Groundwork

Beauty and personal care · County · New Jersey

Barbershops in Passaic County, NJ

The barbershops in Passaic County, NJ, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 32 out of 100: Lower middle

Ranked #1,078 of 1,356 scored counties
#21 of 21 scored counties in New Jersey

Listings
167
17 chain locations (10%)
Official establishments
30
+36.4% since 2019
Household spending a year
$191.5M
On personal care products and services · $1,070 a household
Spending per listing
$1.1M
39% below the U.S.
Listings per 10k households
9.3
75% above the U.S.
Population, 2025
531,624
+1.6% since 2020

See the barbershops around any address in Passaic County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Passaic County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Passaic County scores 32 (lower middle) on the Groundwork market score for barbershops, ranking #1,078 of 1,356 scored counties and #21 of 21 scored counties in New Jersey. That puts it in the bottom quarter of counties.

At $1,070 per household (6% above the U.S. average), households in Passaic County spend about $191.5M a year on personal care products and services. That is about $1.1M of household spending for each shop on map listings, 39% below the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

There are 167 barbershops on map listings in Passaic County as of September 2026. 17 of them (10%) are chain locations, against 12% across the U.S. That comes to 9.3 for every 10,000 households, 75% above the U.S. rate of 5.3.

Official counts show 30 businesses with payroll classed as barber shops in Passaic County in 2023, up 36.4% from 2019. That is one for every 5,965 households, against one for every 16,589 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $556K has gone to businesses classed as barber shops in Passaic County. Population estimates put the population change in Passaic County from 2020 to 2025 at +1.6%, slower than the U.S. (+3.1%).

How Passaic County compares

The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Passaic County, NJ compared with New Jersey and the U.S.
MeasurePassaic CountyNew JerseyU.S.
Listings per 10k households9.36.05.3
Spending per listing$1.1M$1.9M$1.9M
Households per official establishment5,9656,26416,589
Official establishment growth, 2019–2023+36.4%+12.2%+28.5%
Population growth, 2020–2025+1.6%+3.0%+3.1%
Spending per household on personal care products and services$1,070$1,166$1,005
Median household income$87,522$103,556$80,734
Groundwork market score3245

Official counts and lending

Businesses

Official establishments, 2019 to 2023
22 → 30+36.4% over the period
Employees, 2023
44
Annual payroll, 2023
$1M
One-person businesses, 2023
367Businesses with no payroll
Map listings, September 2026
16717 chain locations
Listings at the U.S. rate for this spending
102The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$556K

SBA-backed loans to businesses classed as barber shops in Passaic County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Passaic County

Population, 2025 estimate
531,624+1.6% since 2020
Households
178,936
Median age
39.1
Homes lived in by their owners
53%
Vehicles per household
1.6
Land area
186 sq. mi.
People per square mile
2,799
Median household income
$87,522+25.6% vs. 2015–2019, before inflation
Average household income
$117,487
Median home value
$459,500
Jobs located here
183,159
Daytime population
455,260Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Passaic County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Passaic County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Barbershops across New Jersey

Every New Jersey market ranked →

The highest-scoring counties in New Jersey for barbershops, numbered among those based in New Jersey, with Passaic County marked.

Top counties in New Jersey

Counties in New Jersey ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Salem County, NJ7093.6$2.8M+2.3%#232 of 1,356
2Hunterdon County, NJ65214.1$3.3M+2.3%#326 of 1,356
3Sussex County, NJ62223.8$3.2M+2.9%#400 of 1,356
4Burlington County, NJ62804.5$2.6M+4.3%#402 of 1,356
5Somerset County, NJ60695.3$2.6M+3.5%#449 of 1,356
6Ocean County, NJ581074.4$2.4M+5.6%#487 of 1,356
7Gloucester County, NJ57544.8$2.4M+3.3%#521 of 1,356
8Morris County, NJ551105.7$2.3M+3.2%#567 of 1,356
9Middlesex County, NJ531615.2$2.3M+2.6%#619 of 1,356
10Bergen County, NJ532105.9$2.2M+2.4%#620 of 1,356
21Passaic County, NJ321679.3$1.1M+1.6%#1,078 of 1,356

Other business types in Passaic County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in Passaic County, NJ?

As of September 2026, map listings count 167 barbershops in Passaic County. 17 of them (10%) are chain locations. The listings count barbershops. Official counts show 30 businesses with payroll classed as barber shops in 2023, up 36.4% from 2019. Another 367 one-person businesses have no payroll, by official counts.

How much do households in Passaic County, NJ spend on personal care products and services?

About $191.5M a year, or $1,070 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 167 barbershops on map listings, it comes to $1.1M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 178,936 households in Passaic County and national spending patterns by income.

How does Passaic County, NJ compare with the U.S. for barbershops?

Passaic County has 9.3 barbershops per 10,000 households, 75% above the U.S. rate of 5.3. Spending per shop is $1.1M, 39% below the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, Passaic County would have about 102, against 167 on map listings. There is one business with payroll in the industry for every 5,965 households, against one for every 16,589 across the U.S. The official count rose 36.4% from 2019 to 2023, against +28.5% for the U.S.

How fast is Passaic County, NJ growing?

Population estimates put Passaic County at 531,624 people in 2025, up 1.6% since 2020, slower than the U.S. (+3.1%). It has 178,936 households. The median household income in Passaic County is $87,522 a year, 8% above the U.S. median of $80,734. That rose 25.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Passaic County scores 32 for barbershops (lower middle), #1,078 of 1,356 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Passaic County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Passaic County

Screening a site or an acquisition in Passaic County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Passaic County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.