison area is $62,382 a year, 23% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Fort Madison area scores 43 for car washes and detailers (lower middle), #281 of 441 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Fort Madison area. It maps the car washes and detailers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for car washes and detailers · All 56 business types in the Fort Madison area

Screening a site or an acquisition in the Fort Madison area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Fort Madison area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.