Groundwork

Beauty and personal care · Metro area · Kansas

Barbershops in the Topeka, KS metro area

How the Topeka, KS metro area compares with other metro areas and the U.S. for barbershops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #232 of 387 scored metro areas
#4 of 4 scored metro areas based in Kansas

Listings
45
7 chain locations (16%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$92.3M
On personal care products and services · $952 a household
Spending per listing
$2.1M
9% above the U.S.
Listings per 10k households
4.6
13% below the U.S.
Population, 2025
233,052
+0.1% since 2020

See the barbershops around any address in the Topeka metro area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Topeka metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 45 barbershops in the Topeka metro area. 7 of them (16%) are chain locations, against 12% across the U.S. That is 4.6 per 10,000 households, 13% below the U.S. rate of 5.3.

At $952 per household (5% below the U.S. average), households in the Topeka metro area spend about $92.3M a year on personal care products and services. Spread across 45 barbershops, that is $2.1M per shop, 9% above the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

There is no official count of businesses with payroll classed as barber shops in the Topeka metro area: counts under 3 aren’t published. Official counts list 69 one-person businesses without payroll.

Between 2020 and 2025, the population of the Topeka metro area grew 0.1%, slower than the U.S. (+3.1%). The Topeka metro area scores 46 (lower middle) on the Groundwork market score for barbershops, ranking #232 of 387 scored metro areas and #4 of 4 scored metro areas based in Kansas.

How the Topeka metro area compares

The same measures for Kansas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Topeka, KS metro area compared with Kansas and the U.S.
MeasureTopeka metro areaKansasU.S.
Listings per 10k households4.64.55.3
Spending per listing$2.1M$2.2M$1.9M
Households per official establishmentn/a26,68316,589
Official establishment growth, 2019–2023n/a+25.7%+28.5%
Population growth, 2020–2025+0.1%+1.3%+3.1%
Spending per household on personal care products and services$952$996$1,005
Median household income$69,888$74,275$80,734
Groundwork market score4656

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
69Businesses with no payroll
Map listings, September 2026
457 chain locations
Listings at the U.S. rate for this spending
49The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in the Topeka metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Topeka metro area

Population, 2025 estimate
233,052+0.1% since 2020
Households
96,999
Median age
41.3
Homes lived in by their owners
70%
Vehicles per household
1.9
Land area
3,233 sq. mi.
People per square mile
72
Median household income
$69,888+21.3% vs. 2015–2019, before inflation
Average household income
$89,198
Median home value
$183,200
Jobs located here
117,217
Daytime population
240,729Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Topeka metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Topeka metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Kansas

Every Kansas market ranked →

The highest-scoring metro areas in Kansas for barbershops, numbered among those based in Kansas (a market based in another state is listed without a number), with the Topeka metro area marked.

Top metro areas in Kansas

Metro areas in Kansas ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Joplin, MO-KS59344.3$2.1M+3.9%#121 of 387
1Wichita, KS561495.8$1.6M+2.4%#144 of 387
St. Joseph, MO-KS54132.8$3.3M−2.0%#157 of 387
2Lawrence, KS52204.0$2.5M+1.8%#177 of 387
3Manhattan, KS52214.1$2.3M+1.4%#178 of 387
Kansas City, MO-KS524995.6$1.9M+3.4%#180 of 387
4Topeka, KS46454.6$2.1M+0.1%#232 of 387

Other business types in the Topeka metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Topeka, KS metro area?

There are 45 barbershops on map listings in the Topeka metro area as of September 2026. 7 of them (16%) are chain locations. The listings count barbershops. No official count is published for barber shops in the Topeka metro area: counts under 3 are left out. Official counts also show 69 one-person businesses without payroll.

How much do households in the Topeka, KS metro area spend on personal care products and services?

About $92.3M a year, or $952 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 45 barbershops on map listings, it comes to $2.1M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 96,999 households in the Topeka metro area and national spending patterns by income.

How does the Topeka, KS metro area compare with the U.S. for barbershops?

The Topeka metro area has 4.6 barbershops per 10,000 households, 13% below the U.S. rate of 5.3. Spending per shop is $2.1M, 9% above the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, the Topeka metro area would have about 49, against 45 on map listings.

How fast is the Topeka, KS metro area growing?

Population estimates put the Topeka metro area at 233,052 people in 2025, up 0.1% since 2020, slower than the U.S. (+3.1%). It has 96,999 households. Median household income in the Topeka metro area is $69,888, 13% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Topeka metro area scores 46 for barbershops (lower middle), #232 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Topeka metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Topeka metro area

Screening a site or an acquisition in the Topeka metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Topeka metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.