Groundwork

Food and drink · County · North Carolina

Restaurants and cafes in Catawba County, NC

Competitor counts, household spending and official business counts for restaurants and cafes in Catawba County, NC, set against other counties and the U.S.

Groundwork market score · out of 100

Score 41 out of 100: Lower middle

Ranked #1,580 of 2,405 scored counties
#69 of 96 scored counties in North Carolina

Listings
696
280 chain locations (40%)
Official establishments
328
+7.2% since 2019
Household spending a year
$235.4M
On food away from home · $3,554 a household
Spending per listing
$338K
9% below the U.S.
Listings per 10k households
105.1
4% below the U.S.
Population, 2025
170,172
+5.8% since 2020

See the restaurants and cafes around any address in Catawba County

The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Catawba County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Catawba County spend about $235.4M a year on food away from home, or $3,554 per household, 13% below the U.S. average. That is about $338K of household spending for each restaurant on map listings, 9% below the U.S. figure of $371K.

There are 696 restaurants and cafes on map listings in Catawba County as of September 2026. 280 of them (40%) are chain locations, against 34% across the U.S. That comes to 105.1 for every 10,000 households, 4% below the U.S. rate of 109.8.

In 2023, official counts showed 328 businesses with payroll in Catawba County classed as restaurants and other eating places, up 7.2% from 2019. That is one for every 202 households, against one for every 209 across the U.S. Another 48 one-person businesses have no payroll, by official counts. Since fiscal 2022, 5 SBA-backed loans worth $4.2M have gone to businesses classed as restaurants and other eating places in Catawba County.

Population estimates show Catawba County grew 5.8% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for restaurants and cafes in Catawba County is 41 (lower middle), #1,580 of 2,405 scored counties and #69 of 96 scored counties in North Carolina.

How Catawba County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Restaurants and cafes in Catawba County, NC compared with North Carolina and the U.S.
MeasureCatawba CountyNorth CarolinaU.S.
Listings per 10k households105.197.5109.8
Spending per listing$338K$387K$371K
Households per official establishment202221209
Official establishment growth, 2019–2023+7.2%+8.5%+6.0%
Population growth, 2020–2025+5.8%+7.2%+3.1%
Spending per household on food away from home$3,554$3,776$4,070
Median household income$67,864$72,388$80,734
Groundwork market score4158

Official counts and lending

Businesses

Official establishments, 2019 to 2023
306 → 328+7.2% over the period
Employees, 2023
6,954
Annual payroll, 2023
$139.4M
One-person businesses, 2023
48Businesses with no payroll
Map listings, September 2026
696280 chain locations
Listings at the U.S. rate for this spending
635The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$4.2M

SBA-backed loans to businesses classed as restaurants and other eating places in Catawba County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Catawba County

Population, 2025 estimate
170,172+5.8% since 2020
Households
66,227
Median age
41.7
Homes lived in by their owners
72%
Vehicles per household
2.0
Land area
401 sq. mi.
People per square mile
408
Median household income
$67,864+30.4% vs. 2015–2019, before inflation
Average household income
$90,959
Median home value
$241,600
Jobs located here
91,506
Daytime population
180,194Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Catawba County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.

Or open the report at the center of Catawba County. Signed out, you see a blurred preview; on an account, each report is one action.

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Restaurants and cafes across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for restaurants and cafes, numbered among those based in North Carolina, with Catawba County marked.

Top counties in North Carolina

Counties in North Carolina ranked for restaurants and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Camden County, NC931947.4$851K+8.8%#8 of 2,405
2Chatham County, NC9021565.1$687K+11.0%#25 of 2,405
3Franklin County, NC8914149.4$741K+18.8%#30 of 2,405
4Hoke County, NC859549.3$704K+9.0%#60 of 2,405
5Union County, NC8464977.0$596K+11.7%#71 of 2,405
6Davie County, NC8310963.1$610K+6.9%#89 of 2,405
7Lincoln County, NC8225870.1$567K+13.2%#108 of 2,405
8Johnston County, NC8164074.8$529K+17.9%#124 of 2,405
9Harnett County, NC8031362.8$572K+12.3%#137 of 2,405
10Granville County, NC7713560.1$613K+2.1%#191 of 2,405
69Catawba County, NC41696105.1$338K+5.8%#1,580 of 2,405

Other business types in Catawba County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many restaurants and cafes are in Catawba County, NC?

As of September 2026, map listings count 696 restaurants and cafes in Catawba County. 280 of them (40%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 328 businesses with payroll classed as restaurants and other eating places in 2023, up 7.2% from 2019. Official counts list 48 one-person businesses without payroll.

How much do households in Catawba County, NC spend on food away from home?

About $235.4M a year, or $3,554 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 696 restaurants and cafes on map listings, it comes to $338K per restaurant. It is estimated from the incomes of the 66,227 households in Catawba County and national spending patterns by income.

How does Catawba County, NC compare with the U.S. for restaurants and cafes?

Catawba County has 105.1 restaurants and cafes per 10,000 households, 4% below the U.S. rate of 109.8. Spending per restaurant is $338K, 9% below the U.S. figure of $371K. At the U.S. ratio of restaurants and cafes to household spending, Catawba County would have about 635, against 696 on map listings. There is one business with payroll in the industry for every 202 households, against one for every 209 across the U.S. The official count rose 7.2% from 2019 to 2023, against +6.0% for the U.S.

How fast is Catawba County, NC growing?

Population estimates put Catawba County at 170,172 people in 2025, up 5.8% since 2020, faster than the U.S. (+3.1%). It has 66,227 households. Median household income in Catawba County is $67,864, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Catawba County scores 41 for restaurants and cafes (lower middle), #1,580 of 2,405 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Catawba County. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for restaurants and cafes · All 56 business types in Catawba County

Screening a site or an acquisition in Catawba County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Catawba County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.