Beauty and personal care · County · North Carolina
Barbershops in Catawba County, NC
The barbershops in Catawba County, NC, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 49 out of 100: Lower middle
Ranked #733 of 1,356 scored counties
#31 of 69 scored counties in North Carolina
- Listings
- 35
- 4 chain locations (11%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $56.3M
- On personal care products and services · $850 a household
- Spending per listing
- $1.6M
- 15% below the U.S.
- Listings per 10k households
- 5.3
- In line with the U.S.
- Population, 2025
- 170,172
- +5.8% since 2020
See the barbershops around any address in Catawba County
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Catawba County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 35 barbershops in Catawba County. Chain locations make up 11% of them, against 12% across the U.S. Per 10,000 households, that is 5.3, in line with the U.S. rate of 5.3.
Households in Catawba County spend about $56.3M a year on personal care products and services, or $850 per household, 15% below the U.S. average. That works out to $1.6M per shop, 15% below the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.
The official count of businesses with payroll classed as barber shops in Catawba County was 4 in 2023. That is one for every 16,557 households, against one for every 16,589 across the U.S. Another 39 one-person businesses have no payroll, by official counts.
Population estimates put the population change in Catawba County from 2020 to 2025 at +5.8%, faster than the U.S. (+3.1%). Catawba County scores 49 (lower middle) on the Groundwork market score for barbershops, ranking #733 of 1,356 scored counties and #31 of 69 scored counties in North Carolina.
How Catawba County compares
The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Catawba County | North Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.3 | 5.6 | 5.3 |
| Spending per listing | $1.6M | $1.6M | $1.9M |
| Households per official establishment | 16,557 | 22,074 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | +33.8% | +28.5% |
| Population growth, 2020–2025 | +5.8% | +7.2% | +3.1% |
| Spending per household on personal care products and services | $850 | $897 | $1,005 |
| Median household income | $67,864 | $72,388 | $80,734 |
| Groundwork market score | 49 | 42 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3 → 4
- Employees, 2023
- 23
- Annual payroll, 2023
- $960K
- One-person businesses, 2023
- 39Businesses with no payroll
- Map listings, September 2026
- 354 chain locations
- Listings at the U.S. rate for this spending
- 30The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as barber shops in Catawba County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Catawba County
- Population, 2025 estimate
- 170,172+5.8% since 2020
- Households
- 66,227
- Median age
- 41.7
- Homes lived in by their owners
- 72%
- Vehicles per household
- 2.0
- Land area
- 401 sq. mi.
- People per square mile
- 408
- Median household income
- $67,864+30.4% vs. 2015–2019, before inflation
- Average household income
- $90,959
- Median home value
- $241,600
- Jobs located here
- 91,506
- Daytime population
- 180,194Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Catawba County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of Catawba County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across North Carolina
Every North Carolina market ranked →The highest-scoring counties in North Carolina for barbershops, numbered among those based in North Carolina, with Catawba County marked.
Top counties in North Carolina
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Chatham County, NC | 93 | 5 | 1.5 | $6.9M | +11.0% | #4 of 1,356 |
| 2Brunswick County, NC | 84 | 13 | 1.9 | $4.8M | +26.5% | #37 of 1,356 |
| 3Orange County, NC | 78 | 22 | 3.8 | $2.7M | +6.1% | #96 of 1,356 |
| 4Union County, NC | 77 | 25 | 3.0 | $3.6M | +11.7% | #102 of 1,356 |
| 5Buncombe County, NC | 74 | 31 | 3.0 | $3M | +2.9% | #152 of 1,356 |
| 6Johnston County, NC | 72 | 39 | 4.6 | $2M | +17.9% | #191 of 1,356 |
| 7Franklin County, NC | 68 | 10 | 3.5 | $2.5M | +18.8% | #282 of 1,356 |
| 8Dare County, NC | 66 | 7 | 4.2 | $2.4M | +3.3% | #307 of 1,356 |
| 9Cabarrus County, NC | 66 | 36 | 4.3 | $2.3M | +9.9% | #311 of 1,356 |
| 10Pender County, NC | 66 | 11 | 4.3 | $2.1M | +19.0% | #317 of 1,356 |
| 31Catawba County, NC | 49 | 35 | 5.3 | $1.6M | +5.8% | #733 of 1,356 |
Other business types in Catawba County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas36
- Hair salons46
- Barbershops49
- Nail salons32
- Spas and skin care40
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in Catawba County, NC?
Catawba County has 35 barbershops on map listings as of September 2026. 4 of them (11%) are chain locations. The listings count barbershops. Official counts show 4 businesses with payroll classed as barber shops in 2023. Official counts list 39 one-person businesses without payroll.
How much do households in Catawba County, NC spend on personal care products and services?
About $56.3M a year, or $850 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 35 barbershops on map listings, it comes to $1.6M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 66,227 households in Catawba County and national spending patterns by income.
How does Catawba County, NC compare with the U.S. for barbershops?
Catawba County has 5.3 barbershops per 10,000 households, in line with the U.S. rate of 5.3. Spending per shop is $1.6M, 15% below the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, Catawba County would have about 30, against 35 on map listings. There is one business with payroll in the industry for every 16,557 households, against one for every 16,589 across the U.S.
How fast is Catawba County, NC growing?
Population estimates put Catawba County at 170,172 people in 2025, up 5.8% since 2020, faster than the U.S. (+3.1%). It has 66,227 households. Median household income in Catawba County is $67,864, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.4%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Catawba County scores 49 for barbershops (lower middle), #733 of 1,356 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Catawba County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in Catawba County
Screening a site or an acquisition in Catawba County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Catawba County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.