Groundwork

Child care · County · North Carolina

Child care centers and preschools in Catawba County, NC

The child care centers and preschools in Catawba County, NC, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 66 out of 100: Upper middle

Ranked #375 of 1,611 scored counties
#15 of 73 scored counties in North Carolina

Listings
30
10 chain locations (33%)
Official establishments
22
0.0% since 2019
Household spending a year
$26.8M
On child care and other personal services · $405 a household
Spending per listing
$894K
11% below the U.S.
Listings per 10k households
4.5
22% below the U.S.
Population, 2025
170,172
+5.8% since 2020

See the child care centers and preschools around any address in Catawba County

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Catawba County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Catawba County spend about $26.8M a year on child care and other personal services, or $405 per household, 30% below the U.S. average. That works out to $894K per center, 11% below the U.S. figure of $1M.

Catawba County has 30 child care centers and preschools on map listings as of September 2026. Of those, 10 are chain locations, or 33%, against 12% across the U.S. That comes to 4.5 for every 10,000 households, 22% below the U.S. rate of 5.8.

The official count of businesses with payroll classed as child care services in Catawba County was 22 in 2023, unchanged from 2019. That is one for every 3,010 households, against one for every 1,573 across the U.S. Official counts also show 94 one-person businesses without payroll.

Population estimates put the population change in Catawba County from 2020 to 2025 at +5.8%, faster than the U.S. (+3.1%). Catawba County scores 66 (upper middle) on the Groundwork market score for child care centers and preschools, ranking #375 of 1,611 scored counties and #15 of 73 scored counties in North Carolina. That puts it in the top quarter of counties.

How Catawba County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Catawba County, NC compared with North Carolina and the U.S.
MeasureCatawba CountyNorth CarolinaU.S.
Listings per 10k households4.55.55.8
Spending per listing$894K$844K$1M
Households per official establishment3,0101,6391,573
Official establishment growth, 2019–20230.0%+2.5%+5.7%
Population growth, 2020–2025+5.8%+7.2%+3.1%
Spending per household on child care and other personal services$405$463$581
Median household income$67,864$72,388$80,734
Groundwork market score6653

Official counts and lending

Businesses

Official establishments, 2019 to 2023
22 → 220.0% over the period
Employees, 2023
282
Annual payroll, 2023
$7.7M
One-person businesses, 2023
94Businesses with no payroll
Map listings, September 2026
3010 chain locations
Listings at the U.S. rate for this spending
27The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as child care services in Catawba County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Catawba County

Population, 2025 estimate
170,172+5.8% since 2020
Households
66,227
Median age
41.7
Homes lived in by their owners
72%
Vehicles per household
2.0
Land area
401 sq. mi.
People per square mile
408
Median household income
$67,864+30.4% vs. 2015–2019, before inflation
Average household income
$90,959
Median home value
$241,600
Jobs located here
91,506
Daytime population
180,194Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Catawba County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of Catawba County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Child care and preschools across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for child care centers and preschools, numbered among those based in North Carolina, with Catawba County marked.

Top counties in North Carolina

Counties in North Carolina ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Brunswick County, NC89121.7$2.6M+26.5%#18 of 1,611
2Davie County, NC8163.5$1.4M+6.9%#72 of 1,611
3Macon County, NC7663.3$1.2M+5.8%#145 of 1,611
4Union County, NC76475.6$1.1M+11.7%#147 of 1,611
5Lincoln County, NC75143.8$1.3M+13.2%#156 of 1,611
6Henderson County, NC74193.7$1.1M+5.0%#180 of 1,611
7Forsyth County, NC73573.6$1.2M+5.0%#193 of 1,611
8Yadkin County, NC7153.3$1.1M+2.9%#236 of 1,611
9Iredell County, NC71435.6$895K+12.9%#247 of 1,611
10Burke County, NC6992.5$1.4M+1.6%#277 of 1,611
15Catawba County, NC66304.5$894K+5.8%#375 of 1,611

Other business types in Catawba County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in Catawba County, NC?

Map listings as of September 2026 show 30 child care centers and preschools in Catawba County. 10 of them (33%) are chain locations. The listings count day care centers and preschools. Official counts show 22 businesses with payroll classed as child care services in 2023, unchanged from 2019. Another 94 one-person businesses have no payroll, by official counts.

How much do households in Catawba County, NC spend on child care and other personal services?

About $26.8M a year, or $405 per household. That is 30% below the U.S. average (an index of 70, where 100 is the U.S. average). Spread across the 30 child care centers and preschools on map listings, it comes to $894K per center. It is estimated from the incomes of the 66,227 households in Catawba County and national spending patterns by income.

How does Catawba County, NC compare with the U.S. for child care centers and preschools?

Catawba County has 4.5 child care centers and preschools per 10,000 households, 22% below the U.S. rate of 5.8. Spending per center is $894K, 11% below the U.S. figure of $1M. At the U.S. ratio of child care centers and preschools to household spending, Catawba County would have about 27, against 30 on map listings. There is one business with payroll in the industry for every 3,010 households, against one for every 1,573 across the U.S. The official count held level from 2019 to 2023, against +5.7% for the U.S.

How fast is Catawba County, NC growing?

Population estimates put Catawba County at 170,172 people in 2025, up 5.8% since 2020, faster than the U.S. (+3.1%). It has 66,227 households. Median household income in Catawba County is $67,864, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Catawba County scores 66 for child care centers and preschools (upper middle), #375 of 1,611 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Catawba County. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in Catawba County

Screening a site or an acquisition in Catawba County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Catawba County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.