Groundwork

Beauty and personal care · County · Illinois

Barbershops in Stephenson County, IL

How Stephenson County, IL compares with other counties and the U.S. for barbershops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 52 out of 100: Upper middle

Ranked #635 of 1,356 scored counties
#17 of 38 scored counties in Illinois

Listings
6
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$17.4M
On personal care products and services · $898 a household
Spending per listing
$2.9M
54% above the U.S.
Listings per 10k households
3.1
42% below the U.S.
Population, 2025
43,220
−3.0% since 2020

See the barbershops around any address in Stephenson County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Stephenson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Stephenson County comes to about $17.4M a year: $898 per household, 11% below the U.S. average. That is about $2.9M of household spending for each shop on map listings, 54% above the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

There are 6 barbershops on map listings in Stephenson County as of September 2026. None of them are chain locations, against 12% across the U.S. Per 10,000 households, that is 3.1, 42% below the U.S. rate of 5.3.

Official counts don’t publish a figure for barber shops in Stephenson County, since they leave out counts under 3. Official counts list 8 one-person businesses without payroll.

Population estimates put the population change in Stephenson County from 2020 to 2025 at −3.0%, against +3.1% for the U.S. The Groundwork market score for barbershops in Stephenson County is 52 (upper middle), #635 of 1,356 scored counties and #17 of 38 scored counties in Illinois.

How Stephenson County compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Stephenson County, IL compared with Illinois and the U.S.
MeasureStephenson CountyIllinoisU.S.
Listings per 10k households3.15.15.3
Spending per listing$2.9M$2.1M$1.9M
Households per official establishmentn/a17,13116,589
Official establishment growth, 2019–2023n/a+38.0%+28.5%
Population growth, 2020–2025−3.0%−0.6%+3.1%
Spending per household on personal care products and services$898$1,063$1,005
Median household income$64,043$83,390$80,734
Groundwork market score5239

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
8Businesses with no payroll
Map listings, September 2026
60 chain locations
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in Stephenson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Stephenson County

Population, 2025 estimate
43,220−3.0% since 2020
Households
19,358
Median age
45.6
Homes lived in by their owners
71%
Vehicles per household
1.7
Land area
564 sq. mi.
People per square mile
78
Median household income
$64,043+31.2% vs. 2015–2019, before inflation
Average household income
$79,920
Median home value
$134,900
Jobs located here
17,326
Daytime population
40,359Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Stephenson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Stephenson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Barbershops across Illinois

Every Illinois market ranked →

The highest-scoring counties in Illinois for barbershops, numbered among those based in Illinois, with Stephenson County marked.

Top counties in Illinois

Counties in Illinois ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1McHenry County, IL83383.2$3.7M+2.5%#46 of 1,356
2Grundy County, IL7294.4$2.5M+2.9%#187 of 1,356
3Kendall County, IL71214.6$2.6M+9.9%#205 of 1,356
4Will County, IL711225.0$2.4M+2.2%#210 of 1,356
5Madison County, IL67423.8$2.6M−1.0%#289 of 1,356
6Effingham County, IL6353.6$2.8M−0.5%#384 of 1,356
7McLean County, IL63284.0$2.6M+0.1%#385 of 1,356
8Adams County, IL6072.5$3.7M−2.1%#441 of 1,356
9Champaign County, IL60323.7$2.5M+1.8%#450 of 1,356
10Tazewell County, IL59213.9$2.6M−0.9%#466 of 1,356
17Stephenson County, IL5263.1$2.9M−3.0%#635 of 1,356

Other business types in Stephenson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in Stephenson County, IL?

As of September 2026, map listings count 6 barbershops in Stephenson County. None of them are chain locations. The listings count barbershops. No official count is published for barber shops in Stephenson County: counts under 3 are left out. Official counts also show 8 one-person businesses without payroll.

How much do households in Stephenson County, IL spend on personal care products and services?

About $17.4M a year, or $898 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 6 barbershops on map listings, it comes to $2.9M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 19,358 households in Stephenson County and national spending patterns by income.

How does Stephenson County, IL compare with the U.S. for barbershops?

Stephenson County has 3.1 barbershops per 10,000 households, 42% below the U.S. rate of 5.3. Spending per shop is $2.9M, 54% above the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, Stephenson County would have about 9, against 6 on map listings.

How fast is Stephenson County, IL growing?

Population estimates put Stephenson County at 43,220 people in 2025, down 3.0% since 2020, against +3.1% for the U.S. It has 19,358 households. The median household income in Stephenson County is $64,043 a year, 21% below the U.S. median of $80,734. That rose 31.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Stephenson County scores 52 for barbershops (upper middle), #635 of 1,356 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Stephenson County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Stephenson County

Screening a site or an acquisition in Stephenson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Stephenson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.